Ally is broadening its sponsorship of the NWSL, signing on as the first official partner of the NWSL Players Association.

Tuesday’s announcement comes just days after the ratification of the NWSL’s inaugural collective bargaining agreement, a deal struck between the league and the NWSLPA.

We are so pleased to announce our first official partnership with @ally!

Working to bridge the economic, racial and gender gaps to help individuals pursue their dreams is part of the fabric of Ally.

Read more: https://t.co/5Ry3KElyOP pic.twitter.com/g0vQIeJKG1

— NWSLPA (@nwsl_players) February 3, 2022

In its first move as a partner to the Players Association, the digital financial services company contributed to the Support the Players National Emergency Trust (NET).  In the coming weeks, Ally plans to launch their own campaign to publicize the Trust, which was established to support NWSL players in crisis and assist with financial hardships. Ally pledges to match any donations to the NET up to $25,000, helping the NWSLPA achieve their first-quarter goal.

“Working to bridge economic, racial and gender gaps to help individuals pursue their dreams is part of the fabric of Ally,” said Andrea Brimmer, chief marketing and public relations officer at Ally, in the company’s statement, “This relationship will not only help elevate the profile of the Players Association as it strives to achieve its goals, but also provide significant support to the players themselves as they push forward and continue to break barriers.”

According to Ally and the Players Association, the partnership has already allowed the NWSLPA to hire additional staff needed to help the union support over 250 NWSL players.

“Ally’s support for the NWSLPA at this moment in time is vital to the sustainability and longevity of players’ careers, which is linked to the growth of the league,” said Meghann Burke, executive director of the NWSLPA, “Partnering with Ally is a perfect synergy of missions, and we’ve already made a lot of progress. The ability to expand our team will deepen our impact with Ally’s support.”

The NWSL and NWSLPA’s CBA includes a 160% increase in the league’s minimum salary to $35,000, minimum standards for housing stipends and a plan for free agency starting in 2023.

Mercedes-Benz is getting into the women's game, with the luxury car giant becoming the official automotive partner of England's WSL and WSL2 this week.

The deal showcases Mercedes-Benz's growing commitment to women's sports, with the auto giant also signing on as the presenting sponsor of the WTA Tour last month — adding to a resume that includes serving as the official patron of the LPGA Tour's AIG Women's Open.

"The Mercedes-Benz story began 140 years ago with a bold idea," said Mercedes-Benz UK CEO and managing director Olivier Reppert in the WSL's Wednesday press release. "Now, that same spirit of innovation and ambition drives our partnership with WSL Football."

While financial terms of the partnership are not public, Mercedes-Benz is just the latest big-name sponsor to back WSL Football, with some reports saying that the two-league outfit has tripled its commercial revenue since splitting with the FA in 2024.

"Bringing a brand of this calibre…will help us elevate the game, deepen engagement with fans and players, and accelerate long-term growth across both leagues," said WSL Football CRO Zarah Al-Kudcy.

Mercedes-Benz will also present this spring's inaugural interleague playoff, in which the third-place WSL2 club will battle the last-place WSL team for a chance at promotion as a part of the top flight's planned 14-team expansion for 2026/27.

The PWHL is coming to the Garden, as the No. 2 New York Sirens announced on Thursday that they'll host the No. 6 Seattle Torrent at Manhattan's legendary Madison Square Garden (MSG) on April 4th.

While MSG staged a fan-less PWHPA game in February 2021, this year's PWHL takeover marks the iconic arena's first-ever ticketed pro women's hockey event.

"Madison Square Garden has a storied women's sports history," said Sirens GM Pascal Daoust in the team's announcement. "New York doesn't just watch moments; it lives with them. This is one of those nights meant to be experienced together, in the building, as part of the history of our team, our league, and everyone who helps bring it to life."

The April showdown will serve as the pair's final regular-season clash, with the 2025/26 series currently tied at 1-1.

Seattle took the first meeting 2-1 behind goals from captain Hilary Knight and Alex Carpenter on December 3rd, before New York stole the second game 4-3 as NYC local Casey O'Brien's hat trick lit up the league's Takeover Tour stop in Dallas on December 28th.

The Torrent and Sirens will next face off in Chicago on March 25th before closing out their four-game slate by making history at MSG at 8 PM ET on April 4th.

How to attend the PWHL clash at Madison Square Garden

While New York season ticket-holders can currently access tickets to the MSG clash, the presale for Sirens newsletter subscribers will begin on Monday before general sales opens at 10 AM ET on Tuesday via Ticketmaster.

Just one week into the 2026 NCAA season, UCLA women's gymnastics is the nation's No. 1 team for the first time since 2018, with senior Jordan Chiles — a two-time Olympic medalist in her final year of collegiate competition — leading the charge.

"It is really easy to be at the end of your career thinking, 'Okay, I am good with where I am at,' but they do not have that mentality," Bruins head coach Janelle McDonald said of her senior-heavy squad.

Winning the all-around in UCLA's January 3rd opening meet, Chiles is the current all-around No. 1, while also topping the rankings in the uneven bars, balance beam, and floor events, while sitting second in the vault.

"I've got the cutesy, I've done the hip hop," Chiles said of her updated senior floor routine. "This is more like the passionate, confident last year of being a Bruin."

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Notably, Chiles and UCLA have a leg up in the scores-based national gymnastics rankings considering they began their 2026 NCAA campaign before most other top programs: Only 14 Division I squads — 10 from the Power Four conferences — have started their seasons so far.

This allowed the Bruins to lead the ranks before the rest of the field could earn any points to challenge UCLA's top spot — though that will change this weekend when the majority of the NCAA's gymnastics squads enter the fray.

Pitting some of the NCAA's best squads against each other, the annual Sprouts Farmers Market Collegiate Quad will officially kick off the 2026 season in style this weekend, welcoming 2025 champions Oklahoma, finalists UCLA and Utah, semifinalists LSU and Michigan State, and regional contenders Cal, Kentucky, and Michigan across two four-team sessions on Saturday.

How to watch UCLA at the 2026 Sprouts Farmers Market Collegiate Quad

The Bruins will aim to keep their No. 1 spot in the first session of Saturday's the 2026 Sprouts Farmers Market Collegiate Quad, where UCLA will battle Oklahoma, Utah, and LSU at 4 PM ET on ABC.

The second session will begin at 8 PM ET, when Michigan State, Cal, Kentucky, and Michigan will compete head-to-head, airing live on ESPN2.

The winter of change is revving up for the Kansas City Current, with the 2025 NWSL Shield-winners announcing both a new manager and key player departures this week.

Former MLS head coach Chris Armas will officially take over as manager, after the Current's former sideline leader Vlatko Andonovski became the club's sporting director in November.

"[Armas] brings an abundance of experience at the highest levels," said Kansas City co-owners Angie and Chris Long in a Wednesday club statement. "We are confident he will further cultivate and enhance our competitive environment as we continue to pursue championships and expand our global footprint."

Armas will have his work cut out for him, however, as Kansas City will attempt to defend their Shield in the 2026 NWSL season despite major on-field contributors continuing to jump ship.

Most notably, Brazil national team star and 2025 NWSL MVP candidate Bia Zaneratto departed the club to pursue free agency, the Current announced on Wednesday.

"The impact that Bia had in Kansas City over the past two years is immeasurable," said Andonovski about the 32-year-old attacker. "Her quality, both on and off the field, will be greatly missed. On behalf of everyone at the Current, we thank Bia for everything she has given to this club and to this city."

All in all, Kansas City is turning over an untested leaf, committing to rolling the dice in 2026 after falling short of the NWSL championship in 2025.