Just Women’s Sports is here with your daily World Cup Digest, breaking down all of the biggest storylines from each day of action in Australia and New Zealand.

Today’s top World Cup news: Australia advances to knockout stage with emphatic win

Australia entered its final group-stage match against Canada on the brink of elimination. But even before halftime, the Matildas silenced any doubts about their chances to advance in their home World Cup en route to an emphatic 4-0 win.

Hayley Raso had a brace before the half to put her team up 2-0. A third would-be goal for Australia was ruled offside on a VAR review. And the goals didn’t stop coming after the half, with Mary Fowler and Stephanie Catley both adding their names to the scoresheet.

While Australia held possession for just 38% of the match, the lopsided win put the World Cup co-hosts through to the knockout stage. Canada was eliminated with the loss, while Nigeria will advance as the runner-up from Group B.

Australia star Sam Kerr, who missed the first two matches with a calf injury, was available but did not feature in the victory. She will have another week to get rested and ready for the Round of 16, which kicks off Saturday.

Today’s top highlight: Christine Sinclair leaves World Cup pitch ‘one last time’

Canada captain Christine Sinclair paused to pick blades of grass as she exited the pitch after the loss to Australia, which brought to an end her sixth career World Cup appearance.

“It’s the end of the World Cup and I’m probably not going to play in another one,” the 40-year-old told TSN’s Claire Hanna. “I’m leaving the pitch one last time in a World Cup.”

Sinclair reflected on her team and their journey together while speaking with TSN after the match.

“We go through everything together,” she said. “Winning and losing, it’s all part of the game. It’s why we love this sport. We’ve always said we’re a family, and we do it together. Whether we win an Olympic gold medal or lose in the group stage of a World Cup, we do it together.”

An emotional Christine Sinclair speaks with @clahanna following Canada's exit from the Women's World Cup. #FIFAWWC pic.twitter.com/C0WWZZMIrE

— TSN (@TSN_Sports) July 31, 2023

Today’s results:

• Japan 4, Spain 0
• Zambia 3, Costa Rica 1
• Republic of Ireland 0, Nigeria 0
• Australia 4, Canada 0

More World Cup news to know:

• Spain’s Aitana Bonmatí didn’t mince words after the 4-0 loss to Japan. “[The team is] p—-d off, I am very p—-d off,” she said. “We have to be able to move forward however possible; you have to ride with the punches in football. Today was not our best game and we know we have to improve a lot of things if we want to continue in the tournament.”
• Despite holding the lowest FIFA ranking in Group B at No. 40, Nigeria has advanced to the Round of 16 thanks to a dream group stage, which ended in a scoreless draw with Ireland. The Super Falcons likely will play England in the Round of 16.
• Germany needs to play “smarter” after a 2-1 group stage loss to Colombia, according to coach Martina Voss-Tecklenburg. “I think you have to play deep then, I don’t think that we should have acted like this. And that’s where we need to learn our lessons, we needed to focus on ending the game 1-1 but I think my team rather tried to win 2-1,” she said. “We need to be smarter than that, we need to think of the result. Because of our goal difference, with a draw we would have still been first [in the group] which would have been good for us mentally.”

Blockbuster viewership isn’t the only booming women’s sports statistic, with women's sports ads making serious inroads as more brands buy into the growing market.

Per a study released by TV outcomes company EDO on Tuesday, women’s sports saw an overall 56% year-over-year increase in ad effectiveness in 2024, with 40% more ad impact than an average primetime ad.

Based on consumer behavior metrics like brand searches and site visits, some of the most effective advertisers last year were apparel brands like Athleta, Fabletics, and Skims.

Even more, efficacy measures skyrocketed when brands put sports and women athletes in their content. CarMax ads spotlighting women's basketball stars, for example, exceeded other WNBA advertisers' effectiveness by 185%.

"Women’s sports are officially a business imperative," said EDO SVP and head of client solutions Laura Grover. "It’s not just about reaching this fast-growing audience — it’s about inspiring action, building brand affinity, and driving real business impact."

Basketball leads women's sports ad impact numbers

The spike in ad revenue coincides with the surging popularity of both college sports and women’s basketball, with ads during WNBA and NCAA games boosting viewer engagement and brand loyalty.

The 2024 WNBA Playoffs, for instance, saw an 11% increase in ad impact over the 2023 edition.

Meanwhile, both the 2024 WNBA Playoffs and 2024 NCAA women's basketball tournament ads proved 24% and 18% more effective, respectively, than the primetime average.

With March Madness taking over the airwaves in the coming weeks, expect even more brand involvement, as companies buy into both the NCAA sport and its stars.

One athlete leading that charge is USC sophomore phenom JuJu Watkins, whose numerous NIL endorsements have the 19-year-old starring in a commercials for NYX Professional Makeup, Degree, and State Farm.

Gymnastics, volleyball draw advertisers to NCAA women's sports

The NCAA also boasts significant brand boosts in rising women's sports like lacrosse and gymnastics, which saw respective ad impact growths of 26% and 15%.

That said, college volleyball boasts the sporting event with the biggest brand impact. With a 51% ad efficacy rate over the primetime average, Penn State's 2024 NCAA championship win over Louisville was last year's most effective women's sports TV program.

All in all, the market is seizing onto the fact that women’s sports are good business and, with a seemingly limitless ceiling, 2025 could see the highest rate of return yet.

Gotham FC set the scene for NWSL club's 2025 season on Tuesday, dropping their official 24-athlete roster and new player-led leadership group while handing longtime USWNT defender Tierna Davidson the captain’s armband ahead of Saturday’s regular-season kick-off.

At 26 years old, the 2019 World Cup champion and 2024 Olympic gold medalist succeeds retired goalkeeper Michelle Betos as the NJ/NY squad's captain, heading up Gotham’s leadership alongside fellow defenders Jess Carter and Mandy Freeman, as well as midfielders Rose Lavelle and Nealy Martin.

Gotham also removed star forward Midge Purce from her season-ending injury designation on Tuesday, opening the door for the 29-year-old USWNT standout to return to the NWSL pitch for the first time since tearing her ACL in last season's opener.

The 2023 NWSL Championship MVP tallied 16 goals across her 46 career appearances for Gotham before sitting out the entirety of the 2024 season.

Gotham aims for successful 2025 behind refreshed roster

Following last year’s third-place finish, the 2023 NWSL champs saw a handful of big-name departures, prompting the club to adopt a more measured approach to this season’s roster rebuild.

"Change is normal in this environment, right?" Martin told JWS in January. "People have got to do what’s best for their career, but it hurts losing your friends on your team just personally, selfishly."

"Professionally, you have to take it in stride and see how all the new pieces can fit together," she continued. "How you can highlight new people’s best talent in the system that you’re playing."

Once considered a superteam, Gotham definitely looks a little different this time around, but early season moves display the club's interest in transforming steady consistency into a winning squad — with or without massively deep star power.

Gotham FC's official 2025 team roster

• Goalkeepers: Ann-Katrin Berger, Ryan Campbell, Shelby Hogan
• Defenders: Bruninha, Jess Carter, Tierna Davidson, Mandy Freeman, Lilly Reale, Emily Sonnett
• Midfielders: Sofia Cook, Jaelin Howell, Rose Lavelle, Nealy Martin, Stella Nyamekye, Taryn Torres
• Forwards: Esther Gonzalez, Khyah Harper, Cece Kizer, Gabi Portilho, Midge Purce, Sarah Schupansky, Jéssica Silva, Ella Stevens, McKenna Whitham

While NCAA basketball's Power Four conference tournaments wrapped up on Sunday, teams from mid-major Division I leagues are still battling for invites to the Big Dance, where they'll aim to upset top March Madness contenders.

Already harnessing upset momentum is former Pac-12 squad Oregon State, who won the West Coast Conference (WCC) tournament as the No. 4 seed on Tuesday.

After conference realignment saw most of the starters from last season's Elite Eight team transfer to Power Four programs, Oregon State finished the 2024/25 regular-season at 16-15 (12-8 in WCC play).

This week, however, the Beavers found another gear, tearing through their tournament and upsetting the two WCC regular-season co-champions along the way.

Oregon State paves a path to NCAA tournament underdog

First, Oregon State narrowly defeated top-seeded Gonzaga 63-61 in Monday's semifinals, before beating back-to-back defending champion No. 2-seed Portland 59-46 in Tuesday's tournament finale — only the fourth loss suffered by the Pilots all season.

Oregon State's unlikely March Madness bid is the program's 13th overall, and the ninth in the NCAA tournament's last 11 editions.

"I'm just so happy and so proud of this team," said Oregon State head coach Scott Rueck. "For this group to cover the ground that they did this year, from day one until now, is absolutely remarkable. It's one of the most special things I've been a part of."

The Beavers’ surge, however, holds consequences for both Portland and Gonzaga, whose slim chances of making Sunday's bracket now rest with the NCAA selection committee.

While Portland is a more recent contender on the national stage, Gonzaga hasn't missed an NCAA tournament since 2016, with the Bulldogs appearing in all but two brackets since their 2007 March Madness debut.

NCAA underdogs looks to spur chaos in March Madness

Should they make the cut, at-large underdogs Portland and Gonzaga would join Oregon State and other smaller conference champions in trying to bust brackets by upsetting top contenders in the first few rounds of the NCAA's competition.

Other mid-major standouts are already considered likely members of the 68-team national pool, with current projections listing Fairfield University (Metro Atlantic Athletic Conference) and new No. 24-ranked South Dakota State (Summit League) claiming seeds as high as No. 9.

Projections also show that the Ivy League is on the precipice of sending a full trio of upset-hungry teams to the NCAA tournament.

While regular-season champion Columbia is expected to claim a national No. 11 seed after Saturday's conference tournament final, strong seasons from both Princeton and Harvard have the pair currently snagging one of the final four at-large bracket spots.

Atlantic 10 tournament victors George Mason could also pose a threat to Power Four contenders, with the Patriots clinching their first-ever NCAA tournament berth on Sunday despite ceding the regular-season conference title to Richmond.

Though it’s not always wise to bet against heavyweights in the NCAA tournament's opening rounds, emerging college basketball underdogs are embracing the spotlight — and welcoming the opportunity to shake things up after Selection Sunday.
 
 

Welcome to another episode of Sports Are Fun! presented by TurboTax.

Every week on Sports Are Fun!, soccer legend Kelley O'Hara, sports journalist and basketball expert Greydy Diaz, and JWS intern BJ serve up their hottest takes all things women's sports. And in today's episode, the crew is joined in the studio by two-time Olympic diver — and Stanford Cardinal alum — Kassidy Cook.

Of course, the co-hosts waste no time in getting down to the biggest conversations in women's sports. And this time of year, that can only mean one thing: March Madness.

"Some would say this is the most exciting Sunday in women's sports," says O'Hara, kicking off a deep dive in the college basketball's fast-approaching Selection Sunday. "Based on this weekend and season overall, who are your number one seeds? Up for discussion we've got Texas, USC, UConn, UCLA, South Carolina, Notre Dame. What are we saying?"

"I'm a little worried about Notre Dame. Going into the season, I was expecting them to have an elite season," Diaz admits. "But losing to Duke? Bro. They do have a great coach, but Notre Dame on paper should have won that game."

"I think UT is still going to get a number one seed," says Cook. "Throughout the year they've had the number one seed. And even though they lost, I'm going to say South Carolina because they just won. And I'm going to say USC because they're a powerhouse. Then UCLA because their only two losses were to USC."

"I want to say UConn as well, because out of the top teams, they are the underdog of that list. I would love to see them walk away with it," Cook adds. "And like you guys said last week, Paige Bueckers doesn't have a championship yet, right?

The co-hosts additionally tackle the NWSL Challenge Cup, the likelihood of a WNBA lockout, Trinity Rodman and Ben Shelton soft launch, and so much more!

'Sports Are Fun!' announces Final Four live show in Tampa

In between hot takes, the Sports Are Fun! team also shared some big news.

JWS is heading to Tampa! Get ready for a live recording of Sports Are Fun! with Kelley O'Hara on Thursday, April 3rd ahead of the NCAA Women’s Final Four.

This exclusive event only adds to the madness of March Madness. There, O'Hara, Greydy Diaz, Merritt Mathias, and JWS intern BJ bring interactive moments, surprise guests, and behind-the-scenes access to the biggest weekend in college basketball.

“There’s never been a better time to be a women’s sports fan, and I couldn’t be more excited to bring Sports Are Fun! to Tampa during the Final Four,” says O’Hara. “The energy around this weekend is going to be electric, and we’re giving fans a front-row seat to be part of it.”

Tickets are $20 and include a complimentary drink and JWS party favor. Get yours now.

About 'Sports Are Fun!' with Kelley O'Hara

'Sports Are Fun!' is a show that’ll remind you why you fell in love with women's sports in the first place.

Join World Cup champ, Olympic gold medalist, and aspiring barista Kelley O'Hara as she sits down with sports journalist Greydy Diaz and a revolving cast of co-hosts and friends. Together, they're talking the biggest, funnest, and most need-to-know stories in the world of women’s sports.

From on-court drama to off-field shenanigans, to candid (and silly) chats with the most important personalities in the space, this show screams "Sports Are Fun!"

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