The U.S. women’s national team continues to set records.
Wednesday’s group stage match against the Netherlands, which ended in a 1-1 draw, brought in 6.43 million viewers on Fox. That total makes it the most-watched Women’s World Cup group-stage match on English-language television in the United States. It also shattered the previous record set in 2019, when roughly 5.34 million viewers tuned in to watch the U.S. play Chile.
The match also stands as the most-streamed group-stage match in Fox Sports history, with 197,000 viewer on, and the most-watched group-stage match in Spanish-language history, with 1.51 million viewers on Telemundo.
#USWNT draws BIG TIME numbers on FOX⚽️🇺🇸@FOXSports' broadcast of @USWNT's 2nd @FIFAWWC Group Stage match delivered 6.43 million viewers - making it the most-watched #FIFAWWC Group Stage match in U.S. English language TV history 📺🏆 pic.twitter.com/UjnQLEqqhZ
— FOX Sports PR (@FOXSportsPR) July 27, 2023
Overall, the draw peaked at 8.45 million viewers on Fox in the final 15 minutes of action.
The game aired in primetime in the U.S. (at 9 p.m. ET), and it provided a rematch of the 2019 World Cup final, which made it a tantalizing draw. That, combined with the fact that the USWNT trailed at the half before a Lindsey Horan header that drew widespread online engagement, likely made it the best opportunity of this group stage for a big audience.
The USWNT next plays Portugal at 3 a.m. ET Tuesday in a matchup that could make or break the two-time defending champions’ chances for a three-peat.