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How Athletes Unlimited’s ‘blank slate’ approach to pregnancy policy is changing the game for moms

Katie Carter and daughter Noelia (Courtesy of Athletes Unlimited)

To Katie Carter, it was almost like an unspoken rule. When she decided to start a family and become pregnant with her first child, she figured that’s when her professional volleyball career would end.

She knew women who continued to play while pregnant out of fear of losing their contracts. And for women’s volleyball players, the only professional opportunities for many years were overseas, where they were often separated from family and friends and didn’t speak the language.

“It’s like, ‘OK, she’s pregnant. She’s hiding it from everyone. We all know. What if something went wrong? We’re in a foreign country and what if something happened and she needed help?” Carter said, recalling one specific experience with a teammate in Azerbaijan.

“I know if it were me, I would be so scared. I would leave. I would not want to risk my pregnancy.”

So, when Carter signed with Athletes Unlimited in 2020 to participate in its inaugural volleyball season this past February, she was stunned to learn of the pregnancy policy they were negotiating. The AU players and executives weren’t just having a conversation about normalizing working mothers in sports; they were taking unprecedented steps to make mothers (and soon-to-be mothers) feel emotionally and financially supported.

With AU, Carter, whose daughter Noelia would soon be 1 year old, would no longer have to choose between her career and her child.

“Knowing that people are going to support you and not put a checkmark by your name like, ‘Oh my, but she had a kid,’” Carter said. “That’s what the norm is in other countries… so, it’s really motivating. And I’m just so gosh darn grateful that people are talking about it.”

Developing a pregnancy policy was on the minds of AU co-founders Jon Patricof and Jonathan Soros even before they announced the athlete-driven venture last March. In February, they called Cynthia Calvert, an expert on managing pregnancy and parenting in the workplace, to lead their efforts.

Right away, Calvert could tell this opportunity was different than others she’s been approached about as principal of Workforce 21C, which consults other companies on creating inclusive workplace environments.

“When people contact me, it’s to see, ‘What’s the least we can do? How can we avoid any disruption caused by pregnancy or parenting?’ And I find that very disheartening,” she said. “(AU) was looking at the big picture and saying, ‘What do our players need? How do we get it for them?’ And so it was an opportunity to write on a blank slate.”

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(Athletes Unlimited)

Calvert was aware of the history of pregnancy discrimination in sports and of the recent examples of athletes speaking out about their experiences.

In 2019, Skylar Diggins-Smith revealed she had played the entire 2018 season with the Dallas Wings while pregnant and sat out the following season while dealing with postpartum depression. She became one of the WNBA’s leading voices in advocating for more resources for its mothers, an issue that was addressed in the latest CBA. In March, Allyson Felix called a new Nike ad celebrating mothers in sports “hard to watch” after the company tried to cut her pay during contract renewal negotiations following the birth of her daughter. Nike has since implemented a new maternity policy for sponsored athletes.

Most recently, the NCAA came under fire for making it so children counted against the 34-member travel party limit for each team participating in the NCAA Basketball Tournament, putting coaches with young children in a difficult position.

While these incidents were fresh in Calvert’s mind, she didn’t want what other leagues and organizations were doing to influence her decision-making early in the process. She hoped the AU policy would serve as an example of what’s possible when you put the athletes first.

“There’s no one right way to be pregnant. There’s no one right way to have a family. There’s no one right way to be an athlete,” Calvert said. “And you need to be able to give people the freedom to combine things the way that they see fit because that’s where you’re going to get your best performance, your greatest loyalty. It helps everybody.”

Among the notable provisions in AU’s policy, which were reached in consultation with the Player Executive Committee and will be written into all athletes’ contracts:

  • Players can decide whether or not they want to notify the league or team doctor about a pregnancy.
  • Players can take as much time off as they need with full pay to give birth or for a pregnancy-related condition.
  • Parental leave is also available to players whose spouse or partner gives birth or adopts a child.
  • Pregnancy will have no effect on a player’s ability to sign future contracts.
  • Accommodations such as private lactation rooms will be required at all competition sites.

For Carter, the financial security the policy afforded her was something she never thought possible in her profession. During AU’s volleyball season in Dallas from Feb. 27 to March 29, the league covered 100 percent of the childcare costs. That meant Carter could have a babysitter watch Noelia during the days, relieving some of the stress of balancing competition and childcare. The same will be true for the athletes participating in AU’s upcoming lacrosse and softball seasons.

Stories like Carter’s only reinforce AU’s commitment to supporting its mothers and being a leading advocate for women in the workplace.

“If we’re still an organization that’s early in its development that doesn’t have the resources necessarily of some of the larger organizations,” Patricof said, “and we’ve been able to find a way to do it, I think that’s encouraging to all organizations that there is a path.”

2025 NWSL Championship Shatters Records with Viewership Topping 1 Million

General view of San Jose's PayPal Park shortly before kickoff at the 2025 NWSL Championship match.
Average viewership for the 2025 NWSL Championship match exceeded 1.18 million fans. (Kelley L Cox/NWSL via Getty Images)

The 2025 NWSL Championship claimed a major viewership milestone on Saturday, as Gotham FC's 1-0 title win over the Washington Spirit became the first-ever league match to record an average of more than one million viewers.

The CBS evening broadcast averaged an impressive 1.184 million fans and peaked at 1.55 million viewers, making it the most-watched NWSL match of all time.

The 2025 final marked a 22% viewership increase over the 967,900 fans who watched 2024's Orlando Pride victory — the previous NWSL viewership record-holder — and a 45% ratings gain over Gotham's 2023 championship win, which averaged 816,800 viewers.

Saturday's gains both matched the 22% viewership increase the NWSL regular season saw this year and also far exceeded the 2025 postseason's pre-final year-over-year increase of 5%.

Calling the one-million viewer mark "an extraordinary achievement" in Tuesday's league statement, NWSL commissioner Jessica Berman also noted that the "record-setting audience demonstrates the deepening connection fans have with our players, our clubs, and the world-class competition on the field, and it underscores the growing demand for women's soccer on the biggest stages."

"We're incredibly proud of what this moment represents for the NWSL and for everyone who continues to invest in and believe in the future of our game," Berman added.

More WNBA Stars Sign with Project B Days Before Extended CBA Deadline Is Set to Expire

Indiana Fever guard Kelsey Mitchell looks on during a 2025 WNBA game.
Indiana Fever guard Kelsey Mitchell is one of the most recent WNBA stars to join offseason upstart Project B. (Daniel Bartel/Getty Images)

Incoming offseason league Project B scored more major WNBA signings this week, as the upstart venture continues stacking its roster ahead of a planned November 2026 launch.

Indiana Fever guards Kelsey Mitchell and Sophie Cunningham have both publicly signed on with Project B, joining already announced talent like Seattle Storm star Nneka Ogwumike and Phoenix Mercury forward Alyssa Thomas, New York Liberty center Jonquel Jones, and Las Vegas Aces guard Jewell Loyd.

Also inking deals to join the inaugural season of Project B are Chicago Sky center Kamilla Cardoso, Golden State Valkyries forward Janelle Salaün, and Li Meng, a former Washington Mystics guard and current player in the Women's Chinese Basketball Association.

The multi-continent, Formula One-style traveling tournament circuit will ultimately sign 66 international stars, as Project B looks to field six 11-player teams in its debut 2026/2027 campaign.

Project B player signings will undoubtedly impact other offseason leagues like Unrivaled and Athletes Unlimited, but the new venture is also looming large over the ongoing WNBA CBA talks.

With negotiations racing toward this Sunday's extended deadline, Project B is putting WNBA compensation offerings under increased pressure, as the new league is reportedly anteing up multimillion-dollar salaries to its signees — far exceeding the 2025 WNBA maximum as well as the $1.1 million-max currently on the negotiating table.

Spain Shoots for 2nd Straight Nations League Title in 2025 Final vs. Germany

Spain players run toward attacker Alexia Putellas to celebrate her goal during the 2025 Nations League semifinals.
Spain will take on Germany in the first leg of the 2025 Nations League final on Friday. (Linnea Rheborg - UEFA/UEFA via Getty Images)

World No. 1 Spain will take aim at a second-straight UEFA Nations League title this week, as La Roja take on No. 5 Germany in the first leg of the 2025 tournament's final at 2:30 PM ET on Friday.

The defending Nations League champions booked their spot in the 2025 final by dismantling No. 3 Sweden 5-0 on aggregate in the semifinal round, while Germany advanced after a tense 3-2 aggregate win over No. 6 France.

Germany must also contend with availability issues during Friday's match, as 28-year-old Bayern Munich forward and senior national team leading scorer Lea Schüller will be out due to family reasons.

To overcome that disadvantage, German head coach Christian Wück is reinforcing the team's back line, adding Athletic Bilbao defender Bibi Schulze Solano to the roster on Wednesday.

Also aiming to shut down Spain's offensive firepower on Friday is new NWSL champion goalkeeper Ann-Katrin Berger, who joined her German compatriots late following Gotham FC's title celebrations in New York this week.

While Spain and Germany will contend for the 2025 Nations League trophy this week, the pair — along with ousted semifinalists Sweden and France — have already booked spots in the top group of teams battling for tickets to the 2027 World Cup, with UEFA qualifying set to begin in 2026.

Iowa Basketball Keeps Delivering in Post-Caitlin Clark Era

Iowa guard Journey Houston takes a selfie with fans after a 2025/26 NCAA basketball game.
The No. 11 Iowa Hawkeyes have already scored a Top-25 win in the early 2025/26 NCAA basketball season. (Matthew Holst/Getty Images)

A full 19 months removed from their back-to-back Final Four runs, No. 11 Iowa basketball refuses to go away, with the Hawkeyes already notching one Top-25 win in the young 2025/26 NCAA campaign so far.

The still-unbeaten Hawkeyes took down No. 15 Baylor 57-52 last Thursday, with Iowa starting post players Hannah Stuelke and Ava Heiden combining for 28 points while guard Taylor Stremlow added another 12 off the bench in the marquee win.

"We have nice pieces," said Iowa head coach Jan Jensen this week. "But it's knowing when to play which pieces and with whom, and we're six games in."

The Hawkeyes have been finding their new identity under Jensen after a transformative period saw Iowa's longtime head coach Lisa Bluder retire while superstar guard Caitlin Clark joined the WNBA.

"Jan's been amazing," Stuelke told JWS at the Big Ten Media Day in October. "She stepped up like she needed to, and she's been growing every day since she's been the head coach, which it's really cool to see she cares. And it's a great environment for all of us."

"I have a year under my belt," Jensen echoed. "I know what this chair feels like now, and I have a little better of understanding of what that first road trip feels like, what that first big win feels like, or the tough loss feels like."

Iowa's season heats up with a ranked rivalry matchup against No. 10 Iowa State on Wednesday, December 10th.

The state rivals will tip off at 7 PM ET, with live coverage airing on ESPN.