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AU’s Jessie Warren on What Makes Her Coaching Style Unique and Why the League Is Succeeding

Jessie Warren on field / JWS
Jessie Warren on field / JWS

Jessie Warren is a professional softball player for Athletes Unlimited. At Florida State, she led the Seminoles to the 2018 Women’s College World Series title and was named Most Outstanding Player of the World Series. She spoke with JWS about what led her to Athletes Unlimited, her unique style of coaching, and how the league is working to keep everyone both safe and sane. 

What went into your decision to join Athletes Unlimited?

The idea was pitched to me in the beginning of December, and at first I was a little skeptical just because I didn’t understand the format and things like that. But then after talking to Jade Ray, who was actually going to come play but opted out to go to the police academy, I became really interested. And then Victoria Hayward reached out, and I didn’t know if my Pride season was going to run into this season. So, I was kind of a little bit like, “I don’t know if I can do it,” because obviously I already had obligations with Pride. But then once I realized that Pride season wasn’t going to run into AAU, it was an automatic yes.

And then after getting to know about the format, I thought it was really cool. It’s something different that nobody’s ever done before, obviously. And I think it’s a good difference, because it was grasping a lot of people’s attention, catching an audience’s eye about the differences in the game, obviously not the rules or anything, but just the point system. And it allows us as individual athletes to try to succeed as an individual, but also play to law and succeed as a team.

Your team went 3-0 in the first week. What are your thoughts on how the games went?

Right away I noticed that the people who were racking up the most points are those that are on a winning team. My team called ourselves the Cuties because of the orange jerseys we wore and in the practices that we had, we really focused on team runs and how we could get people in. We knew if we won innings, we would win points. And if you win innings you are going to win the game. It’s team ball. If you’re playing team ball obviously you’re doing something individually successfully, so you’re going to get some points too. I think we were most more focused on winning each inning and winning as a team than we were worried about getting ourselves points. And it kind of really showed that we were playing as a unit and not individually.

Now in the second week we will see all new teams. How do you plan to adjust to a new team dynamic and stay as consistent?  

I think that’s always the hard part. You know, if I could keep the team that I was on for the whole six weeks, that would be awesome, but it’s an even better opportunity as an individual to get to know other people and connect with them. I’m just keeping an open mind that everybody’s dynamic and their coaching style is going to be different.

Cat [Osterman] is a captain this week, and her coaching style is going to be completely different than mine, so her team will be a whole different dynamic. As a player, I’m just going with it and trusting that they know what they’re doing and just going out there and playing ball.

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JADE HEWITT MEDIA
You were obviously pretty successful at balancing your role as a team captain, coach and player. Did you find that balance to be easy or were there any difficulties there?

I had a lot of help from Christian Conrad. He was kind of familiar with what I wanted to do and then Cat Osterman was a huge person for me to have on the team. For the experience that she has on the coaching side to help as well. But at the end of the day, I sat down with Christian, I talked about my strategy. And we kind of just all clashed minds and came up with a lineup. And then, for the girls, I was more of, “Hey, do what you guys do.” We’re going to just be laid back and chill. At the same time, we’re still going to be disciplined, but I’m not going to be someone that’s going to be down their throats or anything. That’s just not my style.

What do you think this type of a league will do for women’s sports at the pro level and specifically for softball?

This whole business is just such a great idea. And then John and Jonathan, our league founders, have done such a great job marketing this whole thing. And there’s so many people that I’ve heard from that have texted me and are just like, “This is so cool. It’s so fun to watch. I love seeing it on TV.” You don’t really see many women’s professional sports, and just the fact that this is going in the right direction, it’s just so amazing for the younger generation and the young girls that are looking up to us.

They have dreams and the knowledge that they can come play professional softball, professional volleyball, and they’re able to work at something that they may not have been able to work for before. I’m just blessed to be able to pave the road and start something for them. I’m excited for the future of all sports in AU, especially softball.

Was there anything else that you wanted to mention that I didn’t bring up?

I do actually really want to add that the hospitality and how they’ve taken care of us since we’ve been here has been great as well. We have batting cages, we have training facilities, our locker rooms are great, and we’re following the CDC’s guidelines. It’s great to feel safe with everything that’s going on in the world. I was kind of second guessing it at first. I know I had a conversation with my mom. Like, I don’t know if I want to go because of Covid. But the league has done a great job following protocols and being in contact with CDC and having great doctors here and things like that to keep us safe. I think that’s my number one thing is I feel safe.

And another thing is the mental health part of it all. You think about coming into isolation by yourself for six weeks, and then you think about your mental health being alone, because some people just aren’t good with things like that, but again, they’re doing such a great job to help us. We have trivia nights and things like that to keep us kind of busy so that we’re not going crazy in the bubble. Every Friday night we have this thing called Friday Night Lights, and last week was about mental awareness, this week it’s going to be something different, then next week it’s going to be something different. Again, they just have a bunch of activities for us to come and attend online or even in person, but in person is only for people that are in the bubble. But it’s just awesome and great to see so many athletes and know that I’m not the only one going through some of the things that I’m going through. Just being able to talk to them and relate with them has been such a great experience as well.

2025 WNBA Finals Tips Off with Most-Watched Game 1 Since 1997

ESPN's Holly Rowe interviews Las Vegas Aces guard Dana Evans after Game 1 of the 2025 WNBA Finals.
Game 1 of the 2025 WNBA Finals delivered record viewership on ESPN. (Brandon Todd/NBAE via Getty Images)

The 2025 WNBA Finals tipped off with a bang last week, with Friday's Game 1 averaging 1.9 million viewers on ESPN to become the most-watched championship opener since 1997.

The Friday matchup between the No. 2 seed Las Vegas Aces and the No. 4 Phoenix Mercury peaked at 2.5 million viewers, a 62% increase over the 2024 Finals opener between the Minnesota Lynx and eventual champion New York Liberty.

That Game 1 viewership ranked second only to the inaugural WNBA season championship 28 years ago — a single-elimination title game in which 2.8 million fans watched the Houston Comets take down the New York Liberty on NBC.

Game 2 continued the record breaking, with Sunday's broadcast averaging 1.2 million viewers on ABC.

With an average of 1.5 million fans tuning in, the first two 2025 WNBA Finals games boast the best viewership numbers in 25 years, nearly matching the 1.54 million average claimed by the opening two clashes between the New York Liberty and Houston Comets on NBC and Lifetime in 2000.

The record-breaking ratings underscore significant viewership growth across the WNBA postseason, with Game 1 Finals ratings increasing by nearly 700% since 2019 while this year's average postseason viewership is already up 16% over 2024.

Bears QB Caleb Williams Invests in 2026 NWSL Expansion Side Boston Legacy FC

Chicago Bears quarterback Caleb Williams speaks to media at a 2025 NFL press conference.
NFL quarterback Caleb Williams joins WNBA star Aliyah Boston as a minority investor in 2026 NWSL expansion side Boston Legacy FC. (Michael Reaves/Getty Images)

The NWSL just added another high-profile minority owner, with Chicago Bears star Caleb Williams buying into the ownership group of 2026 expansion team Boston Legacy FC on Thursday.

Via his strategic investment firm 888 Midas, the NFL quarterback joins fellow big-name athletes Indiana Fever center Aliyah Boston and Olympic gold medal-winning US gymnast Aly Raisman as Boston Legacy investors.

"Women's sports is a movement, and I admire and respect the work that the team and the NWSL continues to do to grow the sport and empower future generations of athletes," the 2022 Heisman Trophy winner said in the club's Thursday announcement. "Boston Legacy FC is building something special, and we're proud to be a part of what's next."

Boston Legacy controlling owner Jennifer Epstein also noted that the investment from Williams "highlights the powerful momentum of women's professional soccer."

"It symbolizes a new era of cross-league support and recognition," said Epstein. "With best-in-class athletes, a rapidly growing fan base, and undeniable energy around the NWSL, we are proud to welcome Caleb as a partner as we prepare for the 2026 inaugural season."

Athlete investment in women's sports continues to grow, with many teams now following the micro-ownership model made famous by Angel City FC in 2022.

Houston Dash Nears $120 Million Sale to Son of Imprisoned Chinese Mogul

Houston Dash mascot Dynamo Diesel waves a team flag before a 2025 NWSL match.
The Houston Dash are in talks for a sale worth $120 million. (Alex Slitz/NWSL via Getty Images)

The Houston Dash are on the brink of a $120 million sale, with Sportico reporting on Wednesday that owner Ted Segal is in advanced talks on a deal that would sever the NWSL club's ties to their MLS counterpart, the Segal-owned Houston Dynamo.

Any agreement is likely to face extensive reviews, however, with questions arising about the funding sources of the buyer, RHC Group.

Namely, RHC Group founder Richard Hsiao is the 24-year-old US-born son of Chinese billionaire Jianhua Xiao, who's currently serving a 13-year prison sentence for what the Chinese government described as financial crimes.

According to Sportico sources, RHC's funds do not have ties to Hsiao's father, but instead originate from "the independent wealth of Hsiao's mother, Zhou Hongwen."

While the NWSL traces the proposed deal's funding, Hsiao is already going through the league's standard background check, a process he reportedly began months ago.

Characterizing the league's "due diligence process" as "ongoing," the NWSL said, "As with all such matters, the NWSL Board of Governors retains full authority to approve or deny any ownership change based on the league's governance standards."

Should the Dash sale go through, the prospective new owners reportedly intend to invest in club infrastructure while keeping the team in Houston.

Napheesa Collier Headlines 2025 WNBA All-Defensive Teams

Phoenix Mercury forward Alyssa Thomas defends as Minnesota Lynx star Napheesa Collier dribbles during a 2025 WNBA semifinals game.
Minnesota Lynx star Napheesa Collier and Phoenix Mercury standout Alyssa Thomas headline the 2025 WNBA All-Defensive First Team. (Kate Frese/NBAE via Getty Images)

The WNBA released its 2025 All-Defensive Teams on Wednesday, delaying the announcement more than a week amid the fallout from the viral takedown of league leadership by Minnesota Lynx star Napheesa Collier.

Collier herself headlines the First Team, with Lynx teammate Alanna Smith, Phoenix Mercury standout Alyssa Thomas, Seattle Storm star Gabby Williams, and the Las Vegas Aces' four-time WNBA MVP A'ja Wilson joining the Minnesota star on the 2025 WNBA All-Defensive roster.

Second Team honors went to Indiana Fever center Aliyah Boston, the Golden State Valkyries' 2025 WNBA Most Improved Player Veronica Burton, Atlanta Dream guard Rhyne Howard, Seattle Storm forward Ezi Magbegor, and New York Liberty star Breanna Stewart.

The WNBA's first-ever co-Defensive Player of the Year award-winners Wilson and Smith put up leading individual stats throughout the 2025 season, with Wilson averaging a league-high 2.3 blocks along with 7.9 defensive rebounds per game while Smith averaged a team-high 1.3 steals and 1.9 blocks per game.

Collier averaged 1.6 steals and 1.5 blocks per game, contributing to Minnesota's league-best 97.5 defensive rating, while Williams tied for the second-most single-season steals with 99 — just one short of WNBA legend Teresa Weatherspoon's 1998 record.

In her debut year with the Mercury, Thomas became the first-ever WNBA player to average 15+ points, 8+ rebounds, 9+ assists, and 1+ steals per game while shooting over 50% from the field.

This year's Second Team featured three first-ever selections, with Boston, Burton, and Howard all making their All-Defensive Team debuts.

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