Target is getting a WNBA makeover, with the retail giant announcing a new merch line of exclusive WNBA-licensed apparel in collaboration with fashion brand The Wild Collective this week.

With pieces "made for those who play by their own rules — on and off the court," the drop features both overall league-branded merch as well as designs highlighting six WNBA teams: the Minnesota Lynx, the Chicago Sky, the New York Liberty, the Indiana Fever, the Golden State Valkyries, and the reigning champion Las Vegas Aces.

The collection includes "statement jackets, reworked jerseys, and everyday streetwear-inspired pieces, all carrying The Wild Collective's signature mix of premium materials, tailored fits, and fashion-forward details," and all in women's or unisex cuts, according to this week's release.

Target is far from the latest retailer buying into the women's basketball game, as growing demand for the WNBA has numerous companies outside of the traditional sportswear realm linking up with the league and its stars.

In just the last two months, for instance, Danish toymaker LEGO snagged four-time WNBA MVP A'ja Wilson for the company's YouTube Shorts series, while Chicago Sky star Angel Reese teamed up with fashion brands Juicy Couture and Victoria's Secret.

How to purchase from the WNBA x Target collection

All pieces in The Wild Collective's WNBA merch line at Target are now available for purchase both online and in select stores.

Las Vegas Aces star A'ja Wilson is hitting the small screen, teaming up with apparel sponsor Nike and LEGO to host the Danish toymaker's new YouTube Shorts series Clicked In.

According to a Saturday announcement for the series, "Wilson is getting together her closest LEGO Minifigure friends to talk sport, style, and tell unbelievable stories from her real life."

The 2025 WNBA MVP first joined the two brands' new multi-year partnership in May, teaming up to help "inspire kids everywhere to play both on and off the court."

"I have loved playing with LEGO bricks since I was a kid, and know that my creativity and play helped me not only in sports but also at school and in life," Wilson said in a press release last May. "I'm thrilled to be part of this partnership with Nike and the LEGO Group and know we can help to make a positive impact with kids and adults alike."

With new episodes dropping every Sunday through mid-November, LEGO is calling Wilson's upcoming YouTube Shorts series "the biggest mini sports show ever."

In addition to the streaming series, Nike and LEGO will also release the third installment of their kids' clothing and accessories line in less than two weeks, with the full collection set to drop on October 11th.

Las Vegas Aces star forward A'ja Wilson is teaming up with Nike and Danish toymaker LEGO as part of the two brands' new multi-year collaboration, the apparel giant announced on Thursday morning.

According to the release, the partnership aims to "inspire kids everywhere to play both on and off the court."

Nike and LEGO's collaboration will include experiential activations in the US, UK, and China this summer in conjunction with the United Nations' International Day of Play on June 11th.

The companies are also releasing product collections, beginning with the 1,180-piece LEGO Nike Dunk set, which features an iconic Nike Dunk sneaker, a brick basketball, and the "Dunk" slogan.

Three-time WNBA MVP Wilson will support the project "by helping engage kids through a reimagined world of play that will come to life across digital channels," with more information on her involvement to come.

Fresh off the launch her smash-hit A'One signature shoe, Wilson has become one of Nike's most prominent athletes. Her addition to the Nike x LEGO team comes on the heels of a lucrative six-year contract extension between Wilson and the sportswear brand late last year.

"I have loved playing with LEGO bricks since I was a kid and know that my creativity and play helped me not only in sports but also at school and in life," said Wilson.

How to buy drops from the Nike x LEGO collection

The LEGO Nike Dunk set will hit shelves on July 1st, though it's currently available to preorder online.

The first Nike footwear, apparel, and accessories products from the collaboration will drop in the brand's retail locations and online on August 1st.