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NWSL Commissioner Says League Could Rival NFL in Size

NWSL commissioner Jessica Berman speaks during the 2025 SheBelieves Summit.
NWSL commissioner Jessica Berman talked expansion at last week’s SheBelieves Summit. (Joe Scarnici/USSF/Getty Images for USSF)

NWSL commissioner Jessica Berman voiced confidence in the league's ability to execute "ambitious plans" regarding expansion at last week's SheBelieves Summit, telling the crowd that growing to as many as 32 teams is not out of the question.

"Our board believes that we can be the size of the [32-team] NFL," she explained. "There is nothing that stands in the way of us doing that, other than having access to top talent."

"There’s certainly not a problem with the supply, given the size of our country and the level of talent that exists," Berman continued. "We just need to figure out how to develop [those athletes] strategically and intentionally."

Boston mayor Michelle Wu and 2026 NWSL expansion team Boston Legacy FC's controlling owener Jennifer Epstein pose for a photo.
Boston and Denver remain the final expansion teams in the NWSL's current plans. (Matthew J. Lee/The Boston Globe via Getty Images)

Expansion takes backseat as NWSL focuses on 2026 scheduling

With the NWSL's current 14-team field welcoming expansion clubs in Boston and Denver in 2026, the league is still a long ways off from its potential long-term goal of exceeding 30 squads.

Following her remarks at the SheBelieves Summit, Berman told ESPN that while the league is not currently in an expansion round, she is continuing to conduct conversations with interested ownership groups.

Prior to seriously considering continued expansion, however, the league must first contend with some scheduling hurdles affecting the 2026 NWSL season.

Berman noted that while the NWSL expects to play throughout next year’s US-based men’s World Cup, certain anticipated venue conflicts will require creative solutions to do so, with the commissioner noting that "everything’s on the table" when it comes to addressing the overlaps.

NWSL Denver Hires Former Bay FC COO Jen Millet as President

New Denver NWSL club president Jen Millet poses for a photo.

Incoming NWSL expansion team Denver announced more infrastructure news on Thursday, naming the squad's first-ever employee in decorated sports executive Jen Millet, who will serve as club president.

"Jen stood out amongst an extensive list of qualified candidates," said controlling owner Rob Cohen in a club statement. "Jen’s understanding of soccer, building world-class brands, ability to engage the community, and passion for creating a culture of excellence made her the ideal fit to run our club."

Previously, Millet served as the chief operating officer for 2024 expansion team Bay FC, a club she led to the league's top in merchandise sales and top-three in ticketing revenue in the franchise's inaugural season.

The Denver post, in which Millet will lead all of the club's business operations, will return Millet to her hometown as she takes on another NWSL launch.

"People might say I'm crazy to do back-to-back builds," Millet told The Athletic. "But I actually love this kind of work, and so I'm excited to get going."

With a new dedicated stadium and training facility in the works, plus record season ticket sales and, now, NWSL-savvy leadership, Denver looks prepared to hit the ground running as the league's 16th team in 2026.

PWHL Takeover Tour Draws Record Crowds

New York's Brooke Hobson and Minnesota's Liz Schepers chase the puck during a 2025 PWHL Takeover Tour game.
The PWHL set a new US attendance record for pro women’s hockey at it's 2025 Takeover Tour stop in Detroit. (Scott W. Grau/Icon Sportswire via Getty Images)

The 2025 PWHL Takeover Tour was a smash hit, with the second-year league’s nine-game out-of-market series drawing record-breaking crowds across North America.

Built as both a marketing push and a way to size up cities for future expansion, the Takeover Tour has given hockey fans access to the PWHL from Seattle to Québec City.

"The PWHL Takeover Tour has been one of the most rewarding initiatives since our inception — for our fans, our athletes, and our staff," said PWHL EVP of hockey operations Jayna Hefford.

Record-setting crowds packed PWHL Tour stops

According to a Friday press release, a total of 123,601 fans visited the Tour, setting a new US attendance record for professional women’s hockey with 14,018 cheering in Denver on January 12th — a mark that fell just over two months later when 14,288 fans filled Detroit’s Little Caesars Arena on March 16th.

More than half the games rank in the PWHL’s Top-10 most attended matchups, with the Takeover Tour's January 8th Vancouver stop registering fourth on the list with its 19,038-strong sellout crowd.

Even more, the league estimates that 80% of the Tour's attendees witnessed their first-ever PWHL game, making the series a rousing success in expanding the league's reach and growing the game beyond its six home markets.

"Across the nine stops, we connected with new fans, grew the game, and gave audiences the opportunity to experience the unparalleled excitement of a PWHL game live," said PWHL EVP of business operations Amy Scheer.

"This Tour created core memories for our fans and players and its success is a true testament to the passion and support we’re seeing across North America."

Already looking deep into the future, the Tour also gave 945 hockey-playing girls access to clinics and meetings with PWHL stars — a move that Hefford hopes inspires the young athletes to aim for pro careers of their own, now that the league has paved the path into "an achievable goal."

Top 2025 WNBA Draft Prospect Paige Bueckers Inks First Pro Deal

Paige Bueckers features on a cell phone resting against a basketball.
Bueckers' first pro deal has her joining Breanna Stewart and Sydney Colson on Ally’s WNBA athlete roster. (Ally)

Projected 2025 WNBA Draft overall No. 1 pick Paige Bueckers announced her first pro deal on Friday, signing with new league partner Ally Financial as the bank gears up to help launch the WNBA’s first-ever Rivalry Week.

"I think the biggest lesson I've learned is to give with what you've been given," Bueckers said during a Friday morning press conference. "A lot of my partnerships, we have values aligned of giving back."

As draft prospects weigh the factors behind the decision to turn pro, Bueckers's early endorsement splash challenges the idea that NIL opportunities end the moment college players exit the NCAA.

The brand-new NCAA champion has been out of the college game for less than one week, but by cashing in with a deal immediately, Bueckers is proving that her value isn’t slowing down anytime soon.

"I think at times there's too much made about salary, and too much made about what's going on in college," Dallas GM Curt Miller told reporters on Thursday. "The top players that we're talking to, their endorsements are going to travel with them."

Chicago's Angel Reese defends Indiana's Aliyah Boston during a 2024 WNBA game.
Indiana will face Chicago during the first-ever WNBA Rivalry Week in August. (Melissa Tamez/Icon Sportswire via Getty Images)

Ally backs debut WNBA Rivalry Week

In line with the deal, the Ally-sponsored inaugural WNBA Rivalry Week will run from August 9th through the 17th, highlighting matchups with a significant amount of recent history.

Key games will include Midwest regional foes Indiana and Chicago battling it out on CBS, new expansion team Golden State hosting a California clash against the LA Sparks, and a pair of WNBA Finals rematches featuring the NY Liberty, Minnesota Lynx, and the Las Vegas Aces.

2025 WNBA Draft: Which Teams Are In Play?

GM Curt Miller poses with Dallas Wings stars Myisha Hines-Allen, DiJonai Carrington, Tyasha Harris, and NaLyssa Smith at a press conference.
A new-look Dallas is expected to draft UConn's Paige Bueckers with their 2025 No. 1 pick. (Michael Gonzales/NBAE via Getty Images)

Monday’s 2025 WNBA Draft could seriously shape the future for the three teams at the helm of this year’s lottery, as top pick-holders Dallas, Seattle, and Washington all prepare to make major moves after a rollercoaster offseason.

The Wings currently hold the overall No. 1 pick, while Seattle will select second after a blockbuster three-team trade with LA and Las Vegas sent star Jewell Loyd to the Aces and the No. 2 pick to the Storm.

Washington also wields significant draft capital following another series of trades, which sent top guard Ariel Atkins to Chicago in exchange for the No. 3 pick. Meanwhile, the Mystics also hold Monday's fourth and sixth first-round selections.

While Dallas and Seattle wield the highest picks, Washington’s wealth of selections gives them the most first-round influence — especially over expansion franchise Golden State’s No. 5 pick.

"I think it actually creates an opportunity for us to build strength in a couple of different ways," said Mystics GM Jamila Wideman.

Washington Mystics star Aaliyah Edwards poses with league commissioner Cathy Engelbert at the  2024 WNBA Draft.
With half of the first six 2025 WNBA Draft picks, Washington will add more young stars to its roster on Monday. (Sarah Stier/Getty Images)

Flexibility is key in navigating the WNBA Draft

Uncertainty has reigned supreme in recent months, as team executives find out alongside the public exactly which college stars are entering the WNBA’s talent pool as some eligible standouts opt to remain in the NCAA for one final season.

"We're always nimble as GMs in this league," Dallas GM Curt Miller told media on Thursday. "You don’t truly know who is declaring and coming into the draft until the very end."

As for teams outside of the lottery, they'll have to cross their fingers and wait patiently on Monday, as last year’s lowest record-holders raid the draft pool first.

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