Jordan Brand Basketball has signed another top collegiate women's basketball talent, with the Nike sportswear subsidiary announcing UConn sophomore star Sarah Strong as part of their NIL Class of 2025 on Monday.
"Being part of Jordan Brand is honestly a huge honor," Strong said in a statement. "Jordan is a symbol of greatness and confidence, so being part of the family feels very surreal."
Strong entered her second season with the Huskies earlier this month after a stellar rookie NCAA campaign that saw the forward earn the 2024/25 season's National Freshman of the Year award as well as second-team All-America honors.
The 19-year-old reigning national champion adds to the company's already stacked NIL roster, with Strong joining Jordan Brand Basketball's previous year class partners like UCLA senior guard Kiki Rice — the brand's first-ever NIL signee — as well as Penn State sophomore guard Kiyomi McMiller, LSU junior guard Mikaylah Williams and freshman teammate Bella Hines, and USC's 2026/27 recruit Saniyah Hall.
The partnership further punctuates Strong's rising stardom and Jordan Brand's continued commitment to the women's game.
The iconic brand's professional roster currently features more than 10 WNBA players, including Minnesota Lynx star Napheesa Collier and Atlanta Dream guard Rhyne Howard.
The 2025 WNBA season is over for Chicago Sky forward Angel Reese, but the 23-year-old star is still making headlines, with Reebok set to drop her signature Angel Reese 1 sneakers on Thursday.
The Angel Reese 1 is a cornerstone of Reebok's re-entry into the basketball market, with the sportswear giant engineering the signature shoe for on-court performance by including features like responsive cushioning and added upper support.
Inspired by the brand's classic Mobius line, the shoes will hit the shelves in three colorways — an iridescent white "Diamond Dust," a bold pink "Mebounds," and a black and white "Receipts Ready" — with Reese's personal logo incorporated into the design.
Reese first signed with Reebok as an NIL athlete at LSU in 2023, a little over six months after winning the NCAA championship with the Tigers.
This week's rollout follows the July sneak peek of the signature sneakers worn by Reese on the cover of NBA 2K26's WNBA Edition.
"This isn't just a shoe, it's my style, my story, and my stamp on the game," Reese said in Reebok's press release. "I wanted to design a basketball shoe that elevates performance, innovation, style, and creative expression, all at once."
"Reebok and I built something that's true to who I am, and I hope it pushes others to stand in their power too."
How to buy the Angel Reese 1 Reebok sneakers
All three colorways of the Angel Reese 1 sneakers will be available for a retail price of $120 beginning at 10 AM ET on Thursday at Reebok.com as well as in select stores.
The WNBA tipped off its preseason slate this weekend, as early contenders stole the spotlight behind massive wins, signaling potential success in the 2025 regular-season.
The revamped Indiana Fever walked away as the weekend's big winner, taking down the Washington Mystics in a come-from-behind 79-74 overtime win on Saturday before dominating the Brazil national team 108-44 in front of a sold-out University of Iowa crowd on Sunday.
"I haven't played in, like, 200 days, so I was a little nervous going in," Fever star and Iowa alum Caitlin Clark said after Sunday's game. "The competitive spirit in me — you just want to play really good for these fans."
LSU grad Angel Reese and former Tigers transfer Hailey Van Lith also shined on the collegiate court, returning to Baton Rouge to help the Chicago Sky defeat Brazil 89-62 on Friday, with Reese noting, "I'm just happy to be back to see all the fans, even down to the security guards, because I know how much was put into this program."
Reese didn't skip a beat in her return from last year's season-ending wrist injury, claiming a 15-point, 10-rebound double-double in Friday's clash.
Meanwhile, rookie Van Lith scored her first professional points in the game, posting seven points, five assists, and three rebounds in her 13 minutes off the bench.
Like Van Lith, 2025's overall No. 1 draftee Paige Bueckers saw her first professional action on Friday, scoring 10 points in her Dallas Wings' 112-78 Friday loss to the Las Vegas Aces.
"It's super surreal in terms of the turnaround from where I was two weeks ago to where I am today, but [I'm] just soaking it up and enjoying every moment," Bueckers told reporters after the game.
Golden State selected Sellers with the No. 17 overall pick in the WNBA Draft. pic.twitter.com/CU5VOdTy6x
— Just Women’s Sports (@justwsports) May 3, 2025
Exhibitions aid roster decisions as cuts loom
While the results don't count, the weekend exhibition allowed coaches and viewers to evaluate fresh talent and new roster combinations ahead of the significant roster cuts that teams must make prior to the 2025 season tip-off on May 16th.
The season's first big-name roster cut came from Golden State on Saturday, when the Valkyries waived guard Shyanne Sellers after taking the standout Maryland alum No. 17 overall in last month's draft.
How to watch this week's WNBA preseason games
The preseason action continues this week with a trio of exhibitions on deck on Tuesday.
First, the Minnesota Lynx will visit the Chicago Sky at 7 PM ET before the LA Sparks square off against new California rival Golden State while the Phoenix Mercury takes on Las Vegas at 10 PM ET.
All games will stream live on WNBA League Pass.
It's back-to-school weekend for the WNBA, as teams travel to stars' old collegiate stomping grounds to tip off a series of preseason exhibitions.
While preseason matchups don't carry the same weight as opening day, the league raised the stakes this year to give fans a taste of what's to come during the gap between March Madness and the May 16th 2025 WNBA season tip-off.
Kicking off the preseason party is this year's No. 1 draft pick Paige Bueckers, who will make her professional debut when the Dallas take on Las Vegas on Friday. The showdown will occur at Notre Dame's Purcell Pavilion, as both teams boast Fighting Irish alumni in the Wings' Arike Ogunbowale and the Aces' Jackie Young and Jewell Loyd.
Later on Friday, reunited LSU teammates Angel Reese and Hailey Van Lith will return to the Baton Rouge court when the Chicago Sky tips off against the Brazil Women's National Team.
After facing the Washington Mystics on Saturday, Caitlin Clark and the Indiana Fever will travel to the 2024 WNBA Rookie of the Year's alma mater Iowa for their own date with Brazil on Sunday.
Fever fans will be particularly grateful that Sunday clash will receive national airtime, as resale tickets for the sold-out game at Carver-Hawkeye Arena are averaging upwards of $440 apiece.
To cap off the weekend, Sunday will also see the new-look Connecticut Sun will battle a Seattle Storm squad hungry to jump back into title contention this season.
Though the exhibition results won't matter, testing players in front of a crowd while building excitement for the upcoming 2025 season can be just as crucial for teams as they look to polish their rosters over the next two weeks.
How to watch this weekend's WNBA preseason games
Friday will see the Dallas Wings take on the Las Vegas Aces at 7 PM ET followed by the Chicago Sky's matchup against Brazil at 9 PM ET, with both games airing live on ION.
Indiana's busy weekend begins with Saturday's 1 PM ET clash with Washington on NBA TV before the Fever face Brazil at 4 PM ET on Sunday, airing live on ESPN.
The weekend's final exhibition pits Connecticut against Seattle at 6 PM ET on Sunday, with live coverage available with the WNBA League Pass.
Reigning NCAA basketball champions UConn powered up this week, signing former Wisconsin standout Serah Williams out of the transfer portal — and beating both LSU and North Carolina to the punch.
After several top programs — including the Tigers and the Tar Heels — tried to court the All-Big Ten first team forward, the 6-foot-4 rising senior officially opted to play out her final year of eligibility with the Huskies on Wednesday.
Averaging 19.2 points and 9.8 rebounds per game last season, Williams joins a talented UConn frontcourt that includes starters Jana El Alfy and 2025 NCAA Freshman of the Year Sarah Strong.
The All-Big Ten first team forward joins the reigning champs after averaging 19.2 points and 9.8 rebounds for the Badgers last season.
— Just Women’s Sports (@justwsports) April 30, 2025
(via @TylerDeLuca) pic.twitter.com/ArgIsrUbHQ
2025/26 NCAA basketball rosters snap up top talent
With most big-name transfers now committed, next season's college basketball landscape is coming into view.
Despite missing out on Williams, LSU is likely this year's transfer portal winner, having signed Notre Dame freshman forward Kate Koval and highly touted South Carolina sophomore guard MiLaysia Fulwiley to the Tigers' 2025/26 roster.
Ohio State also made headlines on Wednesday, inking Florida forward Kylee Kitts — the younger sister of South Carolina standout junior Chloe Kitts — following the Buckeyes' loss of star junior Cotie McMahon to Ole Miss.
While the transfer portal window closed last week, there's no deadline for signing with a new school, leaving the athletes still in limbo time to find their ideal fit.
Former South Carolina star MiLaysia Fulwiley officially joined the Gamecocks' SEC rival LSU on Friday, putting the cherry on top of the Tigers' winning NCAA basketball transfer period.
According to multiple reports, the Columbia, South Carolina, product actually committed to LSU weeks ago — the same day she announced she'd be leaving her hometown school.
The rising junior won a national championship with South Carolina in 2024, but started only three of her 77 games with the talent-loaded Gamecocks — despite averaging 11.7 points per game and shooting 42.6% from the field.
Fulwiley's move only deepens one of the hottest rivalries of both the powerhouse SEC and the NCAA at-large, with either South Carolina or LSU featuring in each of the last four national championship games.
The guard won the SEC tournament's Most Outstanding Player award in 2024, after the Gamecocks beat the Tigers to secure last year's conference title.
Transfers reshape NCAA landscape ahead of 2025/26 season
This year's transfer portal has profoundly impacted the women's college basketball field, with more than 1,500 athletes — almost 30% of all Division I players — looking to jump ship.
Even though the NCAA basketball portal closed last week, there are no deadlines for transfers to commit to a new program — or return to their original school, should an athlete's roster spot still be available.
While Fulwiley and other NCAA basketball stars have locked in their 2025/26 NCAA homes, talented transfers like former USC guard Kayleigh Heckel are reportedly still looking for the right fit.
As the dust finished settling on a highly competitive 2024/25 season, roster shakeups could transform some teams into bonafide championship contenders — though history proves that building a superteam doesn't always guarantee a national title.
WNBA star Caitlin Clark and the Fever will hit the airwaves sooner than expected this year, with multiple sources reporting that ESPN will televise a preseason game between Indiana and the Brazil national team on May 4th.
The broadcast boost will reportedly make the Fever vs. Brazil matchup the WNBA's first-ever nationally televised exhibition game, a move that comes after a 2024 preseason battle between the Minnesota Lynx and Chicago Sky earned more than two million streams — from a fan's cellphone.
WNBA teams follow in the Indiana Fever's preseason footsteps
The May matchup will mark the 2024 WNBA Rookie of the Year's return to Iowa’s Carver-Hawkeye Arena, with the Fever set to play in front of a sold-out crowd at Clark's alma mater.
Indiana isn't the only team taking a trip down memory lane this preseason, with several teams bringing exhibition games to university arenas before the 2025 WNBA season tips off on May 16th.
Two days before facing the Fever, Brazil will clash with the Sky at Chicago star Angel Reese's collegiate home of LSU — an arena also familiar to new Sky recruit Hailey Van Lith.
Also on May 2nd, Notre Dame will host legendary alums Arike Ogunbowale, Jewell Loyd, and Jackie Young when the Las Vegas Aces play the Dallas Wings at South Bend's Purcell Pavilion.
No. 1 seeds UCLA and South Carolina prevailed on Sunday, punching their tickets to the Final Four and putting a bow on a wild NCAA tournament weekend that nonetheless ended in chalk.
After surviving a surging No. 4 seed Maryland offense 71-67 on Friday, the Gamecocks took down No. 2 seed Duke 54-50 in Sunday’s Elite Eight, building a watertight defense to silence the Blue Devils.
Coming off Friday’s strong 76-62 win over No. 5 seed Ole Miss, the Bruins went on to blank No. 3 seed LSU 72-65, holding off the Tigers despite All-American center Lauren Betts’s early foul trouble.
“The game was lost in the second quarter,” said LSU coach Kim Mulkey. “That’s where the game was lost. We didn’t capitalize on Betts being off the floor.”
South Carolina, UCLA bring different strengths to Final Four
With both teams having topped this season’s AP Poll rankings, UCLA and South Carolina pose different physical threats fueled by similar mental resilience.
The Gamecocks will make their fifth straight Final Four appearance. As such, the reigning champs are managing to keep the repeat dream alive despite some shaky starts.
“We know that every night is going to be a battle, and we know that they’re going to come for us,” said senior Te-Hina PaoPao.
On the flip side, next weekend will mark UCLA’s first-ever NCAA Final Four.
“All season we’ve talked about how our talent is our floor and our character is our ceiling,” guard Kiki Rice said. “And to just be the tougher team every single day out there on the court is really the difference.”
Subsequently, maintaining poise down the stretch could be the key to winning this year’s NCAA title.
How to watch Women's March Madness Final Four games
UCLA tips off the Final Four at 7 PM ET on Friday, April 4th, before South Carolina takes the court at 9:30 PM ET. Both games will air live across ESPN platforms.
The Madness returns today, as the NCAA tournament’s Sweet 16 putsthe season’s most prolific performers to the test in a series of top-seeded showdowns.
This year’s third round is all Top 5 seeds, with blockbuster matchups expected to bring the heat well before the Final Four.
NCAA tournament history sets teams up for success
With the Cinderellas now silenced, many teams still in contention enter the Sweet 16 armed with a history of NCAA tournament success.
No. 1 seed South Carolina tips off against No. 4 seed Maryland today, as the Gamecocks vie for their fifth straight Elite Eight after winning two national titles in the last four years.
Up-and-down No. 3 seed LSU makes a play for their third straight Elite Eight berth tonight — not to mention an attempted repeat of their 2023 championship win.
No. 1 seed Texas looks to advance to their fourth Elite Eight in the five years tomorrow, hunting a return to the Final Four for the first time since 2003.
Later, No. 2 seed UConn aims for their fourth Final Four bid in the last five seasons, coming as close as 2022’s title game before reaching the semis last year.
Both rookies and vets feel the Sweet 16 heat
Experience can go a long way when the spotlight gets a little brighter, but pressure also mounts as blue-chip programs face the chopping board.
One notable first-time Sweet 16 matchup is this afternoon’s clash between in-state rivals No. 2 seed Duke and No. 3 seed North Carolina, with a trip to the Elite Eight on the line.
Tomorrow, No. 3 seed Notre Dame meets No. 2 seed TCU, as the Irish fight to regain their regular-season dominance while the Horned Frogs try to extend their underdog campaign with their first-ever Sweet 16 appearance.
And with razor-thin margins across the board, confidence will play a key role in making it to the competition’s coveted fourth round. “We're a bunch of fighters, and we respond when we’re challenged,” Notre Dame senior Sonia Citron said after last Sunday’s 76-55 win over Michigan.
Sizing up Elite Eight contenders
While not exactly upset territory, Sunday’s Elite Eight will likely feature tense battles between teams looking to hang onto late-season consistency and those running on turnaround momentum.
After losing to eventual conference champion Duke in the ACC semifinal, a refreshed No. 3 seed Notre Dame heads into tomorrow’s Sweet 16 hot off of winning their first two NCAA tournament games by an average of 36.5 points.
After injuries derailed their SEC tournament dreams, No. 3 seed LSU has similarly picked up the pace, putting together two consecutive 100+ point games in the NCAA tournament’s first two rounds.
No. 5 seed Kansas State wouldn’t normally be an issue for No. 1 seed USC, but after losing superstar JuJu Watkins to an ACL tear on Monday, the Trojans might have to rally to get the job done.
And while “underdog” is a stretch, the greatest momentum shift might belong to No. 2 seed UConn, with Bueckers and co. firing on all cylinders despite dropping several ranked matchups this season.
Where to watch NCAA Sweet 16 and Elite Eight games this weekend
The Sweet 16 tips off today at 2:30 PM ET, with all games airing across ESPN platforms.
After Saturday’s Sweet 16 finale determines the field, the Elite Eight tips off on Sunday at 1 PM ET, with live coverage across ESPN platforms.
ESPN’s women's college basketball coverage has exploded across the broadcast giant's platforms, with regular-season viewership 3% up from last year’s record-breaking run and 41% up from 2022/23.
ESPN reports that 2024/25’s overall ratings were their highest since the 2008/09 season, with 2.9 billion minutes of live women's college basketball games consumed.
While this year’s regular-season peaks outdrew last year’s top matchups, ESPN also saw significant growth in steady viewership.
Across the 87 games the broadcaster aired, each game averaged 280,000 viewers, with a record-breaking 15 games drawing over 500,000 viewers.
Due to network partnership deals, ESPN is still missing the rights to Big Ten coverage, while the SEC continues to pull in the heaviest numbers.
Flagship channels see top women's college basketball viewership
The company's flagship networks also saw significant individual ratings growth in their NCAA women's basketball coverage. Games on ESPN drew an average of 511,000 fans, for an increase of 13% over last season's coverage on the network.
Even more, the three games the broadcaster upgraded to ABC gave the channel an average of 1.3 million viewers, for an overall increase of 120% over 2023/24 games.
ABC also the regular season's two biggest audiences.
Just one week after ESPN broke the 1 million viewer mark with then-No. 4 Texas' upset win over No. 2 South Carolina, ABC's February 16th UConn vs. South Carolina plus Texas vs. LSU shattered double-header that stat.
Then-No. 5 UConn’s 87-58 blowout of the reigning national champion Gamecocks attracted the season’s biggest audience, garnering an average of 1.8 million viewers with a peak of 2.2 million.
Texas’s 65-58 victory over the then-No. 7 Tigers snagged the 2024/25 season's second-biggest audience, peaking at 2.3 million viewers while drawing an average of 1.7 million fans.
Besides leading this season's ratings, those two blockbuster matchups registered as the third and fourth highest regular-season women's college basketball viewership in ESPN's history.