Playa Society is honoring the 25th anniversary of the classic sports film "Love & Basketball" this week, with the popular women's basketball outfitter dropping a capsule collection entitled "First Quarter: Ball Better Than You" — an homage to one of the film's iconic quotes.
"This is a love story, about our love for 'Love & Basketball,'" notes Playa Society about the collection. "Our love for [lead character] Monica, who served as the first representation of an unapologetic female athlete in film. Our love for [writer and director] Gina Prince-Bythewood for her persistence in delivering culture and truth. And our love for the energy of it all that inspired Playa Society to fill in the gaps for women in sports."
"I am so humbled by the enduring impact of the film on both ballers and non-athletes, who are inspired by characters who believe in themselves enough to fight for an impossible dream," Prince-Bythewood said of the project.
With New York Liberty teammates and girlfriends Natasha Cloud and Izzy Harrison serving as models, the "First Quarter" collection includes T-shirts, hoodies, and more.
This week's drop is just the first in the works between Prince-Bythewood and Playa Society founder Esther Wallace, with the LA Sentinel describing their collaboration as "blending nostalgia, culture, and women's sports in a way that honors the film while pushing the narrative forward."
How to purchase from Playa Society's "Love & Basketball" collection
All items from the "First Quarter" collection are now available in limited quantities at PlayaSociety.com.
Fresh off winning their first-ever WNBA title, the New York Liberty will kick off their 2025 preseason slate with in a Friday night clash against the Connecticut Sun — despite the reigning champs looking a little worse for wear.
Two-time WNBA MVP Breanna Stewart has been slowly recovering from offseason knee surgery, with the 30-year-old watching from the bench on Friday in an effort to return to full fitness for next week's season opener.
Similarly, star guard Betnijah Laney-Hamilton is likely out for the entirety of the 2025 WNBA season with a knee injury of her own, exiting the offseason 3×3 league Unrivaled with a meniscus injury in early March.
Meanwhile, starting sharpshooter Leonie Fiebich has yet to join the Liberty in training camp as the European standout finishes her overseas season with Spain's Valencia Basket.
Liberty additions to make New York debut on Friday
That said, New York did manage to make a few savvy pick-ups ahead of the 2025 campaign, with the newly configured team eyeing a strong Friday showing to avoid rumors of a slow season start.
The Liberty traded for point guard Natasha Cloud and signed forward Izzy Harrison over the offseason, while also welcoming back guards Marine Johannes and Rebekah Gardner.
Given New York's lengthy availability report, Liberty head coach Sandy Brondello noted that the team's markedly late preseason start was not strategic, but merely a scheduling solution.
"Sometimes it's just out of our hands," Brondello told reporters. "This is the first home game that we've had because we've never been able to get the arena availability, so that's it. Ideally, we would have liked to play the game by now, but it is what it is."
How to watch the New York Liberty in the 2025 WNBA preseason
New York will tip off against Connecticut at 7 PM ET on Friday, with live coverage on WNBA League Pass.