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Jordan Brand’s Newest WNBA Signing Napheesa Collier Can’t Be Stopped

Jordan Brand athlete and wnba star napheesa collier poses with a basketball against a black backdrop.
Napheesa Collier signed with Nike offshoot Jordan Brand this week. (Jordan Brand/Colin Cassidy)

From the very first moment she stepped onto the WNBA court, Minnesota Lynx forward Napheesa Collier has never taken no for an answer.

She's a pro at tuning out the doubters. Six years into her WNBA career, the UConn product still believes she was the top prospect in the 2019 WNBA Draft. In fact, she went on to win that season's Rookie of the Year award despite the Lynx selecting her No. 6 overall. Secondly, after giving birth to her daughter Mila in May 2022, Collier showcased her ability to be both a mother and an elite professional athlete. She returned the following year, picking up her third WNBA All-Star nod while carrying the Lynx all season long.

And most recently, she reformed the business of women's basketball as the co-founder of Unrivaled 3×3 Basketball. The offseason league debuted to great success this past January.

So when a controversial foul call at the end of Game 5 of the 2024 Finals proved to be the final barrier between Collier and her first WNBA championship, she swore it would never happen to her again.

"To have it end that way, it feels super unjust," Collier told reporters last October, shortly after the Lynx lost to the New York Liberty. "I don't think that is something to get over."

Now, as a new season tips off, Collier is laser-focused on rewriting the narrative for the Lynx. But she's also making moves off the court, announcing today that she's joined the athlete roster at Jordan Brand. The Nike offshoot is building up its women's basketball footprint, currently supporting 12 WNBA players including Atlanta's Rhyne Howard and Las Vegas's Dana Evans. 

For the 2024 WNBA Defensive Player of the Year, Jordan Brand represents an iconography of excellence. And it's one Michael Jordan himself explained to her this past winter.

"I'm really excited about everything that I saw from the outside," she told Just Women's Sports late last month. "But going through the pitch, learning what Jordan's about, just the way they exemplify greatness. It's something that I've always wanted be a part of."

"[Michael] Jordan, if you're a basketball player, just watching those games — the iconic red and black and white shoes that he wore — he was everywhere," she said of the brand's namesake NBA icon. "He's definitely still my idol."

The Jordan Brand sneakers worn by Napheesa Collier #24 of the Minnesota Lynx during a WNBA game against the Chicago Sky during the WNBA Preseason Game on May 10, 2025 at Target Center in Minneapolis, Minnesota.
Napheesa Collier will tip off the 2025 WNBA season wearing Jordan Brand Heir Series sneakers. (David Sherman/NBAE via Getty Images)

Joining a basketball legacy at Jordan Brand

It might be too early to draw parallels between one of the greatest players of all time and a 28-year-old still growing into her full potential. But Collier's commitment to greatness does mirror His Airness.

Collier is aiming to win everything this year, from her first WNBA MVP award to her first championship with the Lynx. And it appears that the league is on board.

In this week's anonymous WNBA general manager survey, Minnesota was named most likely to win a title this season. And 67% of respondents tapped Collier for 2025 MVP — towering over three-time MVP A'ja Wilson's 25%. 

Of course, it's no surprise. Collier is a wiry power forward with an unstoppable motor on both ends of the court. She has the ability to beat defenders off the dribble and a lethal fadeaway that gives opponents fits in the paint. And her balance only improves with every passing season.

Yet while experts key into Collier's rising form, they're also recognizing the fire that's been lit under Minnesota. After all, they're still convinced they were one foul call away from last year's WNBA title. 

The Lynx clearly have a chip on their shoulder. And their job now is to make sure they use that as an asset, and not a liability.

"It's just the worst feeling — you don't want to feel like that again," Collier said of falling just short of the 2024 championship. "So use it to push you every day, where you're getting in the gym more than you were."

"It's just that little voice you hear when you're like, 'Okay, I'm tired,' or 'I don't have to lift today.' Or, you know, 'I shot yesterday. I don't have to shoot today,'" she continued. "It's that voice that's like, 'Well, do you want the same outcome or not?'"

WNBA star and Jordan Brand athlete Napheesa Collier sits on the bench during a 2024 Minnesota Lynx game.
The Lynx fell just short of the 2024 WNBA title, taking the Liberty to overtime in a deciding Game 5 before losing 67-62. (Elsa/Getty Images)

Collier is making the change she wants to see

Growing up in Jefferson City, Missouri — also the hometown of retired Lynx legend and fellow Jordan Brand signee Maya Moore — Collier credits her parents for fostering her drive to create a future for herself that she hasn't always seen around her, both on and off the court.

It's a mentality that dates back to her earliest days in a pair of basketball sneakers. That's when her local youth team said they didn't have room on their roster for a young Collier discovering her love for the game. 

"My parents were like, 'We'll make our own team," she recalled. "And that's what they did. They got girls from surrounding cities, and we created our own basketball team. And we ended up playing really well."

Decades later, Collier brought that same ingenuity to founding Unrivaled alongside old friend and fellow WNBA standout Breanna Stewart. And when it debuted in early 2025, the league's resounding impact sent shockwaves across the entire women's sports landscape.

"If you want to see a difference or make a change, why not just do it yourself?" Collier said. She and Stewart were done waiting for the higher-ups to capitalize on the potential they were seeing every day.

Unrivaled's timing couldn't have been better, with the 3×3 upstart riding women's basketball's "Caitlin Clark effect" wave in perfect harmony. But Unrivaled's success wasn't all the Indiana rookie's doing.

"We saw a need for something," she added. "It's something that we've been pushing for and fighting for for so long," she added, urging that women's sports's appeal, when given a platform, is undeniable. "People enjoy what we're doing, and now you see how excited people are over women's sports."

Jordan Brand athlete Napheesa Collier #24 and Courtney Williams #10 of the Minnesota Lynx embrace after the game against the Chicago Sky during a WNBA preseason game on May 3, 2024 at Target Center in Minneapolis, Minnesota.
Napheesa Collier says the Lynx's strength lies in their proven chemistry. (David Sherman/NBAE via Getty Images)

Minnesota's 2025 mantra: If it ain't broke, don't fix it

Today, Collier is leaving Unrivaled's day-to-day operations to her capable staff while she attends to unfinished business in the WNBA. The Lynx had a quieter offseason than many franchises this year, avoiding the many roster shakeups embraced across the league. In other words, if it ain't broke, don't fix it.

Collier is subsequently all in, noting that having an established core can give Minnesota an advantage. And that rings especially true as other teams scramble to put new puzzle pieces together. 

"It's one of my favorite teams I've ever played on. Just the chemistry that we had from day one, the way that we were so there for each other," she said of the Lynx's personality-rich lineup. "It felt like college, honestly, where you create those bonds. You don't see that a lot in professional sports anymore."

The Lynx's training camp performances reflected that assertion. They've moved like a well-oiled machine with the ability to hit the ground running.

"We're doing things in day four of training camp that we were doing halfway through the season last year, just because everyone knows what's going on," Collier said. 

That edge could be on full display in tonight's season-opener, as Minnesota takes on a revamped Dallas Wings before facing fresh rebuilds in LA and Connecticut.

Minnesota Lynx fan looks on during the game during round one game two of the 2024 WNBA Playoffs on September 25, 2024 at Target Center in Minneapolis, Minnesota.
The WNBA is having a moment — and Lynx star Napheesa Collier is soaking it up. (David Sherman/NBAE via Getty Images)

Jordan Brand is striking while the WNBA iron is hot

Collier isn't giving herself much time to slow down. After playing with Unrivaled, she's jumping into this year's WNBA slate while also flexing her muscles with Jordan Brand. But she's also making time to appreciate the massive moment women's basketball is currently enjoying.

"I just feel really lucky to be able to say that I am living in this time. And get to play during this time," she said. "To see that change and to be a part of it, usually things like this happen so slowly over time. But when you see it happening in the blink of an eye, you can track the change."

No matter what this season holds, Collier will strive to embody everything that Jordan Brand hopes for in an athlete. That means a shrewd business sense, an understanding of what makes a team great, a competitive prowess, and that unwillingness to accept no for an answer as she pushes for even more progress.

"This partnership feels especially meaningful because it connects my performance on the court with impact that extends far beyond the game itself," Collier stated in Friday's press release, issued just hours before she's scheduled to hit the court in Heir Series sneakers.

"When young girls see that iconic silhouette, I want it to inspire them to aim higher than they thought possible."

2025 Women’s Euro Set to Break Tournament Attendance Record

An official 2025 UEFA Women's Euro soccer ball rests on the ground in front of a lake in Switzerland.
Over 570,000 tickets have been sold for Euro 2025. (Chris Ricco - UEFA/UEFA via Getty Images)

UEFA's 2025 Euro tournament is already knocking on the door of history, as the European Championship is on track to shatter the competition's overall attendance record — despite not kicking off until next week.

This year's Switzerland-hosted edition has sold more than 570,000 of the 673,000 tickets available as of Thursday.

Given that tally, England's 2022 Euro record of 574,875 is likely to fall in the coming days.

In addition to the tickets already on sale, stadiums will release another 32,000 to accommodate the knockout stages in the coming weeks.

While Switzerland is poised to claim the Euro's total attendance title by the competition's July 27th finale, England's single-game record crowd of 87,192 — set at the 2022 championship match — will be safe, as no Swiss venue matches the capacity of London's iconic Wembley Stadium.

The 2025 Euro final will be a much more elite affair, as only 34,250 seats are available at Basel's St. Jakob-Park — the largest of the tournament's eight venues.

That said, this summer's European Championship will have more eyes on it than ever before, and not just from the stands.

The 2022 edition shattered viewership records worldwide, but the 2025 Euro has a chance to level up even more, as the tournament has seen its global broadcast footprint expand — particularly in the US.

UEFA inked a media deal with Fox Sports in late May, ensuring that audiences Stateside will have live access to at least 20 of the Euro's 31 matches next month.

While the overall tournament chases new attendance and viewership records, the 16 teams bound for Switzerland will be battling toward the 2025 Euro trophy when the competition kicks off next Wednesday.

NCAA Stars Represent Team USA at FIBA AmeriCup in Chile

TCU basketball star Olivia Miles celebrates a play during a 2025 USA Basketball training session.
Current NCAA stars — including TCU's Olivia Miles — will feature for Team USA at the 2025 FIBA AmeriCup competition. (USA Basketball)

The 2025 FIBA AmeriCup 5×5 basketball tournament tips off Saturday in Santiago, Chile, where a youthful Team USA will battle nine other countries from North and South America for both this summer's trophy and a ticket to the 2026 FIBA World Cup.

After falling to reigning champions Brazil in 2023, Team USA will aim to avenge the loss by winning a fifth all-time gold medal at the 2025 FIBA AmeriCup final on July 6th.

Led by Duke head coach Kara Lawson, this 12-player US squad follows the federation playbook by tapping top college talent, with the NCAA's finest looking to gain international experience and hone their skills against pros like Chicago Sky center Kamilla Cardoso, who leads Brazil's AmeriCup roster.

Full of familiar faces, the USA AmeriCup lineups includes March Madness stars Olivia Miles (TCU), Flau'Jae Johnson (LSU), Hannah Hidalgo (Notre Dame), Madison Booker (Texas), Audi Crooks (Iowa State), Raegan Beers (Oklahoma), and Joyce Edwards (South Carolina).

Also taking the FIBA court for Team USA are NCAA standouts Mikayla Blakes (Vanderbilt), Gianna Kneepkens (UCLA), Kennedy Smith (USC), Hannah Stuelke (Iowa), and Grace Vanslooten (Michigan State).

"[W]e haven't seen the level of physicality and experience we're going to see down there," Lawson said this week. "So that remains to be seen if we're going to be able to impose that athletic, physical play. But there's no doubt we're going to try."

Hannah Stuelke and Flau'Jae Johnson high-five during a Team USA training session at the 2025 FIBA AmeriCup in Santiago, Chile.
Team USA will tip off their 2025 FIBA AmeriCup campaign on Saturday. (USA Basketball)

How to watch Team USA at the 2025 FIBA AmeriCup

The 2025 FIBA AmeriCup group stage runs from Saturday through Wednesday, with the knockouts tipping off on July 4th in a run-up to the July 6th championship game.

Team USA will open their AmeriCup campaign against hosts Chile at 8:25 PM ET on Saturday, then face Colombia at 8:10 PM ET on Sunday.

Arguably the toughest Group B contest for the US will be their Monday matchup against Puerto Rico at 8:10 PM ET, before the collegiate stars finish up the tournament's group play against Mexico at 2:10 PM ET on Wednesday.

All 2025 FIBA AmeriCup games will stream live on Courtside 1891.

Runner Faith Kipyegon Beats Her Own World Record, Falls Short of 4-Minute Mile

Kenyan star Faith Kipyegon races in a bid to run a sub four-minute mile on Thursday.
Faith Kipyegon fell just short of the four-minute mile record on Thursday. (EMMA DA SILVA/AFP via Getty Images)

Three-time 1,500-meter Olympic gold medalist Faith Kipyegon fell just short of making running history on Thursday, as the middle-distance star clocked a time of 4:06.42 in her attempt to become the first woman to break the four-minute mile.

"It was the first trial. I have proven that it's possible and it's only a matter of time. I think it will come to our way," said Kipyegon following Thursday's race. "If it's not me, it will be somebody else."

Still the fastest mile-runner of any woman in history, the Kenyan icon did beat her own previous world record of 4:07.64 by 1.22 seconds, though the time won't count as a new record as the race came during Nike's unofficial Breaking4 event.

With full support from the sportswear giant — the 31-year-old's partner for 16 years — Kipyegon had the benefit of multiple pace-setters, as well as an aerodynamic suit, 3D-printed Nike FlyWeb sports bra, and spiked shoes made specifically for the much-hyped four-minute mile attempt at Paris's Stade Charléty.

"Faith didn't just make history, she proved the future of sport is faster, stronger, and more inclusive than ever," noted Nike president Amy Montagne after Kipyegon's race.

"It was tough, but I am so proud of what I've done, and I'm going to keep on trying, dreaming and pursing big goals," said Kipyegon. "I want to show the world, and especially women, that you have to dare to try."

USWNT Tops Republic of Ireland 4-0, Readies for Sunday Rematch

USWNT forward Alyssa Thompson celebrates a goal during a 2025 friendly against Ireland.
USWNT forward Alyssa Thompson scored the team's fourth goal on Thursday. (Dustin Bradford/Getty Images)

The world No. 1 USWNT topped the No. 25 Republic of Ireland 4-0 on Thursday, dominating the first of two friendly matchups against the Girls in Green this week.

Veteran midfielder Rose Lavelle notched a goal and an assist in her first appearance for the US in 2025, with defender Avery Patterson, midfielder Sam Coffey, and forward Alyssa Thompson also finding the back of the net to round out the scoresheet.

Despite relative inexperience, this USWNT lineup claimed control of the match from the very first whistle, holding 68% of possession while keeping Ireland from registering a single shot on goal.

The US also saw new faces step up, as defenders Lilly Reale and Jordyn Bugg as well as goalkeeper Claudia Dickey all earned their first caps without a hitch.

While USWNT boss Emma Hayes is still figuring out her player pool, her team has been busy racking up the results.

"Being able to trust my teammates around me, trusting Emma — she's helped me a lot," Thompson said after the game. "Just the coaching staff in general, I feel like I've learned so much."

"My natural instincts are to go into the attack more," Patterson told media after tallying her first-ever senior team goal. "I think it's a little bit of that, and also the backing of my coaches."

How to watch the USWNT vs. Ireland this weekend

The USWNT and Ireland will clash again in Cincinnati, Ohio, at 3 PM ET on Sunday.

Coverage of the friendly will air live on TNT.

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