Allison Howard was announced Wednesday as the first president of the NWSL’s Kansas City Current.

A partnerships specialist with nearly two decades of experience in sports business, Howard joins the Current after 10 years with the NBA’s Los Angeles Lakers. While the jump from basketball to soccer might be scary for some, Howard is ready to meet the challenge head on.

Just Women’s Sports sat down with Howard to discuss her new role and her plans for the Current.

You’ve been in L.A. for 22 years, and 10 of those years have been with the Lakers. What made you decide to join Kansas City?

So I think that really it’s the ownership group, right? It’s Angie [Long], Chris [Long] and Brittany [Mahomes], and not only the vision that they have for the future, and what to do for women’s sports in particular, but also the commitment that they’ve already shown that they’re going to take them there.

The way that I look at this is I really want to design the playbook for how to build a team, or, you know, if somebody has to rebuild a team, how to do it. And that’s by putting the players first. It’s by always listening to the fans, being in the community, and surrounding yourself with really great partners who are like-minded with the mission.

That’s been my lesson of coming from the Lakers. The Lakers always put the players first. So that’s a very easy transition to come over here, and definitely something that I stand behind.

You’re switching sports, from basketball to soccer. How are you feeling about the change?

There is definitely going to be a learning curve for me. However, I did play soccer in high school. I love this sport. And obviously, you can’t ignore this sport, anywhere. I mean, not only no matter where you are in the United States, but no matter where you are globally, and it’s such a friendly, easy game to play.

So I look forward to getting to my first game with the Current next Monday. I will be back in the market and looking forward to seeing what our players do.

Expanding upon that jump, do you see any particular opportunities or challenges in moving from a men’s league to a women’s league?

Just nothing that’s insurmountable, I’ll say that. Listen, I think, you know, the Lakers are a very established brand. And they have been strong for over 40 years. So there is definitely taking a lot of the blueprint of what Dr. Buss did there and bringing it here, because the reality is, he did a lot of things right. He was really instrumental in developing the league.

And that’s where I see Angie, Chris and Brittany. I really think the nice thing about them is they’re not just thinking about the Current, they are thinking so much bigger, right?

There’s definitely going to be a learning curve. I’m going to use muscles I have not used before, or maybe that I haven’t used in a really long time. But that’s exciting, right? And I think as long as you’re surrounded by really good people who are willing to dig in and get a little dirty for what the mission is, then I have I have confidence that we’re gonna get there.

Definitely. And it’s always fun to learn something new, even though you know you’ve been a veteran of the industry…

For sure. I mean, I definitely think that it keeps you young. And it keeps you curious. And it keeps you growing. And those are all things that are important, no matter where you are in your life.

You talked about it a bit, but you’re going from one of the most storied franchises in sports to a relatively new one. How do you think your experience is going to help you as you walk into this new role?

I learned so many lessons while being at the Lakers. And the vast majority of those are how you do business on, really, almost every level. And it’s really how you engage with the fans, and how you treat your season ticket members, and how you treat your corporate partners. It’s a very servant attitude. And that’s something that I definitely want to bring here. Because it’s authentic, and it’s genuine. And I think when you approach things from that route, everybody feels it, and they’re gonna want to not even get behind us, but walk alongside of us.

What do you hope to accomplish in Kansas City and with the Current?

My number one goal is to make sure that the players are talking to all the other players around the league and saying, ‘This is it. This is where you want to come, this is where you want to play, this is the best place in the league.’ And we’re getting there, we’re building that, literally building it.

Second, I want the fans to say, ‘This is the absolute best sporting experience that I can have.’ And I want the community to feel like they always have a supporter in us, and they can always reach us.

Lastly, selfishly because I come from a partnership background, I definitely want to be the top revenue provider in the league. Whenever it comes to corporate partners, such as corporate partnerships, ticketing, revenue, merchandise, you name it, I want to be at the top. But I want the partners to know that they can always reach us and we are always going to be flexible with them. And we are always going to design bespoke partnerships that are going to really meet what their needs are. This isn’t going to be a, choose Option A, B or C.

What are you most excited about in joining the Current, stepping into the role of president and moving to Kansas City?

I really feel like every step of my career has been to get me to this point. And I just have so many ideas of how I think a culture should be created and how people should be treated. And I’m really excited to put those plans into action.

When San Diego's home match against the Washington Spirit ended in a 0-0 draw on June 22nd, the NWSL officially pressed pause on the regular season, entering an extended summer break as international tournaments kicked off around the world.

And while the US club league has dimmed its lights before — most recently during the 2024 Paris Olympics — this is the first year it's ever stopped play to accommodate major regional competitions like Copa América, WAFCON, and UEFA Women's Euro 2025.

Why the new approach? The league's global presence has never been stronger. And that's not just because high-profile players like Naomi Girma and Crystal Dunn swapped their NWSL jerseys for European kits earlier this year. It goes the other way, too. Once an assumed stronghold for homegrown talent, the NWSL has diversified its ranks, with top players heading overseas this window.

US broadcasters buy into growing Euros interest

No event has showcased this shift greater than the European Championship. The tournament was once siloed away from the average Stateside soccer fan. But this year, 18 NWSL players representing 12 countries are Switzerland-bound — three-times the number playing in England just three years ago.

And fans are ready to dig in. The 2025 Euros will be the most accessible in history, with FOX Sports recently doubling down on broadcasting the competition in the US.

The network has committed to 31 matches, including 19 games on linear TV and every knockout round match. It will also provide pre- and post-game analysis, aiming to develop a major market player while riding out the sport's popularity boom.

With increased visibility and plenty of familiar faces, NWSL fans are set to become Euro 2025's prime audience. And for players, showcasing the league's impact shapes the perception of football in the US, allowing the NWSL the opportunity to strengthen its reputation despite never taking the pitch this July.

Euros stars say perceptions of the NWSL are shifting

Only one NWSL player featured on England's 2022 Euros-winning roster. That was Houston forward-turned-defender Rachel Daly, before she returned to the WSL and retired from international play. 

That number tripled in 2025, after Gotham FC defender Jess Carter, Spirit defender Esme Morgan, and Pride goalkeeper Anna Moorhouse were called up to the Lionesses's title defense in Switzerland.

It's not Carter's first Euros, but this will be the first year she joins from an NWSL team. An England mainstay since her 2017 senior debut, she said she never felt like a move to the US would jeopardize her national team standing. Just so long as her performance stayed consistent.

"People were probably apprehensive about coming here before, because it's so far away from your family and friends," Carter told Just Women's Sports. "But also because the NWSL was traditionally known as just a transitional league. And to a lot of people in Europe, it wasn't technical enough."

Carter isn't alone in her assessment. Both Morgan and Moorhouse told JWS they were familiar with the NWSL's reputation as a "kick and run" league. Though that stereotype didn't match their experiences on the ground.

"Most [NWSL] teams are trying to play possession-based football, albeit a little more direct than Europe," Morgan said. "I think that's far more exciting to be a part of, and also more challenging as a defender because there are such fast transitions."

"The league is changing here in the US," echoed Carter, who departed Chelsea for Gotham in 2024. "It's becoming more technical."

NWSL play helped Morgan secure her spot with England

That hybrid style — plus more starting opportunities — have bolstered Morgan's status with England. Coach Sarina Wiegman already knew the Manchester City product as a powerful line-breaker on the ball. And her ability to wear down the low block while holding the lion's share of possession has only improved. 

"I felt confident coming here," she continued. "As long as I continued to work on the things that I wanted to improve, and every weekend was putting in good performances for the Spirit, that would be enough to put me in the running for selection."

The NWSL's speed has also elevated her play. "[Wiegman] has spoken to me the last couple of times about being really pleased with what I've been able to do, in terms of being a little bit more aggressive, proactive, physical in my duels, and winning aerial balls," she said. "I've developed so much in that space since playing in America."

Both Morgan and Carter competed with England at the 2023 World Cup, 30-year-old Moorehouse is gearing up for her first major tournament with the national team. And coming from an Orlando side stacked with international talent — namely Brazil legend Marta and Zambia superstar Barbra Banda, among others — the goalie credited her NWSL team for keeping her on her toes every day.

"Marta humbles me on a daily basis, I'm not gonna lie," she laughed. "To see that day in-day out, it's only for the better. It's only going to improve my game."

Summer NWSL schedule benefits Euros-bound players

As coveted national team roster spots reflect both consistency and form, NWSL players have a quiet advantage. Thanks to the summer NWSL schedule, they're guaranteed to be completely match-fit going into any major tournament.

That the NWSL runs opposite to the more traditional fall-to-spring European setup has sometimes been a point of tension overseas. This was especially true in past years, when the league did not suspend regular-season play for more than a weekend or two during longer international windows. That practice forced previous Euros competitors to choose between club and country. 

This year, however, players view the cross-conditioning to be as much of an asset as an anticipated challenge when they return to finish out the season.

"I spoke to quite a few of the US girls in the past about the fact that the summer schedule might have helped their performance in international tournaments," said Morgan, pointing out the NWSL-heavy USWNT's major tournament success.

"I feel like I'm peaking at the right time, going into the tournament in midseason," echoed Moorhouse, who is set to serve as backup to Chelsea goalkeeper and presumptive England starter Hannah Hampton.

Learning to balance club and country

Still, there are downsides. It's not always easy to travel in and out of market ahead of a big international opportunity, but each player finds their own way to stay on top of whichever task is in front of them, whether at home or abroad.

Sometimes that divide between club and country is literal. "We have a [NWSL] team app where we have communication," Gotham and Germany goalkeeper Ann-Katrin Berger told media after her Euros call-up. "I was like, 'Look, if you need something, you have to text me on WhatsApp. Because this app is not working for me when I'm at the international break, and the same way around.'"

For Carter, the NWSL's schedule helps her compartmentalize, keeping her laser-focused on both individual and team goals.

"I'm someone that either is all in or all off," she explained. "I've got to make sure that I'm still eating right, training right, when all I want to do is sit by the beach and have an ice cream."

"I want fans to fall in love with women's football even more"

Carter and Berger aren't the only Gotham standouts packing their passports this month. Star forward Esther González is also committed to play for the always-dangerous Spanish national team. Fellow forward Jéssica Silva will represent Portugal and recent signing Josefine Hasbo is set to join Denmark. And the excitement is palpable, both on and off the pitch.

"It's really great to see that our fans get to support us even whilst we're not at Gotham. Because they're invested in us as people, not just Gotham," says Carter. "I want fans to fall in love with women's football even more, regardless of where it's being played."

As for Morgan, she could be battling against the Spirit's newest signing, Italy's Sofia Cantore. The rest of their teammates will definitely be watching from home — along with a very special guest.

Before Morgan left, her teammates assured her they would be up in the morning cheering her on. "And mak[ing] my kitten watch too, which is very cute," she added.

She said she likes imagining NWSL fans following their favorite club players through the tournament, staying engaged in the game even as the league takes a break.

Encouraging NWSL fans to watch the 2025 Euros

Moorhouse echoed Morgan's hope that the Euros will allow US fans to continue weaving women's football into their lives during the downtime.

"In the US, when I get up on a Saturday morning, all the games are on," she said, referencing the time change. "To me, that's so cool. I'm eating my breakfast, drinking my coffee, and I've just got football on the telly."

"Go and get your breakfast," she urged. "Get your pancakes. And watch some good football."

The third Grand Slam of 2025 is officially underway, as the world's top tennis stars hit the grass courts in London for the annual Wimbledon Championships on Monday.

World No. 16 Barbora Krejčíková enters as the Slam's reigning champion, with all of the WTA's current Top 10 — none of whom have ever won at Wimbledon — looking to dethrone the 2024 victor.

No. 3 Jessica Pegula looks to be an early frontrunner, as the US star picked up steam following her defeat of No. 4 Iga Świątek 6-4, 7-5 in Saturday's championship match of the 2025 Bad Homburg Open, a Wimbledon tune-up tournament.

A 2023 Wimbledon quarterfinalist, Pegula has already earned three titles this year, gaining significant momentum as she hunts a career-first Grand Slam trophy.

"[Pegula has] an amazing game, and showed it throughout the tournament," Świątek said following Saturday's loss. "Hopefully, we will have many more finals together."

The first day of 2025 Wimbledon action saw No. 1 Aryna Sabalenka cruise through her first-round match against Canada's No. 194 Carson Branstine in straight sets, while No. 8 Madison Keys battled to a narrow three-set victory over Romania's No. 58 Elena-Gabriela Ruse.

Fellow US contender No. 12 Amanda Anisimova played the most dominant first-round match of the Slam, ousting Kazakhstan's No. 33 Yulia Putintseva 6-0, 6-0 to open her tournament run.

Italy's No. 5 Jasmine Paolini, a 2024 Wimbledon finalist, also kicked off her 2025 run with a win, downing Latvia's No. 402 Anastasija Sevastova in three sets on Monday afternoon.

Pegula will open her campaign against Italy's No. 116 Elisabetta Cocciaretto on the second day of first-round action at 6 AM ET, with Świątek, 2025 French Open champ No. 2 Coco Gauff, and 2024 Wimbledon quarterfinalist No. 10 Emma Navarro also rounding out Tuesday's bill.

How to watch the 2025 Wimbledon Championships

The 2025 Wimbledon women's tournament runs through the July 12th championship.

Live continuous coverage of the London Grand Slam airs on ESPN.

The Minnesota Lynx are back on the prowl, after the return of MVP frontrunner Napheesa Collier from injury fueled the WNBA-leaders to two straight weekend wins.

Minnesota first outlasted the No. 4 Atlanta Dream 96-92 in overtime on Friday before thumping the last-place Connecticut Sun 102-63 on Sunday, with Collier racking up 49 points over the two-game span.

Collier's bounce-back couldn't have come at a better time, as the WNBA announced Sunday that the Lynx forward will captain the 2025 All-Star Game alongside Indiana Fever guard Caitlin Clark.

"It's really cool," Collier said of the news. "I went from never being a starter to captain."

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Both Collier and Clark will have an early chance to test their leadership skills in Tuesday's 2025 WNBA Commissioner's Cup championship game, when the defending champs Minnesota Lynx will take on first-time finalists Indiana.

With a second straight title on the line, red-hot Minnesota hold the advantage coming into the Commissioner's Cup final, but a healthy Clark could make all the difference for up-and-down No. 8 Indiana.

Meanwhile in the WNBA standings, as the Lynx continue to hold court at the top, this weekend saw the Mercury overtake the Liberty at No. 2, thanks in large part to Phoenix's 106-91 Friday victory over New York.

Along with Sunday's 90-81 loss to the Dream, the reigning champs have dropped five of their last seven games, as now-No. 3 New York struggles without injured center Jonquel Jones.

How to watch the 2025 WNBA Commissioner's Cup final

While the other 11 league teams rest until Thursday, the Minnesota Lynx and Indiana Fever will take Tuesday's court in a battle for the 2025 WNBA Commissioner's Cup.

The in-season tournament's grand finale will tip off at 8 PM ET, with live coverage on Prime.

The world No. 1 USWNT earned another lopsided result against No. 25 Ireland on Sunday, handing the Girls in Green a second straight 4-0 loss despite extensive lineup changes on both sides.

Veteran forward Lynn Biyendolo opened the scoring in her first match as USWNT captain, followed by first-ever senior team goals from both debutant defender Izzy Rodriguez and attacker Yazmeen Ryan.

Second-half USWNT sub Alyssa Thompson found the back of the net in the 86th minute to finish padding the 4-0 scoreline over Ireland.

With one more friendly against No. 8 Canada set for Wednesday, USWNT head coach Emma Hayes rotated all 11 starters on Sunday, trusting bubble players to overcome inexperience to produce a result.

"The level has been set to be relentless in the pursuit of performing and progressing," Hayes said after the game. "It's not about understanding everything in our playbook, but developing the confidence and bravery to deliver."

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The victory also marked the USWNT's 600th program win, with midfielder Sam Meza joining Rodriguez in picking up the 23rd and 24th first caps of the Emma Hayes era.

"I feel like everyone is not only trusting the process, but carrying out all the things we ask them to do," said Hayes of her new additions. "Everybody showed themselves so well."

Though the US keeps stretching its depth and coming out on top, the need to develop strong connections on the pitch could force tough roster decisions in the future.

How to watch the USWNT vs. Canada on Wednesday

The USWNT will cap their three-friendly summer break against rivals Canada on Wednesday at 7:30 PM ET.

Live coverage of the clash in Washington, DC, will air on TNT.