The WNBA has officially entered the wide world of cryptocurrency. The league joined forces with Coinbase in October, making the company the league’s exclusive cryptocurrency platform partner.

As part of the partnership, all 144 members of the WNBA Players’ Association will receive Coinbase accounts and crypto funds to become more familiar with the space. The partnership also features educational sessions on crypto and NFTs for the players.

The WNBA is no stranger to the marketplace, having partnered with Top Shot last summer to release NFTs featuring the league’s top moments and players. In May, the New York Liberty became the first team in WNBA history to launch an NFT with their digital nail art series.

The league and its teams aren’t the only ones getting in on the action, either. Here are five WNBA players who have taken advantage of the crypto and NFT marketplace.

Jewell Loyd

A longtime student of financial investing, Loyd has been active in the cryptocurrency market since 2013. So, when the WNBA and Coinbase teamed up ahead of this season, the Seattle Storm star was eager to become a brand ambassador for the company.

“Coming into the league, I was steps ahead of most people ahead because I was lucky to have a good background,” Loyd recently told Just Women’s Sports. “I understood the fundamentals and had a good foundation. The moment I got into the league and got my first check, it was let’s invest this. Let’s save this, put it somewhere and strategize.”

Loyd announced the partnership officially on Instagram in May, posting a piece of digital art by artist Yasmin Shima with the caption: “It’s time to secure the W in crypto. I’m proud to be a part of team Coinbase.”

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In addition to her personal investments, Loyd has long been a vocal supporter of the crypto economy. The four-time All-Star was a part of Front Office Sports’ Learning Crypto in Sports Essentials course, where she discussed athletes’ connections with and adoption of cryptocurrency in the sports industry.

Through the league’s partnership with Coinbase, the 28-year-old is hopeful that her fellow WNBA players will learn about all of the financial opportunities the crypto market has to offer.

“It’s finally a language everyone can speak,” Loyd said. “It’s something you can teach anybody who has access to this. Not everyone can go to a bank and get a credit line. It’s easier for somebody to open a Coinbase account and start using it that day.”

Sue Bird

Seattle Storm veteran Sue Bird was one of the first WNBA players to develop her own digital art, headlining a group of athletes represented by the Wasserman sports agency. “The Collective Series,” a collection of non-fungible token trading cards, was released in May 2021 to Zora, a crypto collectibles marketplace.

Los Angeles-based artist Lauren Nipper brought the trading card renderings to life.

“Typically, athletes are bound by union and league restrictions, so the nature of NFTs in allowing women athletes, in this instance, to have full autonomy and agency over their own name and likeness in the crypto realm is a really unique opportunity,” Circe Wallace, Wasserman’s EVP of action and Olympic sports, said ahead of the release.

“The Collective Series” also included NFTs from USWNT star Megan Rapinoe, Olympic fencer Ibtihaj Muhammad, X Games skateboarder and gold medalist Mariah Duran, Paralympian Scout Bassett and several other WNBA athletes.

In May, ahead of her final season in the WNBA, Bird also became a brand ambassador for Coinbase. Announcing the partnership on social media, she wrote, “Here’s to the new era for women in crypto.” As a part of her deal, Bird will develop NFTs that will be available on Coinbase NFT.

The four-time champion has helped spearhead the WNBA’s crypto movement before she officially walks away from the game at the end of this season, her 19th in the league.

Sabrina Ionescu

New York Liberty guard Sabrina Ionescu has been at the forefront of culture, business and basketball since making her WNBA debut in 2020. So, it’s no surprise that Ionescu has been one of the first WNBA athletes to get involved in the NFT marketplace.

In May, the 24-year-old joined forces with Autograph, an NFT platform co-founded by NFL legend Tom Brady, for the “The Future is…” Collection. The series features Ionescu and four other young athletes who are changing their sport: Devin Booker, Coco Gauff, Justin Herbert and Collin Morikawa.

“I’m so excited to be a part of the next era of digital collecting and the Web3 world alongside so many other amazing athletes,” Ionescu said in a press release. “I want to make sure the next generation knows that there’s a place for them in Web3, and Autograph is helping to pave the way.”

Ionescu selected Los Angeles-based illustrator and designer Kelly Malka as her collection artist for the NFT series.

“I was so honored to hear that Sabrina Ionescu picked me! I really admire her and her work ethic, she’s really paving the way for the new generation of young female athletes, and I’m excited to be a small part of her journey,” Malka said.

Elena Delle Donne

Elena Delle Donne of the Washington to Mystics is also on the cutting edge of NFTs, partnering with the popular SODA: Society of Degenerate Apes in January. The WNBA star has two unique SODAs made in her image, adding to an NFT she already owns from the collection.

“So excited to officially have my own 1/1 (Derivative Apes) loved the first one I bought but this just takes it over the top,” Delle Donne tweeted as part of the announcement earlier this year.

Delle Donne has gotten involved in the crypto space as well. She and her wife, Amanda, share a Coinbase Wallet in an effort to learn as much as they can about the wide world of Web3 before diving in headfirst.

Aari McDonald

As Aari McDonald led Arizona to the NCAA championship game in 2021, her national profile and WNBA Draft stock soared, culminating in the Atlanta Dream selecting her with the No. 3 pick in that year’s draft. Like Collier, McDonald’s draft night is commemorated with an NFT as part of Wasserman’s collection.

“To go top 3 in the draft and hear my name called was a dream come true. All of my hard work and sacrifice paid off and I am glad that so many of my loved ones got to be in the moment with me,” reads McDonald’s NFT, emblazoned with neon accents.

All three WNBA players in the collection opted for an auction sale, according to Queen Ballers Club. A year after the initial release, Bird’s highest bid is roughly equivalent to $300, Charli Collier’s is close to $100, and McDonald’s is near $35, with the platform allowing users to trade and resell their digital art.

Clare Brennan is an Associate Editor at Just Women’s Sports.

Rose Lavelle is hoping to return to the field soon. 

The 28-year-old midfielder has been sidelined with a lower leg injury since the Gold Cup in early march. Since then, she has yet to play for new club Gotham FC in the NWSL. She also missed a potential USWNT appearance at the SheBelieves Cup in April, where senior team newcomer Jaedyn Shaw saw success assuming Lavelle's role in the attacking midfield. 

At the U.S. Olympic and Paralympic Committee media showcase on Monday, Lavelle told reporters that she’s doing well and hopes to be back soon.

"I’m doing good — I’m hoping I’ll be back in the next couple weeks," Lavelle said. "It’s frustrating to start the year off with an injury, just because I feel like you come off preseason and you’re revving to go, so it’s so annoying."

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Lavelle is still looking to compete for one of just 18 Olympic roster spots. When healthy, she ranks as one of the national team’s most trusted assets, but considering this most recent injury, her health is an obvious concern. Faced with an onslaught of experienced competitors and young talent, incoming USWNT coach Emma Hayes will have some big decisions to make when selecting the Paris-bound squad — a reality Lavelle seems to be taking in stride as she works to regain full fitness.

"We have so many special players, we have so much depth, and so many different weapons to utilize on and off the bench," Lavelle said. "Unfortunately that means really good players are going to get left off, too. And I think for all of us, it’s just about being ready for whatever role is given to us, embracing that, and looking to put it into a collective picture so that we can go into the Olympics ready to go."

Stanford has found its replacement for legendary head women's basketball coach Tara VanDerveer in associate head coach Kate Paye.

The Cardinal confirmed the hiring on Tuesday via a press release. Paye was largely expected to replace the longtime head coach, as the college mentioned they were still negotiating Paye's contract when they announced VanDerveer's retirement.

In Tuesday's statement, Paye reported that she was "humbled" to have been tapped to lead the women’s program.

"Stanford University has been a central part of my life for as long as I can remember and I am humbled to have the opportunity to lead its women’s basketball program," Paye said. "I’d first like to thank Tara, who has played such a pivotal role in my career for her friendship and guidance. It’s not what she’s done, but how she’s done it, that has had such a profound impact upon me."

A Woodside, California native, Paye played under VanDerveer from 1992 to 1995, taking home a national title her freshman year. After graduation, Paye briefly joined San Diego State as an assistant coach before making her professional debut with the ABL's Seattle Reign in 1996. After finishing her playing career with the WNBA's Seattle Storm, she joined the team’s coaching staff in 2007 and has been with the organization ever since, picking up another national title win — this time as associate head coach — in 2021. Paye's brother John played quarterback for Stanford from 1983 to 1986, while also serving as a point guard on the basketball team.

In her own response, VanDerveer said that she was "grateful" that Stanford picked Paye to follow in her stead. Last week, the decorated coach stated that this year would be her last after 38 seasons at the helm and three national titles under her belt.

"She has long been ready for this opportunity and is the perfect leader for Stanford at this time of immense change in college athletics," VanDerveer noted. "Kate was the choice for this job and I am confident she will achieve great success as head coach."

The 2024 WNBA Draft has officially concluded, leaving the newly minted rookie class facing a tough road ahead.

Only 144 roster slots are available throughout the league’s 12 teams, the reason why the players are sometimes referred to as the “144.” And Monday’s draft picks are set to join a large group of established players competing for those same roster spots, from seasoned veterans to young athletes determined to prove their value on the court.

Last year, just 15 of the league’s 36 draftees made it onto their drafting team's opening-day squad.

In reality, there are oftentimes fewer than 144 spots available, as not every team maxes out their roster. Per the league's CBA, each team roster must maintain a minimum standard of 11 players, but those lists can include players out with injuries or on other forms of leave. Players can also be assigned to short-term hardship contracts, something waived players must be prepared for at any point during the season.

Earlier this week, Laeticia Amihere — a 2022 national champion with South Carolina who currently plays for the Atlanta Dream — took to TikTok to provide some insight into the WNBA training camp process. 

"You can either get drafted on Draft Night, or you can get signed by a team," she said. "Once that happens, you go to training camp literally like two weeks later... Basically everybody's got to try out. There's 12 roster spots, and there's like 18 people at the at the trial."

@laeticiaamihere Replying to @dantavius.washington #wnba #draft ♬ original sound - Laeticia Amihere

Amihere also had an important point to make: Getting cut does not signify a player’s abilities. 

"If you get cut after training camp, that does not mean you're not good," she said. "That does not mean that player sucks, don't stop supporting that player. Literally, there's so many reasons somebody can get cut."

"If you guys look at the best players in the league, most of them have bounced around teams," she added. "And I promise you it is not a bad thing, it's just how the league is."

Things, however gradually, are changing. With Golden State's WNBA team scheduled to launch in time for the 2025 season, league expansion is just around the corner. On Monday, Commissioner Cathy Engelbert announced that the league is aiming to grow to 16 teams by 2028. But by then, it might be too little too late for the generation of talent emerging from an increasingly competitive NCAA system.

Monday night’s WNBA draft added to the nationwide uptick in record-breaking women's sports viewership, pulling in 2.45 million viewers throughout the nearly two-hour broadcast and peaking at 3.09 million, according to an ESPN release. 

That number shatters the previous draft viewership record — 601,000 in 2004 — which was fueled primarily by then-No. 1 pick Diana Taurasi entering the league after UConn's historic three-peat March Madness performance.  

The 2023 WNBA draft drew 572,000 viewers, the most for any televised WNBA event since 2.74 million tuned in to NBC for a Memorial Day matchup between the New York Liberty and Houston Comets back in 2000.

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While many came to watch Caitlin Clark get drafted No. 1 overall, it’s important to note that viewership didn’t take a massive dip after the superstar shooter left the stage. The numbers show that a bulk of the audience stuck around to watch the remainder of the show, making 2024's event not just the most-viewed WNBA draft in history, but also the most-viewed WNBA program to ever air on ESPN platforms.

Draft Day's popularity is yet another sign indicating an expected rise in WNBA regular season viewership. Clark and Iowa's NCAA tournament showdown with the Chicago Sky-bound Kamilla Cardoso's South Carolina side drew a record 18.7 million to ABC's Sunday afternoon broadcast. Banking on this trend, 36 of Indiana's upcoming 40 games are set to be shown on national television. In-person ticket sales are also soaring, leading the defending WNBA champion Las Vegas Aces to re-home their matchup with the Fever to a venue that can accommodate some 6,000 more fans.