+244% Increase in Daily Page views Among Many Highlights

August 10, 2021 — Just Women’s Sports, the fastest growing media platform for women’s sports, delivered on its promise in a big way while covering its first Olympic Games, generating massive increases in website traffic and social media engagement.

In all, Just Women’s Sports posted nearly 400 original articles throughout the Olympic Games, including profiles, news, results, and analysis, resulting in a +244% increase in daily page views for its website. In addition, JWS saw a +218% increase in engagement on Instagram and +106% on Twitter while adding 10,000 new followers across Instagram, Twitter, TikTok, and Facebook. Notably, more than 40% of the site’s traffic during the Olympics came from search engines, indicating that Just Women’s Sports was creating content for which fans were actively looking.

In addition to its news and analysis of the Olympics, Just Women’s Sports constantly kept its viewer guide updated so fans knew exactly when and where to watch the action, while also creating original video content including its Best Seat in the House series, which brought fans exclusive access inside the homes of the families of Allisha Gray, Chelsea Gray, Megan Rapinoe and A’ja Wilson as they watched their loved ones compete on the world’s biggest stage.

“I couldn’t be more proud of how our team stepped up and worked literally around the clock to cover its first Olympics. But it’s now our goal to make sure fans don’t have to wait another four years to hear about these amazing female athletes,” said Haley Rosen, CEO and Founder of Just Women’s Sports. “For us, the end of the Olympics means it’s now time to get pumped about the WNBA and NWSL playoffs, the Paralympics, the US Open and all the other great women’s sports content on the horizon. And we’re going to continue to follow all the great athletes that just became household names in Tokyo.”

Launched in 2020 by Rosen, Just Women’s Sports provides news and analysis of women’s sports through exclusive interviews, podcasts, videos, and other media content, and has quickly grown a passionate audience of fans, followers, and listeners. In addition to its Just Women’s Sports podcast hosted by USWNT star Kelley O’Hara, JWS recently launched Snacks, a podcast co-hosted by USWNT stars Sam Mewis and Lynn Williams, and is home to Tea with A & Phee, the popular podcast hosted by 2020 WNBA MVP A’ja Wilson and 2019 WNBA Rookie of the Year Napheesa Collier. Earlier this year, JWS also featured Off the Ball hosted by Olympian and NWSL star Ali Riley, and also created The Soccer Show, a first-of-its-kind digital weekly highlights-driven show covering the FA Women’s Super League (FA WSL) through an exclusive premium content partnership with Ata Football.

In May, Just Women’s Sports announced it had raised $3.5 million in seed funding, led by Will Ventures with participation from Kevin Durant and Rich Kleiman’s Thirty Five Ventures, Drive by DraftKings, OVO Fund, Supernode Global as well as an all-star roster of women’s sports superstars including Elena Delle Donne, Hilary Knight, Sam Mewis, Kelley O’Hara and Arike Ogunbowale.

MEDIA CONTACT

Rachel Zuckerman, 610-724-5078, [email protected]

About Just Women’s Sports Inc.

Established in 2020, Just Women’s Sports Inc. is a digital-first consumer media brand 100% dedicated to covering women’s sports. Through daily content including podcasts, newsletters, online content and social media, Just Women’s Sports brings you everything you need to see and know in the world of women’s sports. Find Just Women’s Sports online, subscribe to our newsletter, and follow us on Instagram, TikTok, Twitter and YouTube.

All 14 NWSL teams issued final​ end-of-year roster decisions on Tuesday, as the 2025 free agency period shifts into full gear.

Athletes who are currently out-of-contract are now technically on the chopping block, faced with either negotiating new terms to return to their teams or taking the leap and brokering a fresh deal elsewhere.

Standouts listed as out-of-contact include 2024 NWSL champion and Orlando Pride captain Marta as well as NC Courage striker and the league's 2023 MVP Kerolin. Several current and former USWNT stars also face offseason negotiations, like Gotham FC forward Midge Purce, Portland Thorns center back Becky Sauerbrunn, and Angel City forward Christen Press.

Multiple teams have already acknowledged an intent to retain top players by announcing ongoing negotiations in their final 2024 roster announcements, with Press, Marta, and Kerolin in talks to stay with their clubs.

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New CBA means more NWSL movement

Under the league's new CBA, when a team declines a player's contract option, that player automatically becomes an unrestricted free agent, guaranteeing roster shakeups despite this year's lack of expansion and college drafts.

Both athletes whose contracts have expired and those whose options have been declined are considered out-of-contract. While those players will be weighing their options on the open market, teams will be doing the same, deciding who to try to retain and who to officially waive.

Clubs will make many of those decisions imminently, as the waiver wire will open and close this week, before the trade window opens again on December 13th.

The league will take a transaction moratorium from December 20th to 27th, after which teams can resume signings.

Between the CBA-induced influx of free agents and the lack of drafts forcing front offices into what could be lengthy recruiting and negotiating processes to attract young talent, the business of building an NWSL roster has become more complicated.

That said, some clubs seem to be capitalizing on the shake-up. After finishing the season in last place, the Houston Dash have already seen significant roster action — including nabbing defender Christen Westphal from San Diego and signing ex-Gotham free agent Delanie Sheehan — setting an aggressive rebuilding example as the NWSL embraces a new era.

Thanks to her impact on and off the court, Indiana Fever superstar Caitlin Clark was named Time Magazine's Athlete of the Year on Tuesday. Clark is the first WNBA player to receive the award and just the second individual woman athlete, joining 2021 honoree Simone Biles.

The 22-year-old's 2024 resume is extraordinary. Clark wrapped up her NCAA career as Division I's all-time leading scorer, helping Iowa reach a second-straight national championship game.

Since becoming the No. 1 overall pick in the 2024 WNBA Draft, Clark's pro debut included claiming the league's single-season assist record and fueling the Fever to their first playoff berth since 2016. Along the way, she picked up both All-Star honors and the WNBA's Rookie of the Year award.

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All eyes on Clark

Clark's on-court skills built a massive following, drawing record viewership and attendance at both the college and professional level. Her ascent into the league helped the WNBA record its most-watched regular season in 24 years.

That surge in fandom has directly contributed to the sport's growth, something venerated South Carolina head coach Dawn Staley acknowledged on the 2024 NCAA Championship podium, saying, "I want to personally thank Caitlin Clark for lifting up our sport."

More eyes, however, have made the fan-favorite a lightning rod for online discourse, with even minor on-court moments sparking intense national debates.

"I tell people I feel like the most controversial person," Clark says in Time magazine's detailed interview. "But I am not. It's just because of all the storylines that surround me."

While Clark's talent certainly warrants attention, she also acknowledges the role her race plays in commanding the national spotlight.

"I want to say I’ve earned every single thing, but as a white person, there is privilege," she explains. "A lot of those players in the league that have been really good have been Black players. This league has kind of been built on them. The more we can appreciate that, highlight that, talk about that, and then continue to have brands and companies invest in those players that have made this league incredible, I think it’s very important.

"I have to continue to try to change that. The more we can elevate Black women, that’s going to be a beautiful thing."

Ultimately, Clark's 2024 will be remembered as a watershed moment for women's basketball — and women's sports at large. But, as she tells Time, it will also hopefully mark the start of a long and accomplished career. 

On today's episode of The Late Sub, host Claire Watkins dives into basketball. She kicks things off with a look at the first WNBA expansion draft since 2008, when the Golden State Valkyries selected 11 players from around the league to build their inaugural 2025 roster.

Pivoting to the college court, Watson chats through No. 3 South Carolina's winning week, zeroing in on how the defending national champions dominated two Top-10 teams.

Finally, Watkins takes a trip around the sports world, discussing NWSL free agency, NCAA soccer's College Cup, NCAA volleyball, PWHL hockey, and more.

The Late Sub with Claire Watkins brings you the latest news and freshest takes in women’s sports. This is the weekly rundown you’ve been missing, covering the USWNT, NWSL, WNBA, college hoops, and whatever else is popping off in women’s sports each week. Special guest appearances with the biggest names in women’s sports make The Late Sub a must-listen for every fan. Follow Claire on X/Twitter @ScoutRipley and subscribe to the Just Women’s Sports newsletter for more.

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With Saturday's 78-68 upset win over then-No. 17 Iowa, Tennessee ​earned their first NCAA basketball AP Top 25 nod since November 2023, slotting in at No. 19 and putting an end to the historic powerhouse's longest-ever unranked streak.

The still-undefeated Vols have featured in nearly 90% of the 870 total AP polls since the list's 1976 beginnings, but this week's Top 25 return is a triumphant one.

"The beauty of it is we earned it," head coach Kim Caldwell told reporters after the rankings dropped on Monday. "Not because the name is Tennessee. We didn’t start (ranked)."

Minor shifts pervade updated AP basketball rankings

While No. 1 UCLA, No. 2 UConn, and No. 3 South Carolina held steady atop Monday's poll, last week's elite​ NCAA basketball schedule caused minor shifts throughout much of the Top 25. Behind losses to the defending champion Gamecocks, Duke dropped one spot to No. 9 and TCU slid three to No. 12.

After suffering their season's first loss on Thursday, an 80-70 overtime thriller against Notre Dame, the Texas Longhorns fell two poll positions to No. 6.

The Irish used their momentum to tack on a second victory on Sunday, routing Syracuse 93-62 behind a trio of 20+ point double-doubles from Hannah Hidalgo, Olivia Miles, and Sonia Citron. Those big wins lifted Notre Dame two spots to No. 8 this week.

Behind respective losses to aforementioned Tennessee and then-unranked NC State, Iowa and Ole Miss fell the farthest, tumbling four spots each to Nos. 21 and 22.

On the other hand, undefeated Michigan State's best start in program history saw the Spartans leap seven spots to No. 17 in the poll's biggest bump.

AP basketball poll exits and newcomers

Joining Tennessee in making their 2024 AP poll debut this week is No. 25 Georgia Tech, whose 9-0 record marks the Yellow Jackets' best season start since 1977. NC State is also back, tying Ole Miss at No. 22 after a week out of the rankings.

Meanwhile, Louisville's fourth season loss by way of UConn's 85-52 Champions Classic smackdown on Saturday sent the now-unranked Cardinals packing. Joining them in leaving this week's poll are Illinois, who logged their third season loss against No. 11 Ohio State on Sunday, and Alabama, who succumbed to unranked Cal last week.

How to watch midweek Top 25 NCAA basketball

Under the new rankings, NCAA basketball has two ranked matchups on deck this week. First, No. 18 Iowa State will battle state rivals No. 21 Iowa at 9 PM ET on Wednesday, airing live on FS1.

The marquee midweek matchup, however, hits the court at 7 PM ET on Thursday, when preseason All-Americans Paige Bueckers and Hannah Hidalgo will meet when No. 8 Notre Dame hosts No. 2 UConn.

The battle between two of the nation's best guards will be broadcast on ESPN.

Week 6 AP college basketball rankings

1. 1. UCLA (9-0, Big Ten)
2. 2. UConn (8-0, Big East)
3. 3. South Carolina (9-1, SEC)
4. 4. LSU (11-0, SEC)
5. 5. USC (8-1, Big Ten)
6. 6. Texas (8-1, SEC)
7. 7. Maryland (10-0, Big Ten)
8. 8. Notre Dame (7-2, ACC)
9. 9. Duke (9-2, ACC)
10. 10. Oklahoma (8-1, SEC)
11. 11. Ohio State (8-0, Big Ten)
12. 12. TCU (9-1, Big 12)
13. 13. Kansas State (10-1, Big 12)
14. 14. UNC (9-1, ACC)
15. 15. West Virginia (9-1, Big 12)
16. 16. Kentucky (8-1, SEC)
17. 17. Michigan State (9-0, Big Ten)
18. 18. Iowa State (8-2, Big 12)
19. 19. Tennessee (7-0, SEC)
20. 20. Michigan (8-1, Big Ten)
21. 21. Iowa (8-1, Big Ten)
22. 22. Ole Miss (6-3, SEC)
23. 22. NC State (6-3, ACC)
24. 24. Nebraska (8-1, Big Ten)
25. 25. Georgia Tech (9-0, ACC)