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Former WNBA player, coach Jacki Gemelos joins Disrupt The Game

(Photo courtesy of Disrupt the Game)

Former WNBA player Jacki Gemelos was announced on Monday as director of client services and marketing for Disrupt the Game.

At the sports and entertainment agency, Gemelos will be tasked with recruiting clients, identifying brand opportunities for players and helping athletes adjust to their new playing environments.

Gemelos is making the jump from the WNBA sideline, having served as an assistant coach for the New York Liberty last season. Gemelos, who was cut from WNBA teams six times and went four seasons between her first and second WNBA seasons before retiring, said the most difficult part of her coaching job was making roster cuts. She spoke with Just Women’s Sports in late 2020 about her unique WNBA journey.

In her new role, Gemelos will be able to use her experience as a player and a coach to help younger players navigate the professional landscape.

“It was perfect in the sense that it’s serving players and that’s what I found myself doing the most as a coach — doing things for them in their best interest because I cared and I wanted them to be happy and I wanted them to be treated well,” Gemelos told The Athletic. “It’s just fitting.”

As Gemelos’ former agent, Disrupt the Game Founder Allison Galer knows that Gemelos’ ability to relate to players will allow the company to better serve its clients.

“It’s invaluable,” Galer said. “There’s no way to quantify that as a strength for Jacki (that she can) work at an agency representing players that she has been in the same spot as. … It’s a path that Ticha (Penicheiro) paved the way on, and I think other players like Jacki will follow suit. It’s coming at a time when women’s sports is on the rise. The growth is there for the agencies that are investing and doing it the right way.”