On Friday, EA Sports released FC 25, the latest edition of the company's best-selling soccer video game — now with increased playability and storytelling on the women's side.

For the first time in history, EAFC — formerly known as FIFA — is throwing Women's Manager and Player Career Mode into the mix. In Career Mode, players now have full access to 2024/25 rosters across the world's top women's leagues: NWSL, WSL, Première Ligue, Frauen-Bundesliga, and Liga F plus UEFA Women's Champions League.

"It's been a few years since they've been implementing women into the game and I've had a presence in this community," Gotham forward Midge Purce told JWS at Thursday night's FC 25 launch party in New York City. "It's been fun to see that presence grow in a really authentic way. For the first time ever, women have Career Mode and that's a really sick addition that you wish came from the beginning, but it's really nice that it's being added now."

According to EA Sports, Women's Career Mode features all the same detailed capabilities as Men's Manager Career Mode, but also incorporates "unique challenges that exist solely within the women's game." 

FC 24's Ultimate Teams paved the way for Women's Career Mode

Last year, FC 24 introduced women's football athletes into the brand's popular Ultimate Team mode. This addition allowed users to create their dream squads with both current stars as well as titans of the game like Mia Hamm and Kelly Smith as well as comic book-inspired "Women's Heroes," or stylized versions of real-life legends like Sonia Bompastor.

This year's upgrade represents a significant shift in programming for EA FC, which ended its 30-year partnership with international soccer's governing body FIFA after the game's 2023 release. The success of 2024's Ultimate Team inclusion likely preempted EA Sports' decision to expand women's soccer offerings to Career Mode. In addition to the managerial track, FC 25 users can also start a career on the pitch, following a player from team to team as they build skills via training and gameplay.

"The key thing that we wanted to do was present the women's career authentically, and make it feel like it really was, not just like men's career with women players," EAFC 25 design director Pete O'Donnell told reporters at a July 2024 preview event. "A lot of the systems behind the two mostly work the same, but it's the financial models and other things that make a really big difference."

In FC 25, women's soccer stars are on par with the men

FC 25 is the second video game to feature a career track for athletes in women's sports, following 2K Sports' 2021 edition of NBA 2K.

However, NBA 2K's The W mode operates separately from the men's side, while FC 25 takes a more integrated approach, allowing users to transition from playing on a women's team to managing a men's team, while Ultimate Team also allows athletes from both men's and women's leagues to play on the same squad.

According to Purce, seeing women's soccer elevated to the same level as men's, even in video game form, can impact users long after they turn off their consoles.

"When you can see and play with other players, that's crazy — like there's [ACFC star Sydney] Leroux in the locker room," she said. "It just makes it easier for girls to be engaged in it in a way that we haven't been before.

"When I was younger I used to play what was known as FIFA, but I would've played more if there were women I could have played with. If I could've used [Japanese soccer icon Homare] Sawa, I'd have loved that. That would have been nuts."

EA FC's women's soccer offerings show broad appeal

And it's not just young girls taking advantage of EA FC's increased interest in the women's game.

In FC 24's first 24 days on the market last year, EA Sports released statistics showing that 357 million online Ultimate Team squads had at least one women's soccer star among their starting XI. Additionally, women's leagues accounted for four of the top 10 leagues in terms of representation across all online Ultimate Teams. 

"My brother, who plays EA a lot, he'll call me and get really upset about my ratings, or he'll use me and be like, 'You just scored a goal!'" Purce continued. "To be in the conversation — where they do know you and they're either happy or upset — that's sports. In the sports world, it's more important to be in the space than anything else."  

EA SPORTS FC 25 is now available on PlayStation 5, PlayStation 4, Xbox Series X|S, Xbox One, PC, and Nintendo Switch.

The 2025 WNBA Finals tipped off with a bang last week, with Friday's Game 1 averaging 1.9 million viewers on ESPN to become the most-watched championship opener since 1997.

The Friday matchup between the No. 2 seed Las Vegas Aces and the No. 4 Phoenix Mercury peaked at 2.5 million viewers, a 62% increase over the 2024 Finals opener between the Minnesota Lynx and eventual champion New York Liberty.

That Game 1 viewership ranked second only to the inaugural WNBA season championship 28 years ago — a single-elimination title game in which 2.8 million fans watched the Houston Comets take down the New York Liberty on NBC.

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Game 2 continued the record breaking, with Sunday's broadcast averaging 1.2 million viewers on ABC.

With an average of 1.5 million fans tuning in, the first two 2025 WNBA Finals games boast the best viewership numbers in 25 years, nearly matching the 1.54 million average claimed by the opening two clashes between the New York Liberty and Houston Comets on NBC and Lifetime in 2000.

The record-breaking ratings underscore significant viewership growth across the WNBA postseason, with Game 1 Finals ratings increasing by nearly 700% since 2019 while this year's average postseason viewership is already up 16% over 2024.

The NWSL just added another high-profile minority owner, with Chicago Bears star Caleb Williams buying into the ownership group of 2026 expansion team Boston Legacy FC on Thursday.

Via his strategic investment firm 888 Midas, the NFL quarterback joins fellow big-name athletes Indiana Fever center Aliyah Boston and Olympic gold medal-winning US gymnast Aly Raisman as Boston Legacy investors.

"Women's sports is a movement, and I admire and respect the work that the team and the NWSL continues to do to grow the sport and empower future generations of athletes," the 2022 Heisman Trophy winner said in the club's Thursday announcement. "Boston Legacy FC is building something special, and we're proud to be a part of what's next."

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Boston Legacy controlling owner Jennifer Epstein also noted that the investment from Williams "highlights the powerful momentum of women's professional soccer."

"It symbolizes a new era of cross-league support and recognition," said Epstein. "With best-in-class athletes, a rapidly growing fan base, and undeniable energy around the NWSL, we are proud to welcome Caleb as a partner as we prepare for the 2026 inaugural season."

Athlete investment in women's sports continues to grow, with many teams now following the micro-ownership model made famous by Angel City FC in 2022.

The Houston Dash are on the brink of a $120 million sale, with Sportico reporting on Wednesday that owner Ted Segal is in advanced talks on a deal that would sever the NWSL club's ties to their MLS counterpart, the Segal-owned Houston Dynamo.

Any agreement is likely to face extensive reviews, however, with questions arising about the funding sources of the buyer, RHC Group.

Namely, RHC Group founder Richard Hsiao is the 24-year-old US-born son of Chinese billionaire Jianhua Xiao, who's currently serving a 13-year prison sentence for what the Chinese government described as financial crimes.

According to Sportico sources, RHC's funds do not have ties to Hsiao's father, but instead originate from "the independent wealth of Hsiao's mother, Zhou Hongwen."

While the NWSL traces the proposed deal's funding, Hsiao is already going through the league's standard background check, a process he reportedly began months ago.

Characterizing the league's "due diligence process" as "ongoing," the NWSL said, "As with all such matters, the NWSL Board of Governors retains full authority to approve or deny any ownership change based on the league's governance standards."

Should the Dash sale go through, the prospective new owners reportedly intend to invest in club infrastructure while keeping the team in Houston.

The WNBA released its 2025 All-Defensive Teams on Wednesday, delaying the announcement more than a week amid the fallout from the viral takedown of league leadership by Minnesota Lynx star Napheesa Collier.

Collier herself headlines the First Team, with Lynx teammate Alanna Smith, Phoenix Mercury standout Alyssa Thomas, Seattle Storm star Gabby Williams, and the Las Vegas Aces' four-time WNBA MVP A'ja Wilson joining the Minnesota star on the 2025 WNBA All-Defensive roster.

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Second Team honors went to Indiana Fever center Aliyah Boston, the Golden State Valkyries' 2025 WNBA Most Improved Player Veronica Burton, Atlanta Dream guard Rhyne Howard, Seattle Storm forward Ezi Magbegor, and New York Liberty star Breanna Stewart.

The WNBA's first-ever co-Defensive Player of the Year award-winners Wilson and Smith put up leading individual stats throughout the 2025 season, with Wilson averaging a league-high 2.3 blocks along with 7.9 defensive rebounds per game while Smith averaged a team-high 1.3 steals and 1.9 blocks per game.

Collier averaged 1.6 steals and 1.5 blocks per game, contributing to Minnesota's league-best 97.5 defensive rating, while Williams tied for the second-most single-season steals with 99 — just one short of WNBA legend Teresa Weatherspoon's 1998 record.

In her debut year with the Mercury, Thomas became the first-ever WNBA player to average 15+ points, 8+ rebounds, 9+ assists, and 1+ steals per game while shooting over 50% from the field.

This year's Second Team featured three first-ever selections, with Boston, Burton, and Howard all making their All-Defensive Team debuts.