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WNBA rookie and podcast host Haley Jones won’t be ‘put in a box’

(Mollie Handkins/NBAE via Getty Images)

A lot has changed for Haley Jones since she graduated from Stanford and was selected by the Atlanta Dream in the WNBA Draft.

She left California after “basically growing up on the beach,” as she describes it, and started a new life on the other side of the country. She swapped a regimented student-athlete lifestyle for a professional one with more responsibilities and more free time. And she’s learning to play a new role on a new team.

But one thing has stayed the same. On and off the court, Jones is still marked by versatility. She’s never liked being put in a box, and she still doesn’t.

“I still grind, I get in the gym, I do my thing,” she said. “But having that holistic view is just a piece that makes up who I am.”

That mindset has helped Jones approach basketball with joy and a relaxed attitude throughout her career, something she admits got lost during her first couple of months in the WNBA. The process of becoming a professional requires a big learning curve, and while Jones quickly adapted to her life off the court — getting into pilates and exploring Atlanta in her free time — the basketball aspect became a challenge.

Jones says she came into training camp tense, and it took a while to shake that feeling.

“I’m lighthearted, I’m always this upbeat type of person and I like to play loose and free. That’s when I play my best,” she said. “But I think when I got to the league, I just started putting a lot of pressure on myself.”

Jones also faced outside pressure entering the draft, having to answer to critics who questioned some of the limitations of her game, including her 3-point shot. Jones averaged 21.9 percent from deep during her college career, going 3-for-32 during her senior season. So far in the WNBA, she’s gone 5-for-22 from the 3-point line.

“A lot of people did talk about what I can’t do, downsides of my game, whatever it may be,” Jones said on draft night. “I think people are going to pick and choose what to focus on, but I know what I bring to the table, and I’m excited to get to Atlanta and show them why they picked me.”

Once the season started, the sixth overall draft pick was playing with and against icons of the game, and she started to wonder where she fit in and even if she could match up at all. The entire team noticed. Rhyne Howard, who played in the USA Basketball system with Jones, and coach Tanisha Wright, who previously played in the WNBA and knew Jones had the talent to compete, rallied around the rookie. They gave her the space she needed to make mistakes and grow.

Jones remembers one game against Connecticut early in the season, when she had a bad first quarter that included turnovers on back-to-back possessions.

“I was about to have a breakdown,” she said.

Wright subbed her out, and Jones was ready to get an earful.

She didn’t get one. Instead, Wright told her to take a breath and get ready to go back in. That was it.

Jones responded by recording a team-high nine assists to help the Dream close out a road win.

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Jones, the 2023 sixth overall draft pick, has gradually acclimated to WNBA life as a rookie. (Adam Hagy/NBAE via Getty Images)

That moment helped, but it wasn’t the start of a complete turnaround for Jones. The season has been a learning process, especially as injuries have cycled Jones in and out of the starting lineup. But now, the 22-year-old guard says she’s starting to feel comfortable on a WNBA court.

“More recently, I’ve really started to feel more confident in my play, getting looser out there,” she said. “I’m figuring out what my role is.”

The Dream have played Jones exclusively at the point guard spot, a change from a college career that saw her playing all over the court. But according to the guard, the flow of offense isn’t much different.

“It’s different when I’m being picked up by like a 5-7 point guard the entire game,” she said. “But once we get into the halfcourt, I feel that same free flow that I felt in the past because of the way that our offense runs. I think anybody can really be in any spot.”

Jones is averaging 15.7 minutes, 3.9 points, 2.5 assists and 2.5 rebounds per game for the Dream, who are in fifth place in the WNBA standings at 15-14.

And while she continues to find her footing on the court, Jones has settled seamlessly into life in Atlanta. Like Jones herself, Atlanta has a lot going on. Every time she leaves her apartment, she stumbles upon something to do, like a farmers market and or a music festival.

“It’s really cool,” she said. “It’s just a different atmosphere. There’s an energy like, it’s just a city full of people who are hustling. It’s fast-paced. There’s something going on every day.”

Jones has also continued her podcast with The Players’ Tribune, “Sometimes I Hoop,” which debuted during her senior year at Stanford. After a brief hiatus, the podcast returned with a two-part video documentary giving a behind-the-scenes look at Jones’ draft experience.

She’s also back interviewing fellow basketball players, hosting LSU’s Annesah Morrow as a guest on the show this week.

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Jones resumed her podcast "Sometimes I Hoop" last month. (Courtesy of The Players' Tribune)

Jones has always been a person who wears many different hats, and every time she turns on the mic to record an episode, she tells herself, “Time to turn on my podcast persona.” It’s an easy switch, as Jones is a natural interviewer.

“Sometimes I Hoop” is technically a basketball podcast, but it wouldn’t be a Haley Jones project if it was limited to just one thing. Now that she’s a professional athlete, basketball has to be an even bigger focus than it was in college, so Jones uses the podcast as a tool of self-expression, while also giving insight into her peers.

“Now that I’m out of school, it gives me a creative outlet and creative space to still be in the basketball world, but to talk about different things,” she said.

She may be a professional now, but basketball still isn’t the only thing in Jones’ life, and she wants to keep it that way.

“The people in my inner circle have never put me inside a box,” she said. “Obviously I think I’m pretty good at basketball, and I hope other people do as well, but the people in my life have really empowered me to try different things.”

Life may be changing for Haley Jones, but she’s always going to stay the same.

Eden Laase is a Staff Writer at Just Women’s Sports. Follow her on Twitter @eden_laase.

Portland Thorns Ink NWSL-Record Sponsorship Deal with Ring

The Portland Thorns inked a multiyear sponsorship deal with home security company Ring this week, marking the most lucrative jersey partnership in NWSL history.

While exact terms were not disclosed, sources confirm that the sum surpasses Bay FC's $2.6 million per-year contract with Sutton Health, as well as Gotham FC's similarly undisclosed Dove sponsorship, reported as a league record last week.

"Working with Ring goes beyond logo placement— it's about deepening our connection with fans and enhancing their experience," said Lisa Bhathal Merage, governor of Portland Thorns and Portland WNBA, in a team release.

"Ring's vision aligns perfectly with our mission to bring fans closer to the team and the game. This collaboration provides unprecedented access and strengthens the bond between our players, fans, and city while continually elevating the fan experience.”

In addition to jersey placement, Amazon-owned Ring will also feature on Portland's cold-weather jackets and media backdrops. Ring also plans to engage in several community initiatives.

Emily Sonnett shows off the new Dove sponsorship above her last name on her Gotham jersey.
Dove's partnership with Gotham is the brand's first major investment in a women's sports team. (Gotham FC)

Brand partnership deals surge in value across the NWSL

NWSL branding deals are skyrocketing in value, with Gotham FC announcing the a then-record back-of-jersey deal in league history with Dove just last week.

Angel City broke the previous front-of-jersey value record in 2022, as their partnership with DoorDash reportedly brought in over $10 million over the course of a five-year deal.

The race to the top doesn’t stop on the field, as brands increasingly buy into the vision of women’s sports with evaluations skyrocketing and visibility higher than ever.

WNBA Standout Monica Wright Rogers Named First GM of Toronto Tempo

Teresa Resch, President, Tempo Basketball Club introduces Monica Wright Rogers as GM of WNBA team Toronto Tempo.
Monica Wright Rogers (L) will serve as incoming WNBA franchise Toronto Tempo’s GM. (R.J. Johnston/Toronto Star via Getty Images)

The WNBA’s 14th franchise is gearing up for its 2026 debut, with the Toronto Tempo introducing former WNBA and NCAA star Monica Wright Rogers as their inaugural general manager on Thursday.

A two-time WNBA champion with the Minnesota Lynx and three-time collegiate All-American at Virginia, Wright Rogers’s resume lists coaching and front office stints at both the college and pro level. She most recently served as the Phoenix Mercury’s assistant general manager.

“The unique combination of experience that Monica will bring to this team is incredible. She’s a proven champion who understands the game from so many different perspectives,” said Toronto Tempo president Teresa Resch in a team release.

“And she’s so much more than the collection of her experiences. Monica is an incredible relationship-builder with a sharp eye for talent who embodies everything we want the Toronto Tempo to stand for: she’s warm, welcoming, smart, driven and fiercely competitive. We couldn’t be more thrilled to have her on board.”

A sold-out crowd of more than 19,000 WNBA fans packed Scotiabank Arena for a 2024 WNBA preseason game in Toronto.
A sold-out crowd of more than 19,000 fans packed Scotiabank Arena in Toronto for a 2024 WNBA preseason game . (Jordan Jones/NBAE via Getty Images)

Wright Rogers adds WNBA experience to Toronto expansion team

The WNBA announced its first-ever expansion into Canada in May 2024.

An investment group led by Toronto billionaire Larry Tanenbaum and his Kilmer Sports Ventures filed the WNBA expansion bid. Tanenbaum also chairs Maple Leaf Sports & Entertainment, which owns the Toronto Maple Leafs, Raptors, Toronto FC, Argos, and Marlies.

Tanenbaum originally explored an expansion team via MLSE, but was turned down by other members of the board. 

Wright Rogers will lead basketball operations for the Tempo, including hiring a head coach and building out the inaugural roster.

“The excitement about this team, and around women's sports in general in Canada right now is palpable,” Wright Rogers said. “To have the opportunity to play such a key role in building this team in this country at this moment is an honour”

“Sports fans around the world should keep an eye on us,” she added.

Unrivaled Teams Enter the Playoff Race as Postseason Basketball Looms

Chelsea Gray #12 of Rose dribbles the ball against Rickea Jackson #5 of the Mist during an Unrivaled 3x3 Basketball game.
The Unrivaled postseason tips off on March 16th. (Rich Storry/Getty Images)

Unrivaled 3×3 Basketball tips off another round of doubleheaders tonight, as the offseason league paves a path toward its first-ever postseason with an Unrivaled playoffs push.

Unrivaled is entering its fifth week of play, with three weeks remaining in the regular season. And as just four of the league’s six teams will advance to the March 16th Unrivaled playoffs, notching late wins could make all the difference for squads shooting for a postseason boost.

After slow starts, the Mist and Phantom BC currently sit one game beneath playoffs contention — but they’ll both have an opportunity to make up ground this weekend.

In the event of any final regular-season ties, Unrivaled will subsequently determine playoff seeding first by head-to-head records, followed by point differentials.

Lunar Owls forward Napheesa Collier dribbles the ball during an Unrivaled game.
Unrivaled co-founder Napheesa Collier won the in-season 1v1 contest. (Carmen Mandato/Getty Images)

Offseason league announces end-of-season awards

The league also announced plans for its end-of-season awards, which will include MVP, Defensive Player of the Year, Coach of the Year, and both first and second-team honors.

A combination of media, Unrivaled coaches and players, and a fan vote will decide the winners.

Voters can now nominate three Unrivaled MVPs online, ranking them in order of preference. Voting closes on Tuesday, March 11th at 3 PM ET, with the winners announced shortly thereafter.

Mist BC's Aaliyah Edwards looks on during an Unrivaled 3x3 basketball game.
The Mist are tied for last place in the Unrivaled standings. (Rich Storry/Getty Images)

How to watch Unrivaled 3×3 playoffs push this Weekend

The Mist take on fourth-place Vinyl BC tonight at 8:15 PM ET, live on TNT, before Phantom BC squares off against Vinyl BC on Saturday at 7 PM ET, with live coverage on TruTV.

Macario, Sentnor Impress in USWNT SheBelieves Cup Win Over Colombia

USWNT teammates celebrate Ally Sentnor's first international goal during Thursday's match.
The USWNT topped Colombia 2-0 in Thursday night’s 2025 SheBelieves Cup opener. (Omar Vega/Getty Images)

The USWNT hit the ground running on Thursday, taking down Colombia 2-0 to kick off the 2025 SheBelieves Cup with a bang.

Catarina Macario opened the scoring in the 33rd minute with her first international goal in almost three years, before 21-year-old Ally Sentnor put the game out of reach at the 60-minute mark with her first-ever international tally.

"Everybody is super happy, super proud, and I'm sure everybody back at Chelsea is too," US head coach Emma Hayes said of Macario’s strike, as the forward continues her long return from injury.

USWNT rookies show out

Hayes’s decision to feature less experienced players in the match paid off, with the winning side bolstered by numerous first caps, starts, and a screamer of a goal for the world No. 1 team.

In just her third cap and first start for the senior national team, Sentnor's efforts earned her praise from Hayes, who called the young attacker's performance "tenacious on both sides of the wall."

Also excelling in her first USWNT start was 17-year-old Lily Yohannes, who lofted the ball forward in pursuit of Macario’s opening goal and stood out as the most creative passer within a US midfield that completed over 500 passes.

"She's really switched on and someone who understands the importance of doing everything for the team and for that I really admire her," Hayes said after the match.

Hayes also continued her efforts to mint new USWNT players with a trio of first caps in Thursday's match. While forward Michelle Cooper and defender Gisele Thompson snagged their first USWNT minutes as late substitutes, center-back Tara McKeown grabbed a starting spot, then capitalized on the opportunity by registering an assist to set up Sentnor's jaw-dropping goal.

Hayes has emphasized the need for the USWNT to develop its future, but Thursday’s performance showed that the future might be closer than originally expected — especially considering the big names missing from this window’s USWNT roster.

USWNT defender Emily Sonnett is honored for her 100 caps during a pre-match ceremony on Thursday.
Sonnett is the only USWNT athlete to play in all 10 SheBelieves Cups. (Omar Vega/Getty Images)

Sonnett celebrates 100th USWNT cap

Alongside all the noteworthy firsts, the USWNT also had the chance to celebrate its veteran leadership on Thursday.

Prior to the match, the team honored Emily Sonnett for her 100th cap before the versatile defender captained the squad as a starting center-back on the night.

Notably, Sonnett's USWNT tenure includes competing in all 10 iterations of the SheBelieves Cup — more than any other player.

Australia's Alanna Kennedy reacts to losing the final 2024 Olympics group stage match to the USWNT.
he USWNT last faced Australia at the 2024 Paris Olympics. (Brad Smith/ISI/Getty Images).

USWNT to face Australia in second SheBelieves match

Now sitting in second in the SheBelieves Cup standings, the USWNT trails only Japan due to goal differential after the Nadeshiko toppled Australia 4-0 on Thursday afternoon.

The struggling Matildas, who failed to register a single shot on goal against Japan, must now face the seven-time SheBelieves champion USWNT in Arizona on Sunday — a team Australia has only defeated once in the pair's 35 all-time meetings.

The last time the teams met, the US defeated the Matildas 2-1 in the final group stage match of the 2024 Olympics to advance to the quarterfinals.

This time out, expect heavy roster rotation from Hayes's squad as players look to stay healthy for their club seasons, with some still ramping up to full fitness before the 2025 NWSL season.

How to watch the USWNT vs. Australia in the SheBelieves Cup

The USWNT kicks off against Australia in the 2025 SheBelieves Cup at 5 PM ET on Sunday, with live coverage on TBSMax, and Peacock.

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