Unrivaled 3×3 Basketball will crown its first-ever 1v1 tournament champion on Friday night, when all four semifinalists take the court with a $200,000 grand prize on the line.
Vinyl guard Arike Ogunbowale will kick off the semis against Mist forward Aaliyah Edwards, before Unrivaled co-founder and Lunar Owls forward Napheesa Collier faces Rose forward Azurá Stevens. The victors will immediately advance to the night's best-of-three final series.
Notably, Friday's set puts alma mater pride on center court. A trio of UConn alums in Collier, Stevens, and Edwards will all clock in, while Ogunbowale reps Notre Dame — one of just three teams to beat the Huskies this NCAA season.
Along with those priceless bragging rights, the semifinalists are battling for a six-figure payday, though none will leave empty-handed. Each are guaranteed at least $25,000, with $50,000 on deck for the tournament's runner-up.
The players' Unrivaled teammates will also be watching with interest, as the winner's entire 3×3 team will snag $10,000 each.
Though 1v1 can feel like a schoolyard version of basketball, with this much money involved, expect the competition to rise miles above playground tussles.

Endurance could decide Unrivaled 1v1 tournament champion
Friday's format is in part a test of stamina, as players stare down a grueling schedule where the eventual winner must play either three or four 1v1 games in a single night.
To that end, Collier's elite conditioning could make her the favorite, if she can outlast Stevens in the pair's semifinal.
"Her motor is unmatched," Stevens said of Collier's endurance, a key factor in her success so far. "I try to conserve some energy in between possessions, especially when the games get really tiring."
Motors aside, Friday's title will boil down to fundamentals — and which athlete best leverages their personal skillset.
"I have to use my size and stick to my strengths," said Edwards. "It’s about imposing my will and getting the job done."
How to watch the Unrivaled 1v1 tournament finals
The inaugural Unrivaled 1v1 tournament concludes on Friday. Live coverage begins at 7:30 PM ET on TNT.
Unrivaled Basketball's 1v1 tournament blew through two rounds of cutthroat action on Tuesday night, setting up fierce competition for Friday's semifinals.
Mist forward Aaliyah Edwards, Rose forward Azurá Stevens, Lunar Owls forward Napheesa Collier, and Vinyl guard Arike Ogunbowale all advanced past their head-to-head opponents.
Each of the four semifinalists will take home at least $25,000, with $50,000 on deck for the tournament's runner-up and $200,000 awaiting the champion.
Additionally, with one player from four of Unrivaled's six teams still standing, two-thirds of the offseason league are still in the running for a piece of the $350,000 purse. The rules dictate that each 3×3 teammate of the champion will receive their own $10,000 check.
Edwards's star 1v1 turn propels her through Unrivaled quarterfinals
In what's shaking out to be the contest's top storyline, No. 8 seed Edwards shut out No. 1 seed Breanna Stewart 12-0 in the first round to earn a second-round bye. She then went on to take down a surging No. 3 seed Allisha Gray to secure a slot in the semis.
"Shouldn't be surprised," the 22-year-old Mystics star said after downing Gray 12-6. "Played my first year in the league, now I'm tapping into myself, and the confidence is showing and the work is showing."
Elsewhere, height and offensive versatility proved a winning formula for both No. 6 seed Stevens and No. 1 seed Collier, while No. 1 seed Ogunbowale is the last guard still standing.
All three ousted WNBA teammates to advance, with Ogunbowale sending her former Dallas Wings compatriot Satou Sabally out 12-8 while Collier handed fellow Lunar Owl and Minnesota Lynx contender Courtney Williams a 12-4 defeat. Stevens dominated her LA Sparks teammate Rae Burrell, sending her packing with a 12-2 victory.
How to watch Friday's Unrivaled 1v1 semifinals
Notably, Friday's semifinals will be heavy on UConn grads, with Notre Dame alum Ogunbowale the lone non-Husky hitting the court.
Ogunbowale will try to halt Edwards's run, while Collier and Stevens — who played together on two of UConn's Final Four rosters — will go head-to-head in the other semifinal.
Unrivaled's 1v1 semifinals and subsequent best-of-three championship series will tip off on Friday at 7:30 PM ET, with live coverage on TNT.
Welcome to another episode of Sports Are Fun! presented by TurboTax.
The second episode of Sports Are Fun! dropped today, with soccer icon Kelley O'Hara, sports journalist Greydy Diaz, and JWS intern BJ professing their hottest takes all things women's sports — joined this week by WNBA superstar and Unrivaled 3×3 Basketball co-founder Napheesa Collier.
"It felt like everyone is making money off of women's sports except for the women in the sports," Collier said, reflecting on developing the offseason league's profit-sharing business model.
"And so, we offer the highest average team salary in women's sports, and we're giving equity to everyone who's playing."
In addition to chatting with Collier about all things Unrivaled, the crew also gets into even more WNBA offseason moves, Midge Purce's return to Gotham, Hope Solo's TST team, South Carolina and UConn's upcoming NCAA battle, and so much more.
Collier gives 'Sports Are Fun!' the inside scoop on Unrivaled
Guest star Napheesa Collier takes the group on a deep dive into offseason league Unrivaled. She talks through everything from dealing with injuries and living with teammates 24/7 to handling a business and going head-to-head in this week's 1v1 tournament.
"I mean, we're all in in one place, right? Our locker rooms are all in one hallway, we share food spaces, training spaces like cold tubs, saunas — all communal areas except for locker rooms." Collier says, describing the league's Miami campus. "It's really fun to see that behind-the-scenes stuff happening in real time."
"I have my own room, which is unlike what happened in college," she continues with a laugh. "I would compare it more to the Wubble, except, you know, we have free will this time around. But the the close proximity I actually really like — I think it's really fun. I think it's super convenient, just having everyone in one space. Cutting back on travel also is so, so nice."
Of course, the future is bright for the first-year league. For its second season, Unrivaled is planning to take the show on the road, dropping into cities around the country to give fans a front-row seat to the 3×3 action.
"We are planning to do on-the-road games where we go to a city for a night and we basically play in a full arena and then we make it a whole event for the fans," Collier says, detailing Unrivaled's plans for a takeover tour similar to what the PWHL is currently staging around North America. "Definitely not all the games — just a couple. You can hit markets that aren't necessarily cities where you can bring [regular-season] basketball."

About 'Sports Are Fun!' with Kelley O'Hara
'Sports Are Fun!' is a show that’ll remind you why you fell in love with women's sports in the first place. Join World Cup champ, Olympic gold medalist, and aspiring barista Kelley O'Hara as she sits down with sports journalist Greydy Diaz and a revolving cast of co-hosts and friends. Together, they're talking the biggest, funnest, and most need-to-know stories in the world of women’s sports.
From on-court drama to off-field shenanigans, to candid (and silly) chats with the most important personalities in the space, this show screams "Sports Are Fun!"
Subscribe to Just Women's Sports on YouTube to never miss an episode.
Unrivaled 3×3 Basketball hit an injury wall this weekend, forcing the inaugural offseason league to cancel one regular-season game and truncate this week's 1v1 tournament.
With multiple Laces players sidelined, the league called off the team's Saturday night matchup against Vinyl BC.
Similarly, after seven participants had to pull out of Unrivaled's hotly anticipated 30-player 1v1 tournament, the league responded by shortening the contest's first round.
With all teams camped together on Unrivaled's Miami campus, specific details concerning player availability as well as injury type and severity have been tough to come by.
Laces stars Alyssa Thomas (knee) and Tiffany Hayes (concussion) both exited the 1v1 tournament after suffering injuries in previous Unrivaled matchups, putting their fitness statuses in question as the 2025 WNBA season looms.
Fellow Laces standouts Kayla McBride and Kate Martin, plus Rose BC's Brittney Sykes and Phantom stars Natasha Cloud and Marina Mabrey, will not participate. The withdrawal is "due to lingering injuries and to prioritize player wellbeing for regular-season games," per Unrivaled.
Injuries shrink Unrivaled 1v1 tournament's first round
Instead of a planned 14 games split across an afternoon session and an evening set on Monday, the now eight-game opening round of the league's 1v1 contest will occur in a single night of competition.
In an effort to maintain the original bracket as much as possible, Unrivaled decided against making any changes to its first-round matchups.
Because of this, five additional athletes will join the previously announced Jewell Loyd and Arike Ogunbowale in snagging first-round byes, with Courtney Williams, DiJonai Carrington, Satou Sabally, Rae Burrell, and Azurá Stevens now also set to tip off their 1v1 journeys during Tuesday's second round.
Unrivaled's reliance on short, elite rosters has spelled heated competition on a star-stacked court, but the strategy is now revealing its shortcomings. Such slim margins leave the league scrambling whenever one of their players — all of whom plan to return to the WNBA in mid-May — needs a break to prioritize rest and recovery.

How to watch Unrivaled's 1v1 tournament
The three-day competition tips off its eight-game first round at 7 PM ET on Monday. Both the second round and quarterfinals are set to begin at 7 PM ET on Tuesday, with the semifinals and finals slated for Friday at 7:30 PM ET.
All games will air live on truTV, with TNT also broadcasting Monday's and Friday's sessions.
It's safe to say Kelley O'Hara is enjoying retirement.
Check her social media and you’ll see that the two-time World Cup champion and Olympic gold medalist has been traveling. She's been hitting the slopes, jetting to Miami for Unrivaled's opening day, and even got a chance to celebrate former USWNT teammate Heather O'Reilly's 40th birthday in Los Angeles.
And for the first time, there wasn't a voice in the back of her mind telling her she needed to get back to work. "The holiday season has never been relaxing for me," she tells Just Women's Sports. "I think people really don't realize the extent to which you have to prepare for preseason, and how little of a break we get as footballers."
That’s not to say that she didn't love playing soccer. O'Hara cherished every moment of her final season on the pitch with 2023 NWSL champs Gotham FC — one that was unfortunately shortened due to injury. But she's also very happy with the life she's created on the other side.
"Obviously, [playing] comes with its pitfalls or obstacles or annoyances, but I really loved it," she says. "So I'm surprised with how much I'm not missing it."

Lingering injury prompted O'Hara's retirement
O'Hara admits that some of her decision to retire was out of her hands prior to hanging up her cleats. She spent much of her prestigious career holding lingering injuries at bay, and the physical toll finally caught up to her. And with a full trophy case and little room for regrets, it felt like the right time to step away.
"I'm trying to sort out my knee. Unfortunately, it's pretty far gone," she continues. "So just managing it and figuring out how to do all the things I want to do, and enjoy life the way I want to enjoy it."
The sacrifice that led to success is still front of mind. O'Hara has already accepted that she will eventually have to undergo a knee replacement sooner rather than later.
But she also knows her second act is only just beginning.

O'Hara trades the pitch for the studio with 'Sports Are Fun!'
This week, the 36-year-old is diving headfirst into a new venture. After hosting multiple podcasts with JWS and trying her hand at broadcast commentary, O'Hara is stepping back into the studio to debut Sports Are Fun!, a new weekly women's sports show launching its first episode today.
O'Hara brings a championship-level of consistency to the podcast, set to run through the end of 2025. While the women's sports media space is used to player-hosted seasonal one-offs centered around major events, Sports Are Fun! is filling a significant gap: the regular, everyday coverage that’s long dominated the men's sports landscape.
"I'm looking forward to having this week-in and week-out show, to be able to connect with our fans, cover the sports, and have fun," she says. "Sports are fun!"
The show sets itself apart from long-form interview or analysis podcasts, shifting the format by focusing on real-life living room conversations women’s sports personalities are currently having. To bring that idea to fruition O'Hara will be joined by journalist and content creator Greydy Diaz as co-host in addition to a rotating cast of some of women’s sport’s biggest names. All that plus JWS intern BJ, there to add his own takes as the group's requisite Gen-Zer.
"Obviously we're gonna have guests come on that are relevant for whatever's happening in the world of sports, but it really is going to feel like a group hang," says O'Hara, noting that the show will draw just as heavily from pop culture as it will from the games on TV.

Tuning into the fun without losing the facts
"I love reality television, which is probably why I love sports, too — or maybe I love reality television because I love sports," O'Hara laughs. She personally enjoys podcasts that discuss the shows she's watching episode by episode, and thinks that same collaborative chatter can translate perfectly to the sports world.
"I'm not the be-all, end-all or the final word on women's sports," she says. "I might think one thing, and my guest co-host is gonna think another thing. To me, that just sparks more conversations."
For O'Hara, the idea is to lean into those conflicting perspectives, mirroring the way real sports fans engage with the week's biggest stories.
However, as a former athlete with close ties to many active players, O'Hara knows there's a fine line between having honest conversations and being condescending. She hopes that her first-person knowledge lends some weight to whatever thoughtful criticism Sports Are Fun! stirs up.
"You have to comment on your friends at times, and that's hard," she says. "But it's really good when you have people who have done it doing that, because they've been there."

O'Hara is all in on being a sports fan
While her playing career obviously influences her perspective as a sports commentator, O'Hara is also excited about just being a fan. "It's so funny, now that I am not having to play and work weekends, I'm like, 'Oh, I can go see all the things,'" she says.
And she really means all the things. In addition to hitting up Unrivaled 3×3 Basketball in Miami, she’s also getting into winter sports like Aspen's Snow League and she’s looking forward to making it down to Tampa for March Madness. She wants to experience it all.
"I'm a sports fan — put sports on and I'll pick a team," she says. "And I'll seem like I've been a lifelong fan, all in one game."
While fandom isn't exactly the same as playing in the pros, O'Hara is eager to tackle Sports Are Fun! with the same energy that fueled her soccer career.
"Anything I do, I want to win, and this is no different," she adds. "And winning is getting as many people as possible tuning in and creating this community that loves women's sports and loves talking about it."
For as long as WNBA superstar Angel Reese can remember, the McDonald's brand has been synonymous with basketball.
And she's not alone. From TV commercials starring NBA legends like Michael Jordan and LeBron James to the brand’s involvement in youth basketball, working with McDonald’s has given a generation of athletes a new Wheaties box moment to strive towards.
"My biggest dream was to always be a McDonald's All-American," Reese told Just Women's Sports last week. And while Reese might have missed out on the All-American game as a high schooler due to pandemic-related shutdowns, her first professional alignment with McDonald's might end up being even more significant.
Next month, Reese will become the first-ever women's basketball player to lend her name to a signature McDonald's meal deal, the Angel Reese Special. Inspired by "Angel's boldly original style and swag," the combo — a Bold BBQ Bacon Quarter Pounder with Cheese plus fries and a drink — this drive-thrus across the country on February 10th.
Of course, McDonald's partnerships aren't limited to the world of sports. Musical artists and pop culture moguls like Saweetie, Cardi B, Travis Scott, and more have collaborated with the fast food giant in recent years. So it makes perfect sense that Reese, known for balancing a burgeoning pro career with influential projects off the court, is the first women's basketball player to make the leap.
"Obviously I'm a basketball player, but one day the ball will stop, and I always wanted to be more than that," she said. "That's why I try to tap into other things — my podcast, fashion, and everything else. To know I'm listed with some of the [McDonald's] greats obviously is a great feeling."
"It's amazing," she added. "It's bigger than basketball."

Learning from WNBA legends
"Bigger than basketball" has long been Reese's driving ethos. She takes her image very seriously, aiming to show little girls they too can make strides in the business of basketball. But she also wants global audiences to know that women's basketball has always been cutting edge.
"Lisa Leslie, she's been a face, putting on her gloss and makeup for games," Reese said. "Skylar [Diggins-Smith]'s been into fashion, They were wearing Skylar's jerseys — Drake, Wayne. You've got to realize this has been going on."
Entering her second year in the WNBA, the Chicago Sky rookie cherished the opportunity to personally give her role models their flowers.
"You guys helped me get to this point. You guys walked so I can run," she said, referencing the messages she's been able to give icons like Leslie and Diggins-Smith. "I'm doing these things because you guys did it."
Reese is currently starring for Rose BC, one of the six teams making up Unrivaled 3×3 Basketball's inaugural season. In Miami, she has a front-row seat to how established WNBA stars handle their personal brands, both on and off the court.
"It's like a summer camp — I'm learning everything from the vets," she said. "These are like my big sisters here, and I'm just enjoying everything."

Don't knock the hustle
Reese has been grinding non-stop since her senior year at LSU. Her longest break, she noted, only came after she suffered a season-ending wrist fracture playing for Chicago in early September. But the moment she was cleared to play, she moved to Miami and got to work.
Reflecting on her jam-packed 2024, Reese credits the professionals around her for helping her internalize many of the things rookies have to learn on the fly. These growing pains include reshaping ideas about how to eat, recovery, skill work, and avoiding burnout by taking time for yourself.
"There's no better time than now," she said emphatically. "I'm getting better because I'm around pros literally every single day."
"I think people forget that sometimes, that basketball has gotten me to being this superstar, and that's my main focus," she continues.
The 22-year-old has been in frequent contact with incoming Chicago head coach Tyler Marsh throughout the offseason. She's eager for the Sky to compete in the free agency market, putting together a core that can carry the team for years to come — some of which came early in reports of the signing of veteran point guard Courtney Vandersloot.
The ultimate goal is making the 2025 playoffs, before launching a deep postseason run.

McDonald's deal is just the beginning for Reese
Between sponsorship opportunities, Unrivaled, and the WNBA, Reese's life is a juggling act. But she trusts that by continuing to grow on the court, everything else will fall into place. Like her McDonald's deal, she's always thinking about the bigger picture.
"I want somebody to be able to go to McDonald's and get a cup with Angel Reese's face on it. Like, who doesn't want to do that?" she said with a laugh. "Even with some of my other things I have going on — going in the store and getting my cereal box, small things like that — it should always be accessible."
"Women should be accessible," she emphasized. "We should be easy to see. We can turn on TNT every single night here and watch Unrivaled — this is what we deserve."
Friday's Unrivaled 3×3 Basketball debut was an unequivocal success for TV partner TNT Sports, as the new offseason 3x3 league's opening lineup became the most-watched women's basketball games in the broadcast network's history.
The doubleheader logged viewership averages of 313,000 and 311,000, respectively, with the first game peaking at 364,000.
Notably, these numbers do not include viewers on Max, where every Unrivaled game is available to stream live under the league's six-year, $100 million media deal with Warner Bros. Discovery (WBD).

In 2022, WNBA games averaged 372,000 viewers across Disney networks, with the league later surpassing 500,000 across ABC, ESPN, and CBS in 2023 before reaching a 1.19 million average on ESPN in 2024.
Unlike the well-established WNBA, which is on the cusp of entering its 29th year, Unrivaled is a new-look product in its first-ever season. With that in mind, Unrivaled's initial numbers are promising, particularly for a league that's prioritizing long-term wins over instant gratification.
"I think we put ourselves in a great position to be successful right away, but it’s a marathon," league president Alex Bazzell told The Athletic before Unrivaled’s launch. "We’re not running out there from Day 1 trying to get millions of viewers out of the gate."
One piece of the Unrivaled fan engagement puzzle
Viewership is just one way the league is measuring fan engagement, with Unrivaled also turning an eye toward social media metrics.
"[Viewership is] not fully indicative of what is the overall fan interest because there’s so many ways to consume leagues and teams and highlights," noted Bazzell.
It's one reason that partnering with WBD was so appealing to the new league. The media giant's already robust sports social media channels are elevating Unrivaled content across platforms to an established, sports-hungry audience.
To that end, Unrivaled’s opening weekend content garnered 31 million views across WBD’s social channels and fueled a 59% viewership boost of the media giant's women's sports-specific TikTok account.
Unrivaled 3×3 Basketball tips off its inaugural season on Friday night, when four of the league's six clubs will take the court for the first time.
The Miami-based league's debut doubleheader begins with a co-founder face-off, as Breanna Stewart's Mist will first square off against 2024 WNBA Finals foe and fellow Unrivaled co-founder Napheesa Collier's Lunar Owls.
Shortly after that inaugural game, Rose BC, whose roster includes top-rated 2024 rookie Angel Reese plus WNBA Finals MVPs Kahleah Copper (2021) and Chelsea Gray (2022), will take the Unrivaled court. Facing them in Friday's nightcap will be Vinyl BC, a team headlined by WNBA Rookies of the Year Aliyah Boston (2023) and Rhyne Howard (2022).
The two remaining Unrivaled teams will debut on Saturday afternoon, when Phantom BC takes on Laces BC in another 3×3 doubleheader.
Led by All-Stars like Brittney Griner and reigning WNBA champion Sabrina Ionescu, the Phantom will start the season without guard Marina Mabrey due to a calf strain. Her recovery is expected to take two to four weeks, with an injury re-evaluation set for late January. In the meantime, the Phantom have added relief player Natisha Hiedeman to their short-handed roster.
IT'S GAME DAYYYYYYY! 🗣️ Make sure you tune in tonight at 7pm ET! pic.twitter.com/vAZ2IkemoF
— Unrivaled Basketball (@Unrivaledwbb) January 17, 2025
Unrivaled stars prepare for their close-up
The innovative new league is launching with 36 of the WNBA's biggest stars, a brand new 3x3 format, and a product finely tuned for national TV broadcast. The goal is to bring fans even closer to their favorite athletes.
Subsequently, Unrivaled has teamed up with six US bars "dedicated to elevating women's sports" in an effort to promote official watch parties nationwide.
"The content piece and the TV piece of this is huge for us," Collier told The Athletic ahead of Friday's launch. "We want to make it the most interactive, fun, and exciting experience we can for people."
With a smaller court and cameras positioned closer to the action than in WNBA games, Unrivaled is aiming to bring a small-venue experience to a national audience.
"It’s definitely intimate, and you’re definitely going to hear a lot of stuff," Mist athlete Jewell Loyd told The Athletic. "But at the same time, that’s what you want, and it’s definitely going to make us play a little harder."

How to watch Unrivaled 3×3 Basketball this weekend
The new 3x3 league will tip off with the Mist and Lunar Owls at 7 PM ET on Friday, with Rose BC and Vinyl BC following at 8 PM ET.
All Unrivaled games will air across TNT, truTV, and Max throughout the season, with Friday's tip off broadcast live on TNT.
Unrivaled basketball hits the court for the first time on Friday and, according to ESPN, the debut league's style of play will look a little different from the 3×3 Olympic game's rules.
Unlike the half-court version currently played in major international 3x3 basketball competitions, Unrivaled's full-court edition uses slightly smaller court dimensions from a traditional 5×5 setup.
Similarly, the inaugural league's format follows a four-quarter setup, but opts for seven-minute periods rather than the WNBA's 10-minute quarters. The shot clock will also be a speedier 18 seconds versus the professional 5×5 game's 24 seconds.
Unrivaled victories, however, rest solely in fourth-quarter play. This "winning score" quarter denotes that the win goes to the first team to score 11 more points than the highest final third-quarter score. For example, if a game's third quarter ends with a 45-43 scoreline, the first team to post the target score of 56 points in the final period walks away with the victory.
This system essentially eliminates the possibility of overtime. League organizers also hope it deters the late-game fouls used strategically and prolifically in 5×5 contests.
Unrivaled 3×3 format revamps fouls
Speaking of fouls, Unrivaled is also condensing the free throw system to keep the game moving. Each player has six fouls to give, but each shooting foul will earn a single free throw at the line.
Those awarded free throws, however, will contain different point opportunities depending on the foul incurred. Fouled two-point shots grant a single free throw worth two points, while a free throw awarded from a three-point attempt will be worth three. All and-ones are worth one point.
With six players rostered on each of Unrivaled's six teams, the league also tweaked the traditional rule of fouling out to ensure games can be completed should they become especially chippy. If an athlete fouls out with only three available players left on their team, that player can continue competing. She will instead incur a technical foul — resulting in one opponent free throw — for each additional foul.
The new league's rules all point to Unrivaled's efforts to put an engaging, fast product on the court.
"This game is rooted in how you would play basketball as a kid on a black top," Unrivaled president of basketball operations Luke Cooper told ESPN's Kendra Andrews on Tuesday. "There's flow, there's pace. When you are watching, it feels like you are watching basketball... it's not a gimmick."
Unrivaled’s Series A investment round closed on Monday, with the new 3x3 pro basketball league raising $28 million from investors including South Carolina’s three-time NCAA champion head coach Dawn Staley and USC sophomore phenom JuJu Watkins.
Joining Staley and Watkins in cutting checks were several industry leaders, venture capital funds, and other prominent athletes like US swimming legend Michael Phelps and NBA star Giannis Antetokounmpo.
Also contributing to this round were several of the league’s original $7 million seed investors, including USWNT icon Alex Morgan and legendary UConn head coach Geno Auriemma.
NCAA standouts seek Unrivaled access
Unrivaled's inclusion of college stars is particularly unique, and likely sets them up to join the league after graduation.
Other than Watkins, who partners with the league as an investor, Unrivaled has a pair of NIL deals with NCAA players. The league inked UConn’s Paige Bueckers — the expected No. 1 pick at the 2025 WNBA Draft — last summer, and added LSU's Flau'jae Johnson to its NIL roster earlier this month.
Both Bueckers's and Johnson's deals grant them equity stake in the league.

Unrivaled hits the financial ground running
Co-founded by WNBA stars Breanna Stewart (NY Liberty) and Napheesa Collier (Minnesota Lynx) to offer a domestic alternative to overseas offseason play, Unrivaled has now raised an impressive $35 million ahead of its inaugural season, which tips off in Miami on January 17th.
"As women’s sports continue to surge in popularity and impact, we’re inspired by the growing momentum around Unrivaled and grateful for the strong support from our investors," stated Unrivaled president Alex Bazzell.
"Our players haven’t even taken the court yet and the foundation we are building with our partners unites unparalleled expertise, strategic insight, and an incredible product. Together, we’re setting the stage for Unrivaled for years to come."