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WNBA wish list: My hopes for the league in 2023

Breanna Stewart is one of many WNBA players who competes in an international league in the offseason. (Steph Chambers/Getty Images)

I’m not asking for much this holiday season — just a few simple things to help make the New Year bright for the WNBA. Coming off another successful season, with a continued rise in viewership and fan interaction across the board, there’s a lot to look forward to this upcoming season. But there are also some things the WNBA can and should improve upon next season.

In the spirit of the holidays, I present my 10-item WNBA wish list for 2023.

1. Throwback jerseys

Ahead of the regular season in 2021, the WNBA partnered with Nike to create a collection of new jerseys for each team in the league. The set featured three editions — Rebel, Heroine and Explorer — that were well-received by players and fans alike. But there have been no additions to the collection since then. NBA teams, on the other hand, have an average of four jerseys in their rotation, and recently, they’ve released new designs every season.

The WNBA is due for more jersey editions to stir up preseason hype among fans. How cool would throwbacks look for each team? Give me a 1997 New York Liberty design or a Las Vegas Aces/San Antonio Silver Stars retro look. Imagine how quickly they’d fly off the shelves.

2. Big free agency moves

WNBA free agency has never been more exciting. Just as the weather turns particularly cold and bleak in February, things heat up in the WNBA. While fans speculate, players take meetings with teams around the league who are desperately trying to lure them in. When the free-agency period kicks off, watching JWS analyst Rachel Galligan and others break new signings left and right only adds to the fun. This year, there are some big-name free agents in the mix, including Breanna Stewart, Nneka and Chiney Ogwumike, Diana Taurasi, Brittney Griner, Alysha Clark, Brionna Jones and about half of the Chicago Sky roster — Candance Parker, Allie Quigley, Courtney Vandersloot, Emma Meesseman and Azurá Stevens.

Taurasi and Griner have both indicated they will stay in Phoenix, but other decisions are up in the air. Will the Sky keep their core together? Will Stewie return to her home state to play for the Liberty? Will the Ogwumikes stay in Los Angeles as a package deal under new Sparks head coach Curt Miller? I can’t wait to see how it all plays out.

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2021 WNBA Finals MVP Kahleah Copper brought a competitive edge to the series. (Barry Gossage/NBAE via Getty Images)

3. Team rivalries

One of the many reasons the 2021 Finals series between the Chicago Sky and Phoenix Mercury was so captivating is because of the on-court and off-court action. There was trash-talking, memes, Twitter beef, chippy play, a fist-fight with a locker-room door and some amazing basketball on display. But the rivalry didn’t extend into the following regular season as many had hoped, and currently, there’s no real WNBA rivalry to get behind. Remember Los Angeles Sparks vs. Minnesota Lynx? Detroit Shock vs. Phoenix Mercury? And Los Angeles Sparks vs. New York Liberty back in the day?

The WNBA needs team rivalries. They’re good for the league and fun for fans, making for must-see-TV during regular season broadcasts and upping the competitiveness for the players.

4. All-Star Weekend planning

Let’s be honest: WNBA All-Star Weekend could be so much more organized than it is, especially for fans. While last year’s festivities in Chicago were a success in terms of fan turnout and viewership, there were also some notable missteps. Saturday’s 3-point contest and skills competition were not held at Wintrust Arena due to a scheduling conflict, and fans were unable to attend. Additionally, location and event schedules weren’t released until Friday, causing confusion for attending fans.

The WNBA would benefit from getting ahead of schedule and planning accordingly this year, well before the regular season gets underway (there is already a report that the All-Star Game will return to Las Vegas in 2023). That would allow for fans to book flights, make hotel accommodations and prepare for what should be a celebratory and memorable weekend for the league.

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The 2022 WNBA All-Star Game brought a mix of fun and confusion for fans. (David Banks/USA TODAY Sports)

5. All-Star Weekend activities

While we’re on the topic of All-Star Weekend, let’s talk about adding more activities. The WNBA could get extra creative, mixing in events that are fun for both the fans and players. Giving fans a chance to watch and enjoy the skills competition is a top priority, of course. But how about expanding Saturday’s lineup? Add some one-on-one games — a Breanna Stewart and A’ja Wilson matchup would be prime viewing. Host a rookie versus vets game, or a rookie showcase game. Invite celebrities to come and participate. There’s a lot to explore and plenty of room for All-Star Weekend to grow.

6. Honoring the past

At times, it feels like there is a disconnect between the WNBA’s past and present, especially from the late 1990s and early 2000s. Aces owner Mark Davis set the bar this season by making it a point to honor former San Antonio Silver Stars — the Aces’ previous franchise — during Aces home games. The WNBA as a whole can follow suit and become more conscious of celebrating its lineage. That might include catching up with former players on a regular podcast or video series, acknowledging them on national broadcasts throughout the season, or featuring them in articles that explain what they are up to now. There’s a rich history with the league that is worth revisiting on a more regular basis.

7. Even more games on television

Between live broadcasts and streaming, the WNBA showcased a total of 147 regular games in 2022. Disney’s group of channels (ESPN, ESPN2 and ABC) aired 25 nationally televised games, which accounted for the league’s most-viewed season since 2008. Overall, viewership between CBS and Disney networks was the highest in the WNBA’s history with those partners. Each team in the league will play 40 games in 2023, and the WNBA has yet to release its broadcast and streaming schedule. But one thing is clear: There need to be more games on television and on channels where people can easily find them. As the fan base continues to grow, those viewership numbers will keep rising.

8. New and improved marketing

Some of you might not remember the WNBA commercials from the late ‘90s — but I do. They were so well-written and funny. For those who didn’t know who Tina Thompson, Sheryl Swoopes or Cynthia Cooper were, those TV spots put a face to players’ names. They also built momentum for the league and kept the start of the regular season on peoples’ minds. What happened to them? I don’t know, but they remind me of the league’s marketing possibilities.

Last February, the WNBA announced that it had raised $74 million in investment capital. Commissioner Cathy Engelbert pledged to use a portion of that money toward marketing efforts. The league needs to keep attracting fans in order to grow, and an overall marketing strategy helps give players opportunities, lure in would-be viewers and keep the WNBA relevant during quiet periods.

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Washington Mystics guard Natasha Cloud is one of multiple WNBA stars playing for AU in 2023. (Jade Hewitt/Athletes Unlimited)

9. Offseason content

In my recent conversation with Angel McCoughtry, the WNBA veteran made it a point to talk about the league’s lack of promotion of players during the offseason. The WNBA season is short compared to those of other major sports leagues, and from October to April, there’s a recognizable lull in coverage. With more and more players opting to stay stateside rather than compete overseas during the offseason, there are plenty of stories worth telling. Players are participating in the 2023 Athletes Unlimited basketball season, juggling multiple business ventures, getting into broadcasting, connecting with their alma maters as coaches and mentors, taking on modeling and fashion gigs, etc. The WNBA (and more independent media outlets) could provide fans with updates, pulling back the curtain on players’ lives when they’re not balling.

10. BG’s emotional, mental and physical recovery

Brittney Griner was unjustly detained in Russia in early February 2022, and after 10 months was finally released on Dec. 8. I can’t even begin to imagine the emotional, mental and physical ramifications of her imprisonment, and I hope she recovers in all three aspects of her life. It was encouraging to read her statement that she intends to play in the WNBA this season with the Mercury, and to see that she dunked after picking up a basketball for the first time in almost a year. My biggest holiday wish is that BG heals fully from this experience and ultimately basks in the joy of being on the court again.

Lyndsey D’Arcangelo is a contributing writer at Just Women’s Sports, covering the WNBA and college basketball. She also contributes to The Athletic and is the co-author of “Hail Mary: The Rise and Fall of the National Women’s Football League.” Follow Lyndsey on Twitter @darcangel21.

FIFA Awards 2031 Women’s World Cup to U.S., Taps U.K. for 2035 Tournament

President of FIFA Gianni Infantino awards the Women's World Cup during the 49th UEFA ordinary Congress held at the "Sava Centar" congress center in Belgrade on April 3, 2025.
FIFA president Gianni Infantino announced the future Women World Cup hosts this week. (PREDRAG MILOSAVLJEVIC/AFP via Getty Images)

FIFA president Gianni Infantino confirmed two future Women’s World Cup hosts at the UEFA Congress in Belgrade earlier today.

The 2031 event belongs to the United States, while the United Kingdom will host in 2035.

Infantino cited the UK “Home Nations” (England, Scotland, Wales, and Northern Ireland) as providing the only “valid bid” for 2035. The US submitted the sole bid for 2031 after ceding a prior campaign to host the 2027 tournament to Brazil.

“As part of the bidding process, we received one bid for '31 and one bid, valid bid, I should add for '35,” said the FIFA president.

“The path is there for the Women's World Cup to be taking place in '31 and '35 in some great countries and some great nations to boost even more the women's football movement.”

Mia Hamm #9 of the US kicks against the defense of Germany during the semifinals of the FIFA Women's World Cup match on October 5, 2003.
The US last hosted the Women's World Cup in 2003. (Ben Radford/Getty Images)

US set to host third global FIFA tournament

2031 will mark a record third US-hosted Women's World Cup after successful runs in 1999 and 2003.

The national federation confirmed its intent to submit a 2031 Women's World Cup bid early last month. The decision came soon after FIFA said the 2031 tournament must be played either in North America or Africa.

“We are excited about the opportunity to co-host the 2031 FIFA Women's World Cup and, in collaboration with our Concacaf partners, are committed to delivering a tournament that leaves a lasting legacy,” U.S. Soccer posted. “One that elevates women's soccer across the world and inspires future generations of players and fans.”

Following a successful 2023 expanded tournament in Australia and New Zealand, 32 countries will again feature in the 2027 Women's World Cup. The competition is set to grow to 48 teams by the time the US hosts in 2031.

Women's World Cup hosts England celebrate with the UEFA Women’s EURO 2022 Trophy after their side's victory during the UEFA Women's Euro 2022 final match  between England and Germany at Wembley Stadium.
First-time Women's World Cup hosts England won the 2022 Euros at home. (Lynne Cameron - The FA/The FA via Getty Images)

UK to host first Women's World Cup in 2035

Unlike the US, the UK has never before welcomed the global women’s tournament. England did host the 2022 Women’s Euros, eventually winning the tournament on home soil.

2023 Women's World Cup winners Spain explored a late Women's World Cup bid in conjunction with Portugal and Morocco — their partners in hosting the 2030 men's event. However, FIFA quickly ruled out the possibility in favor of the UK's joint bid.

“Football is and always will be at the core of our country's identity,” UK Prime Minister Sir Keir Starmer said last month.

“Whether we watch on TV, play at the weekends like I do, or simply enjoy soaking up the atmosphere in the pub, it brings communities together like little else. That pride was on full display when England hosted UEFA Women's Euro 2022. It not only showed the best of our nation to the world but inspired a generation of girls into the game, all whilst boosting the economy.”

Watkins, Betts Honored as Big Ten Sweeps 2025 Naismith Awards

UCLA's Lauren Betts, sister of McDonald's All-American Game MVP Sienna Betts, and USC's JuJu Watkins look up during an NCAA basketball game.
Both UCLA center Lauren Betts and USC guard JuJu Watkins won 2025 Naismith Player of the Year awards. (Brian Rothmuller/Icon Sportswire via Getty Images)

USC sophomore JuJu Watkins took home the 2025 Naismith Player of the Year award on Wednesday. The guard subsequently rose above a wealth of talent after a parity-heavy season that saw success spread across multiple conferences.

“We at Jersey Mike’s extend our congratulations to JuJu Watkins for her phenomenal accomplishment,” said Jeff Hemschoot, vice president of marketing at Naismith awards partner Jersey Mike’s. “Her extraordinary talent and significant influence on the court are unparalleled, and we are thrilled to honor her exceptional achievements with this prestigious recognition.”

Beating out NCAA superstars like Paige Bueckers and Hannah Hidalgo, Watkins averaged 23.9 points a game this season. She led the top-seeded Trojans through the NCAA tournament before tearing her ACL in the second round.

Watkins also won Big Ten Player of the Year, becoming USC's first conference POY since Cherie Nelson in 1988.

“This is just the beginning and I can’t wait for what’s ahead,” Watkins said after receiving the prestigious Naismith award. “Thank you so much again and fight on.”

Naismith Coach of the Year award winner Coach Cori Close of the Big Ten UCLA Bruins gestures after cutting down the net after a game.
UCLA coach Cori Close picked up the 2025 Naismith Coach of the Year award. (Tyler McFarland/NCAA Photos via Getty Images)

Big Ten racks up 2025 Naismith awards

The Big Ten swept the annual end-of-year awards for the first time in history. In addition to USC, No. 1 overall seed UCLA's also saw their impact reflected beyond the scoreboard.

Bruins junior Lauren Betts won 2025 Defensive Player of the Year. The junior center also picked up Big Ten Defensive Player of the Year and first-team all-conference selection this season.

Cori Close earned Coach of the Year honors after guiding UCLA to a Big Ten tournament title and a top-seeded NCAA tournament berth.

“JuJu’s exceptional prowess, Cori’s unwavering guidance, and Lauren’s relentless defensive prowess mean each is worthy of this year’s Naismith awards,” said Eric Oberman, president of the Atlanta Tipoff Club. “Their outstanding achievements have rightfully earned them the most esteemed accolades in college basketball. We take great pride in acknowledging their unshakeable commitment and remarkable abilities.”

“May our work in the win and loss column always pale in comparison to the work we do to help teach, mentor and equip for life beyond the hardwood,” Close said in a statement.

USWNT Kicks Off Against Brazil Amid Mounting Injuries

USWNT defender Tierna Davidson of the United States team is battling for possession with Gabi Portilho of the Brazil team during the Women's Gold Medal match between Brazil and the United States of America during the Olympic Games Paris 2024.
USWNT star Tierna Davidson will undergo surgery for a torn ACL. (Daniela Porcelli/ISI Photos/Getty Images)

The USWNT will play the first of two April friendlies against Brazil on Saturday, as the repeat of 2024’s Olympic gold medal match launches both sides down the 2027 World Cup path — though this time, the US will take the field without several trusted Olympians.

Already missing mainstays Naomi Girma, Rose Lavelle, Mallory Swanson, Lynn Biyendolo, and Sophia

The USWNT will play the first of two April friendlies against Brazil on Saturday, as a repeat of 2024’s Olympic gold medal match launches both sides down the 2027 World Cup path.

This time, though, the US will take the field without several of the Olympians that helped them win gold last summer.

Gotham FC and USWNT defender Tierna Davidson prepares for a kick during a 2024 NWSL match.
Defender Tierna Davidson withdrew from this month's national team camp due to injury. (Karen Hickey/ISI Photos/Getty Images)

USWNT vets hit with injuries

The USWNT is contending with more than a few key roster absences. They're already without defender Naomi Girma, midfielder Rose Lavelle, and forwards Mallory Swanson, Lynn Biyendolo, and Sophia Wilson.

Compounding these challenges, Gotham FC announced yesterday that defensive mainstay Tierna Davidson suffered a season-ending ACL tear during a recent match against the Houston Dash. ​

“She is so, so good, she will be back,” US captain Lindsey Heaps said of Davidson. “We have not lost her. She will be great.”

In response to Davidson's injury, USWNT head coach Emma Hayes has called up 19-year-old defender Gisele Thompson from Angel City FC. Thompson, who earned two caps during the SheBelieves Cup, will join the national team for the upcoming friendlies against Brazil. ​

Trinity Rodman dribbles the ball during the USWNT's 2024 Olympic gold-medal winning match in Paris.
Rodman will return to the USWNT roster for the first time since the 2024 Paris Olympics. (Andrea Vilchez/ISI/Getty Images)

USWNT layers remain optimistic ahead of Olympics rematch

As the US continues to develop its young player pool, the team’s remaining vets will be tested against a top international opponent. But new faces might also get a chance to show out on the international stage.

Despite the roster gaps, there is one important frontline figure retaking the pitch. Striker Trinity Rodman will rejoin the USWNT on Saturday for the first time since the 2024 Olympics, with the Washington Spirit star still recovering from a lingering back injury.

“Going into the game, you know it’s going to be a difficult one,” Heaps continued. “We [need to] capitalize on our chances, because we might not get that many.”

“We don’t have the same players that we did in the Olympics. But I’m really, really excited to see you know what these new players can do,” she added.

Where to watch the USWNT vs. Brazil friendly on Saturday

The USWNT kicks off against Brazil on Saturday at 5 PM ET, with live coverage on TNT.

Final Four Spotlight: Texas Eyes One Last Dance with South Carolina

Final Four team Texas Longhorns celebrate during the second half against the TCU Horned Frogs in the Elite Eight round of the NCAA Women's Basketball Tournament.
After winning the Elite Eight, Texas now faces rival South Carolina in the NCAA Final Four. (Carmen Mandato/Getty Images)

When Texas takes on South Carolina this Friday, they’ll be playing for more than a shot at the NCAA tournament championship title. 

That's because this year's Final Four is a rematch, marking the fourth meeting between the Longhorns and the reigning national champion Gamecocks this season. Now, Texas is looking for a little revenge against their top-ranked SEC rivals.

Longhorns head coach Vic Schaefer knows South Carolina well. It’s a competitive relationship that dates back to his time coaching Mississippi State, where he led the Bulldogs to the 2017 title game. And the story is strikingly similar.

“I think in '17, we played them three times also, before we played them in the Final Four,” Schaefer said after Monday’s Elite Eight win over TCU. “I think that was our fourth time when we played them in the national championship game.”

Bianca Cuevas-Moore #1 of Texas basketball rival South Carolina Gamecocks is defended by Morgan William #2 of the Mississippi State Lady Bulldogs during the first half of the championship game of the 2017 NCAA Women's Final Four.
Texas coach Vic Schaefer's Mississippi State fell to South Carolina in the 2017 NCAA championship game. (Ron Jenkins/Getty Images)

Staley got the best of Schaefer back then, with South Carolina defeating the Longhorns 67-55 on the way to their first-ever national championship. On Friday, Texas will attempt to flip the script against the 2024 champs, in hopes of securing the team’s first NCAA title in over 30 years.

“That's the thing about Dawn's teams, is that you know you're going to get the same from them that you try to impart on others, too,” Schaefer continued. “They're going to be tough.”

While this Texas squad has showcased their own toughness all season long, South Carolina has once again proven to be a formidable foe. The Gamecocks downed the Longhorns 67-50 in their first clash back in January. Subsequently, the loss served as a valuable lesson, lighting a fire under Texas that they’ve carried with them ever since.

“If you’re going to be a top team you have to beat a top team,” star sophomore Madison Booker told Just Women’s Sports ahead of the 2025 SEC tournament. “Reality hits you right there.”

“After that [game], we kind of figured we weren’t preparing right,” she continued. “We weren’t preparing like we want to win championships. We weren’t preparing like we want to beat top teams, or be a top team. So we had to change.”

That late January defeat launched Texas into a 16-game winning streak. They went on to finish out the regular season without dropping a single additional game.

Head Coach Vic Schaefer of the Texas Longhorns reacts after win against Tennessee Volunteers during the Sweet Sixteen round of the 2025 NCAA Women's Basketball Tournament before the Final Four.
Head coach Vic Shaefer has led Texas to four Elite Eight appearances in his five years at the program. (Greg Fiume/NCAA Photos via Getty Images)

Moving to the SEC puts Texas in a whole new league

Joining the SEC in 2024 after 28 years in the Big 12, the Longhorns have adapted smoothly. They’ve shown that they know what it takes to become a true title contender, building on two straight appearances in the Elite Eight to punch their ticket to the program’s first Final Four in two decades.

The conference move didn’t hurt, said Schaefer. The coach credited what he calls “a different league" for challenging his players to grow this season. 

“I say it all the time, we jumped out of the frying pan and into the grease,” he said of the leap to the SEC. “It’s a different style, it’s certainly more physical. It’s a league that challenges you every night. You win on the road in this league, it’s like a win and a half.”

“This whole conference [season], I feel like people have been throwing some different stuff at me,” Booker emphasized on JWS podcast Sports are Fun! with Kelley O’Hara. “Box-and-one, face guarding, double- or triple-team. I think I’ve seen it all.”

Despite the competition, the Longhorns played to a 17-0 home record this year. Additionally, they gave up just one non-conference game to Notre Dame last December. Booker saw another excellent season, leading Texas in scoring on her way to winning SEC Player of the Year. And senior Rori Harmon’s return from injury gave Texas yet another boost, with the trusted point guard guiding Texas’s offense through difficult defensive sets with steady composure.

In early February, Texas settled the regular-season score with South Carolina, defeating the Gamecocks 66-62. And the win was bigger than the rivalry. It shot the Longhorns to the top of the AP Poll rankings. That boost saw Texas enter the SEC tournament as the country's No. 1 team.

And after ousting Ole Miss and LSU in the conference tournament’s first two rounds, there was only one team left to beat. 

Final Four player Madison Booker #35 of the Texas Longhorns dribbles against Tessa Johnson #5 of the South Carolina Gamecocks in the second quarter during the championship of the SEC women's basketball tournament.
South Carolina held Texas's Madison Booker to 10 points in the SEC tournament final. (Eakin Howard/Getty Images)

Texas basketball's bumpy road to the NCAA tournament

Texas reveled in wins as they came, whether it was going undefeated at home, winning a regular-season conference title, or progressing through the SEC tournament. But after each game, the same common refrain would emanate from the huddle: “What did Kobe say? JOB’S NOT FINISHED.”

“I think everyone understands what’s at stake here,” said Harmon ahead of Texas’s SEC conference final against South Carolina. “There’s definitely a chip on our shoulder. We need to get stuff done.”

Playing on their biggest stage yet, however, the Longhorns once again couldn’t hold off South Carolina. Eventually, they fell to the Gamecocks 64-45 in March's SEC championship. Rings aside, South Carolina had become Texas’s Achilles heel, with the SEC’s gold standard responsible for two-thirds of their losses going into March Madness.

Despite their late stumble, Texas still entered the NCAA tournament as a No. 1 seed. The Longhorns then became more interested in defining their season from that point on, rather than wallowing in opportunities lost.

“You’re talking about a six-game winning streak. To win a national championship, you gotta win six in a row,” Schaefer said, sizing up the road ahead.

Final Four player Madison Booker #35 the Texas Longhorns celebrates after defeating the TCU Horned Frogs in the Elite Eight round of the 2025 NCAA Women's Basketball Tournament.
Texas is shooting to play in their first women's NCAA title game since 1986. (Greg Fiume/NCAA Photos via Getty Images)

Taking March Madness by storm

So far, Texas has held up their side of the bargain. They’ve battled through four NCAA tournament rounds, downing March Madness debutant William & Mary, No. 8 seed Illinois, and tricky Tennessee side. Finally, they toppled a determined TCU team to set up a fourth date with their SEC rival. 

And they know full well that they’ll have to tackle this next game as if it was their last.

“It probably means a little bit more [this year], there’s seniors on the team, including me,” Harmon noted. “But this is the team that can do it.”

After turning a solid regular season into a breakout year, everyone in the Texas locker room is firmly on the same page. Intensity and poise got them to the Final Four. Now they’ll have to trust that process to get over the same hurdle that has haunted them throughout the season.

“There is so much on the line, but you've gotta just go play,” Schaefer said on Saturday. “That game is very difficult, and you gotta have kids that can just kinda block out all the distractions, and everything around 'em, and just go play the game.”

The message in the huddle remains the same, because despite all their accomplishments, the job is far from finished. And no one’s lost sight of the bigger picture.

“We're here for a reason,” Harmon said earlier this week. “We worked hard for a reason. Everything happens for a reason. And we put our faith into that.”

Watch more: 'Can Texas Make a Tourney Run?' on Just Women's Sports

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