New Caitlin Clark jersey sales data indicates the Indiana Fever star is continuing to impact the business of professional sports.
According to official retail reports, Clark has now outsold NBA legend LeBron James in total merchandise volume over the last two years. This historic surge positions the third-year WNBA guard as a commercial powerhouse.
Clark's sales now outpace several of the most prominent names in the game. Beyond clearing James, her market performance also places her ahead of Dallas Mavericks guard Luka Dončić and San Antonio Spurs forward Victor Wembanyama.
In fact, only one athlete sits ahead of the former Iowa standout: Golden State Warriors guard Stephen Curry, who retains the number one spot in overall jersey popularity.
However, Clark's rise to number two underscores her rapid ascent since entering the professional ranks.
Fanatics previously reported that her Indiana Fever jersey sold out within an hour of the 2024 WNBA Draft. That initial rush made it the fastest-selling draft-night jersey in company history — until Bears quarterback Caleb Williams broke the record later that same year.
Caitlin Clark Drives Record WNBA Attendance and Ratings
Clark's retail dominance translates to stadium seats, too. The Fever smashed another attendance record during their high-profile season opener against Paige Bueckers and the Dallas Wings earlier this season.
Television audiences also tuned in at a record rate, with the matchup drawing 2.49 million viewers on ABC. That total marks the second-most watched regular-season WNBA game in network history.
