The WNBA has officially entered the wide world of cryptocurrency. The league joined forces with Coinbase in October, making the company the league’s exclusive cryptocurrency platform partner.

As part of the partnership, all 144 members of the WNBA Players’ Association will receive Coinbase accounts and crypto funds to become more familiar with the space. The partnership also features educational sessions on crypto and NFTs for the players.

The WNBA is no stranger to the marketplace, having partnered with Top Shot last summer to release NFTs featuring the league’s top moments and players. In May, the New York Liberty became the first team in WNBA history to launch an NFT with their digital nail art series.

The league and its teams aren’t the only ones getting in on the action, either. Here are five WNBA players who have taken advantage of the crypto and NFT marketplace.

Jewell Loyd

A longtime student of financial investing, Loyd has been active in the cryptocurrency market since 2013. So, when the WNBA and Coinbase teamed up ahead of this season, the Seattle Storm star was eager to become a brand ambassador for the company.

“Coming into the league, I was steps ahead of most people ahead because I was lucky to have a good background,” Loyd recently told Just Women’s Sports. “I understood the fundamentals and had a good foundation. The moment I got into the league and got my first check, it was let’s invest this. Let’s save this, put it somewhere and strategize.”

Loyd announced the partnership officially on Instagram in May, posting a piece of digital art by artist Yasmin Shima with the caption: “It’s time to secure the W in crypto. I’m proud to be a part of team Coinbase.”

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In addition to her personal investments, Loyd has long been a vocal supporter of the crypto economy. The four-time All-Star was a part of Front Office Sports’ Learning Crypto in Sports Essentials course, where she discussed athletes’ connections with and adoption of cryptocurrency in the sports industry.

Through the league’s partnership with Coinbase, the 28-year-old is hopeful that her fellow WNBA players will learn about all of the financial opportunities the crypto market has to offer.

“It’s finally a language everyone can speak,” Loyd said. “It’s something you can teach anybody who has access to this. Not everyone can go to a bank and get a credit line. It’s easier for somebody to open a Coinbase account and start using it that day.”

Sue Bird

Seattle Storm veteran Sue Bird was one of the first WNBA players to develop her own digital art, headlining a group of athletes represented by the Wasserman sports agency. “The Collective Series,” a collection of non-fungible token trading cards, was released in May 2021 to Zora, a crypto collectibles marketplace.

Los Angeles-based artist Lauren Nipper brought the trading card renderings to life.

“Typically, athletes are bound by union and league restrictions, so the nature of NFTs in allowing women athletes, in this instance, to have full autonomy and agency over their own name and likeness in the crypto realm is a really unique opportunity,” Circe Wallace, Wasserman’s EVP of action and Olympic sports, said ahead of the release.

“The Collective Series” also included NFTs from USWNT star Megan Rapinoe, Olympic fencer Ibtihaj Muhammad, X Games skateboarder and gold medalist Mariah Duran, Paralympian Scout Bassett and several other WNBA athletes.

In May, ahead of her final season in the WNBA, Bird also became a brand ambassador for Coinbase. Announcing the partnership on social media, she wrote, “Here’s to the new era for women in crypto.” As a part of her deal, Bird will develop NFTs that will be available on Coinbase NFT.

The four-time champion has helped spearhead the WNBA’s crypto movement before she officially walks away from the game at the end of this season, her 19th in the league.

Sabrina Ionescu

New York Liberty guard Sabrina Ionescu has been at the forefront of culture, business and basketball since making her WNBA debut in 2020. So, it’s no surprise that Ionescu has been one of the first WNBA athletes to get involved in the NFT marketplace.

In May, the 24-year-old joined forces with Autograph, an NFT platform co-founded by NFL legend Tom Brady, for the “The Future is…” Collection. The series features Ionescu and four other young athletes who are changing their sport: Devin Booker, Coco Gauff, Justin Herbert and Collin Morikawa.

“I’m so excited to be a part of the next era of digital collecting and the Web3 world alongside so many other amazing athletes,” Ionescu said in a press release. “I want to make sure the next generation knows that there’s a place for them in Web3, and Autograph is helping to pave the way.”

Ionescu selected Los Angeles-based illustrator and designer Kelly Malka as her collection artist for the NFT series.

“I was so honored to hear that Sabrina Ionescu picked me! I really admire her and her work ethic, she’s really paving the way for the new generation of young female athletes, and I’m excited to be a small part of her journey,” Malka said.

Elena Delle Donne

Elena Delle Donne of the Washington to Mystics is also on the cutting edge of NFTs, partnering with the popular SODA: Society of Degenerate Apes in January. The WNBA star has two unique SODAs made in her image, adding to an NFT she already owns from the collection.

“So excited to officially have my own 1/1 (Derivative Apes) loved the first one I bought but this just takes it over the top,” Delle Donne tweeted as part of the announcement earlier this year.

Delle Donne has gotten involved in the crypto space as well. She and her wife, Amanda, share a Coinbase Wallet in an effort to learn as much as they can about the wide world of Web3 before diving in headfirst.

Aari McDonald

As Aari McDonald led Arizona to the NCAA championship game in 2021, her national profile and WNBA Draft stock soared, culminating in the Atlanta Dream selecting her with the No. 3 pick in that year’s draft. Like Collier, McDonald’s draft night is commemorated with an NFT as part of Wasserman’s collection.

“To go top 3 in the draft and hear my name called was a dream come true. All of my hard work and sacrifice paid off and I am glad that so many of my loved ones got to be in the moment with me,” reads McDonald’s NFT, emblazoned with neon accents.

All three WNBA players in the collection opted for an auction sale, according to Queen Ballers Club. A year after the initial release, Bird’s highest bid is roughly equivalent to $300, Charli Collier’s is close to $100, and McDonald’s is near $35, with the platform allowing users to trade and resell their digital art.

Clare Brennan is an Associate Editor at Just Women’s Sports.

The 2025 NWSL season more than delivered, raising stakes and fueling drama both on and off the field. 

From Spirit star Trinity Rodman's goal-scoring injury return to Kansas City's history Shield victory, the year was defined by ups and downs, resilience and growth, and myriad milestones. Investment reached new heights, kicked off by Denver's 2026 expansion team bid and Naomi Girma's million-dollar transfer — a global first for women's soccer. 

Off the pitch, the work continued. The year saw a $5 million settlement addressing past misconduct and the introduction of the league's first prospect combine. As for in-game action, the Challenge Cup, Euros, and playoff race additionally showcased the league's unrivaled parity. 

This month-by-month review recaps all the unforgettable highlights that made the 2025 NWSL season yet another a defining chapter for the league.

January: Denver lands record bid for 2026 NWSL expansion team

In January, the NWSL approved Denver's bid to become the league's 16th franchise, set to begin play in 2026. The deal came with a then-record $110 million price tag, at the time highest-ever in US professional women's sports. Led by Rob Cohen and Mellody Hobson, the ownership group announced plans to build a dedicated stadium, highlighting the league's financial growth and commitment to expansion.

Runner up: San Diego's Naomi Girma signs with Chelsea in record $1.1 million transfer deal

Wave defender Naomi Girma kicked off the year by transferring to reigning WSL champions Chelsea FC in a historic deal. The transfer fee was a record-breaking $1.1 million, becoming the first in women's soccer history to cross the million-dollar mark. It became a new benchmark for player valuation, further solidifying the competitive tension between the NWSL and European clubs.

February: NWSL raises salary cap ahead of 2025 season kick-off

In February, the NWSL significantly raised team spending in accordance with the most recent league CBA. The salary cap shot up to $3.3 million for a 22-to-26 player roster, supplemented by a new revenue-sharing mechanism. This increase — featuring planned growth over five years — aimed to up player compensation and better compete with European clubs after the league's first full season of unrestricted free agency.

Runner up: NWSL reaches $5 million settlement over abuse investigation

Earlier, the NWSL reached a $5 million settlement to compensate players impacted by the league's historic cultural issues. The result of a joint multi-year investigation by state Attorneys General, the settlement signaled a renewed commitment to accountability, and paved the way for reforms enhancing player safety and welfare.

March: Washington Spirit win the 2025 NWSL Challenge Cup in penalties

The Spirit claimed their second trophy in March, winning the 2025 NWSL Challenge Cup over reigning NWSL champions Orlando. The final ended 1-1 in regulation after Washington equalized behind a free kick goal from Colombia star Leicy Santos — the second-ever direct free kick goal in NWSL final history. It then moved to penalty kicks. That's when Spirit goalkeeper Aubrey Kingsbury made the difference, securing a penalty save before Tara McKeown converted a shot for the 4-2 win.

Runner up: Boston NWSL expansion team rebrands to Boston Legacy FC

Following public criticism of their initial rollout, Boston's NWSL expansion team — formerly BOSNation — officially rebranded to Boston Legacy FC in March. The new name drew on New England's rich history and women's soccer ties, while also incorporating fan feedback and community connection.

April: Trinity Rodman steps away from Washington Spirit to rehab injury

Washington's Trinity Rodman was ruled out indefinitely in April, stepping away from the team to focus on rehabbing a lingering back injury. Rodman had struggled with the issue since 2021, opting to prioritize recovery in hopes of returning before the season's end. Her absence was a blow to the Spirit, bringing up questions about her future with the team and long-term load management.

Runner up: NWSL commissioner Jessica Berman says league could rival NFL in size

NWSL commissioner Jessica Berman made a bold statement in April, saying the league could one day rival the NFL's 32-team field. The prediction highlighted the NWSL's financial rise, exploding fanbase, and eye toward global dominance while underlining its goal to become a major US player. The league welcomed its 17th team in Atlanta in November, with their eyes reportedly on an 18-team setup by 2028.

May: Savy King's medical emergency stirs up player welfare concerns

In May, Angel City FC defender Savy King collapsed mid-match in a regular season game against the Utah Royals. She required 10 minutes of on-field medical attention before being stretchered off, later undergoing surgery for a heart abnormality. The incident sparked criticism after officials decided the game would resume, leading the NWSLPA to demand protocol changes requiring suspension whenever life-saving measures are needed.

Runner up: Gotham wins inaugural Concacaf W Champions Cup

Gotham won May's inaugural Concacaf W Champions Cup, with the victory automatically punching their ticket to the upcoming FIFA Women's Champions Cup. The continental win brought a new international trophy to the NWSL, elevating the league's profile while subsequently setting the stage for Gotham's eventual 2025 NWSL championship.

June: Coach Jonatan Giraldez departs Washington Spirit for Lyonnes in midseason shakeup

Heads turned in June when Spirit coach Jonatan Giráldez left the NWSL midseason to take over French side — and fellow Michele Kang-owned operation — OL Lyonnes. Giráldez, who joined the Spirit after success with FC Barcelona, was immediately succeeded by assistant coach and 2024 interim Adrián González. The move raised questions about Kang's multi-team ownership, and the billionaire's plans for her global company, Kynisca Sports International.

Runner up: San Diego Wave honors Alex Morgan with jersey retirement ceremony

The San Diego Wave honored club icon and USWNT legend Alex Morgan with a June jersey retirement ceremony. The event recognized Morgan's pivotal role in the 2022 expansion team's success, plus her lasting impact on US soccer. Her retirement marked the conclusion of a celebrated career, leaving a legacy of championships and advocacy for women's sports athletes.

July: NWSL stars light up 2025 Women's Euros

As the NWSL pressed pause, several league players headed to Switzerland for the UEFA Women's Euro 2025. Representing Spain, Gotham's Esther González finished as the tournament's top scorer, earning the Golden Boot award for her four goals and leading Spain to a second-place finish. Seattle's Jess Fishlock captained Wales through their major tournament debut. Fishlock eventually made history by scoring their first-ever Euros goal — while also becoming the oldest goalscorer in tournament history.

San Diego's Delphine Cascarino provided an attacking force for France, with two goals and two assists, including a Goal of the Tournament nominee against the Netherlands. Washington newcomer Sofia Cantore tallied three assists for Italy, playing a pivotal role in her team's underdog journey.

Germany and Gotham goalkeeper Ann-Katrin Berger played quarterfinal hero against France, with nine saves and two penalty blocks to help her team advance. Finally, Berger's partner and Gotham teammate Jess Carter linked up with Spirit standout Esme Morgan to fuel England all the way to back-to-back Euros titles.

August: Spirit striker Trinity Rodman scores game-winner in return from injury

In an emotional return to play, Washington superstar Trinity Rodman scored the game-winning goal against Portland in August. Subbing in late in the match, Rodman fired home the stoppage-time strike to lift the Spirit over the Thorns 2-1. The dramatic contribution cemented Rodman's comeback after four months spent away from the team nursing a lingering back injury.

Runner up: Bay FC sets NWSL attendance record at San Francisco's Oracle Park

Washington defeated Bay FC 3-2 at San Francisco's Oracle Park in August — but the real headline came from the record-breaking 40,091-strong crowd, setting a new single-game NWSL attendance benchmark. That number shattered the previous NWSL high of 35,038, set the previous year at Chicago's Wrigley Field. Bay FC coach Albertin Montoya called it "a historic moment," praising both the quality of play and the atmosphere. Spirit coach Adrián González echoed the sentiment, saying the setup and the fans made the match "something unique."

September: Kansas City Current win 2025 NWSL Shield in record fashion

Kansas City won the 2025 NWSL Shield on September 20th after a 2-0 victory over Seattle, clinching the title faster than any prior NWSL team. The victory solidified the Current's No. 1 playoff seed and home-field advantage, officially rendering them the winningest team in NWSL history. It additionally capped a dominant season that included a record nine-match shutout streak and 14 clean sheets behind Goalkeeper of the Year Lorena.

Runner up: NWSL announces first-ever prospect combine

Concurrently, the NWSL unveiled a major new initiative in September. The league replaced the CBA-abolished college draft with the league's first-ever prospect combine. The event is intended to create a more streamlined player evaluation pathway, while better preparing college athletes for the pros and enhancing talent acquisition across the NWSL.

October: Angel City stars Christen Press and Ali Riley announce pro soccer retirements

Angel City lost two titans in October, as captain Ali Riley and USWNT legend Christen Press announced they were hanging up their boots. First-ever ACFC captain Riley retired after overcoming a chronic nerve injury that sidelined her for much of 2024. Two-time World Champion Press also concluded her decorated run after struggling with knee injuries throughout her career.

Runner up: Houston ends Kansas City's 2025 NWSL unbeaten streak as Temwa Chawinga exits with injury

The Houston Dash ended the Kansas City Current's unbeaten streak in a hard-fought October 18th match. The victory, however, was overshadowed by star Kansas City forward — and 2025 NWSL Golden Boot winner — Temwa Chawinga's early exit. Chawinga's availability became an instant concern for the league-leaders as they headed into the final weeks of the regular season. The fears proved correct, as she had to sit out Kansas City's shocking quarterfinal loss in the playoffs.

November: Rose Lavelle fuels Gotham's 2025 NWSL Championship win

No. 8 Gotham lifted the 2025 NWSL trophy, pulling off a final upset over No. 2 Washington to win a second championship in three years — once again as the lowest seed. Gotham's defense held court, limiting Washington to zero shots on target and setting their attack up to seize opportunities. A second-half ankle knock saw Spirit midfielder Hal Hershfelt leave Washington down a player as she sought sideline treatment. Gotham's NWSL Final MVP Rose Lavelle subsequently broke the deadlock with the Spirit in disarray, launching an 80th-minute strike to secure the 1-0 victory — and her first league title.

Runner up: Racing Louisville clinches first-ever NWSL playoff appearance

On November 2nd's Decision Day, Racing Louisville clinched a franchise-first trip to the NWSL playoffs. As the No. 7 seed, Louisville set a new club record with 37 points and 10 wins on the season. While their run ended in a quarterfinal loss to Washington, the appearance marked a significant milestone after four consecutive 9th-place finishes. The team's achievement earned manager Bev Yanez 2025 Coach of the Year at the league's end-of-season awards.

The 2025 NWSL Championship claimed a major viewership milestone on Saturday, as Gotham FC's 1-0 title win over the Washington Spirit became the first-ever league match to record an average of more than one million viewers.

The CBS evening broadcast averaged an impressive 1.184 million fans and peaked at 1.55 million viewers, making it the most-watched NWSL match of all time.

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The 2025 final marked a 22% viewership increase over the 967,900 fans who watched 2024's Orlando Pride victory — the previous NWSL viewership record-holder — and a 45% ratings gain over Gotham's 2023 championship win, which averaged 816,800 viewers.

Saturday's gains both matched the 22% viewership increase the NWSL regular season saw this year and also far exceeded the 2025 postseason's pre-final year-over-year increase of 5%.

Calling the one-million viewer mark "an extraordinary achievement" in Tuesday's league statement, NWSL commissioner Jessica Berman also noted that the "record-setting audience demonstrates the deepening connection fans have with our players, our clubs, and the world-class competition on the field, and it underscores the growing demand for women's soccer on the biggest stages."

"We're incredibly proud of what this moment represents for the NWSL and for everyone who continues to invest in and believe in the future of our game," Berman added.

Incoming offseason league Project B scored more major WNBA signings this week, as the upstart venture continues stacking its roster ahead of a planned November 2026 launch.

Indiana Fever guards Kelsey Mitchell and Sophie Cunningham have both publicly signed on with Project B, joining already announced talent like Seattle Storm star Nneka Ogwumike and Phoenix Mercury forward Alyssa Thomas, New York Liberty center Jonquel Jones, and Las Vegas Aces guard Jewell Loyd.

Also inking deals to join the inaugural season of Project B are Chicago Sky center Kamilla Cardoso, Golden State Valkyries forward Janelle Salaün, and Li Meng, a former Washington Mystics guard and current player in the Women's Chinese Basketball Association.

The multi-continent, Formula One-style traveling tournament circuit will ultimately sign 66 international stars, as Project B looks to field six 11-player teams in its debut 2026/2027 campaign.

Project B player signings will undoubtedly impact other offseason leagues like Unrivaled and Athletes Unlimited, but the new venture is also looming large over the ongoing WNBA CBA talks.

With negotiations racing toward this Sunday's extended deadline, Project B is putting WNBA compensation offerings under increased pressure, as the new league is reportedly anteing up multimillion-dollar salaries to its signees — far exceeding the 2025 WNBA maximum as well as the $1.1 million-max currently on the negotiating table.

World No. 1 Spain will take aim at a second-straight UEFA Nations League title this week, as La Roja take on No. 5 Germany in the first leg of the 2025 tournament's final at 2:30 PM ET on Friday.

The defending Nations League champions booked their spot in the 2025 final by dismantling No. 3 Sweden 5-0 on aggregate in the semifinal round, while Germany advanced after a tense 3-2 aggregate win over No. 6 France.

Germany must also contend with availability issues during Friday's match, as 28-year-old Bayern Munich forward and senior national team leading scorer Lea Schüller will be out due to family reasons.

To overcome that disadvantage, German head coach Christian Wück is reinforcing the team's back line, adding Athletic Bilbao defender Bibi Schulze Solano to the roster on Wednesday.

Also aiming to shut down Spain's offensive firepower on Friday is new NWSL champion goalkeeper Ann-Katrin Berger, who joined her German compatriots late following Gotham FC's title celebrations in New York this week.

While Spain and Germany will contend for the 2025 Nations League trophy this week, the pair — along with ousted semifinalists Sweden and France — have already booked spots in the top group of teams battling for tickets to the 2027 World Cup, with UEFA qualifying set to begin in 2026.