Target is getting a WNBA makeover, with the retail giant announcing a new merch line of exclusive WNBA-licensed apparel in collaboration with fashion brand The Wild Collective this week.
With pieces "made for those who play by their own rules — on and off the court," the drop features both overall league-branded merch as well as designs highlighting six WNBA teams: the Minnesota Lynx, the Chicago Sky, the New York Liberty, the Indiana Fever, the Golden State Valkyries, and the reigning champion Las Vegas Aces.
The collection includes "statement jackets, reworked jerseys, and everyday streetwear-inspired pieces, all carrying The Wild Collective's signature mix of premium materials, tailored fits, and fashion-forward details," and all in women's or unisex cuts, according to this week's release.
Target is far from the latest retailer buying into the women's basketball game, as growing demand for the WNBA has numerous companies outside of the traditional sportswear realm linking up with the league and its stars.
In just the last two months, for instance, Danish toymaker LEGO snagged four-time WNBA MVP A'ja Wilson for the company's YouTube Shorts series, while Chicago Sky star Angel Reese teamed up with fashion brands Juicy Couture and Victoria's Secret.
How to purchase from the WNBA x Target collection
All pieces in The Wild Collective's WNBA merch line at Target are now available for purchase both online and in select stores.
Chicago Sky forward Angel Reese is staying busy, announcing yet another high-profile partnership as she gears up to become the first-ever professional athlete to walk in the Victoria's Secret Fashion Show next week.
The WNBA star will take to the lingerie company's catwalk in New York on Tuesday, October 15th.
"Stepping into a dream: From Angel to a Victoria Secret ANGEL," Reese posted to Instagram on Thursday. "I'm finally getting my wings — I'll be walking the Victoria's Secret 2025 runway show for the first time, and it feels like destiny. Wings on, heels ready."
Hitting the runway is just the latest entry on Reese's growing resume, with the 23-year-old most recently stepping in as the new face of Juicy Couture and launching a signature shoe with Reebok while becoming the cover star of the WNBA edition of NBA 2K26.
Even more, she'll soon make her feature film debut, playing herself in a cameo in the upcoming political thriller A House of Dynamite, which drops on Netflix on October 24th.
But first, Reese will make Victoria's Secret Fashion Show history.
"Angel Reese, welcome to the runway," Victoria's Secret wrote in a promotional post on Thursday. "The first professional athlete angel... major is an understatement."
How to watch Angel Reese in the Victoria's Secret Fashion Show
The 2025 Victoria's Secret Fashion Show will air live on at 7 PM ET on Tuesday, October 15th on Prime.
Chicago Sky star Angel Reese is upping her partnership game once again, with US fashion brand Juicy Couture tapping the two-time WNBA All-Star as its global ambassador and creative collaborator earlier this week.
The deal sees the 23-year-old become the new face of the company's fragrance, Viva La Juicy, while also co-designing a limited-edition "Angel Couture" apparel line that includes the brand's signature velour track suits as well as T-shirts and other pieces.
"I grew up loving the brand, so representing Viva La Juicy and co-designing my own collection has been incredible," Reese said in Monday's statement. "Juicy Couture has always been about confidence and having fun with fashion. Now with Angel Couture, I wanted to bring that same energy forward with pieces that are fearless, fun, and make you feel unstoppable."
With her second WNBA season in the books, Reese has continued to be active off the court, launching her own signature sneaker with Reebok last month while also recently making her feature film debut, playing herself in a cameo in Netflix's upcoming political thriller A House of Dynamite.
How to buy the Angel Reese x Juicy Couture collection
The limited edition Angel Couture collection is currently available for purchase at juicycouture.com.