Decorated US skier Mikaela Shiffrin is investing in the NWSL, backing 2026 expansion side Denver, the club announced on Tuesday.
Hailing from Vail, Colorado, the all-time winningest World Cup alpine skier is bringing her championship ways — which includes two Olympic gold medals, eight World Championships, and 101 World Cup victories — to her home soccer team.
"I'm beyond thrilled to join the ownership group of Denver NWSL and support something so meaningful in the community I call home," Shiffrin said in a club statement.
"The sport culture in Colorado is rich and deep, and — most notably — the growth of women's sports is one of the most exciting movements in our culture today," she continued. "To be part of it, and to help bring professional women's soccer to Colorado, is not only an incredible investment opportunity — but it is both an honor and a joy."
The 30-year-old is just the latest prominent women's sports athlete to buy into the NWSL, with the league seeing club valuations rise and further expansion on the horizon.
"Mikaela's commitment to excellence, her global impact, and her deep Colorado roots make her a perfect addition to our ownership group," said Denver NWSL controlling owner Rob Cohen. "We're building a club with purpose, and having Mikaela's vision and voice in that journey will be invaluable."