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WNBA wish list: My hopes for the league in 2023

Breanna Stewart is one of many WNBA players who competes in an international league in the offseason. (Steph Chambers/Getty Images)

I’m not asking for much this holiday season — just a few simple things to help make the New Year bright for the WNBA. Coming off another successful season, with a continued rise in viewership and fan interaction across the board, there’s a lot to look forward to this upcoming season. But there are also some things the WNBA can and should improve upon next season.

In the spirit of the holidays, I present my 10-item WNBA wish list for 2023.

1. Throwback jerseys

Ahead of the regular season in 2021, the WNBA partnered with Nike to create a collection of new jerseys for each team in the league. The set featured three editions — Rebel, Heroine and Explorer — that were well-received by players and fans alike. But there have been no additions to the collection since then. NBA teams, on the other hand, have an average of four jerseys in their rotation, and recently, they’ve released new designs every season.

The WNBA is due for more jersey editions to stir up preseason hype among fans. How cool would throwbacks look for each team? Give me a 1997 New York Liberty design or a Las Vegas Aces/San Antonio Silver Stars retro look. Imagine how quickly they’d fly off the shelves.

2. Big free agency moves

WNBA free agency has never been more exciting. Just as the weather turns particularly cold and bleak in February, things heat up in the WNBA. While fans speculate, players take meetings with teams around the league who are desperately trying to lure them in. When the free-agency period kicks off, watching JWS analyst Rachel Galligan and others break new signings left and right only adds to the fun. This year, there are some big-name free agents in the mix, including Breanna Stewart, Nneka and Chiney Ogwumike, Diana Taurasi, Brittney Griner, Alysha Clark, Brionna Jones and about half of the Chicago Sky roster — Candance Parker, Allie Quigley, Courtney Vandersloot, Emma Meesseman and Azurá Stevens.

Taurasi and Griner have both indicated they will stay in Phoenix, but other decisions are up in the air. Will the Sky keep their core together? Will Stewie return to her home state to play for the Liberty? Will the Ogwumikes stay in Los Angeles as a package deal under new Sparks head coach Curt Miller? I can’t wait to see how it all plays out.

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2021 WNBA Finals MVP Kahleah Copper brought a competitive edge to the series. (Barry Gossage/NBAE via Getty Images)

3. Team rivalries

One of the many reasons the 2021 Finals series between the Chicago Sky and Phoenix Mercury was so captivating is because of the on-court and off-court action. There was trash-talking, memes, Twitter beef, chippy play, a fist-fight with a locker-room door and some amazing basketball on display. But the rivalry didn’t extend into the following regular season as many had hoped, and currently, there’s no real WNBA rivalry to get behind. Remember Los Angeles Sparks vs. Minnesota Lynx? Detroit Shock vs. Phoenix Mercury? And Los Angeles Sparks vs. New York Liberty back in the day?

The WNBA needs team rivalries. They’re good for the league and fun for fans, making for must-see-TV during regular season broadcasts and upping the competitiveness for the players.

4. All-Star Weekend planning

Let’s be honest: WNBA All-Star Weekend could be so much more organized than it is, especially for fans. While last year’s festivities in Chicago were a success in terms of fan turnout and viewership, there were also some notable missteps. Saturday’s 3-point contest and skills competition were not held at Wintrust Arena due to a scheduling conflict, and fans were unable to attend. Additionally, location and event schedules weren’t released until Friday, causing confusion for attending fans.

The WNBA would benefit from getting ahead of schedule and planning accordingly this year, well before the regular season gets underway (there is already a report that the All-Star Game will return to Las Vegas in 2023). That would allow for fans to book flights, make hotel accommodations and prepare for what should be a celebratory and memorable weekend for the league.

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The 2022 WNBA All-Star Game brought a mix of fun and confusion for fans. (David Banks/USA TODAY Sports)

5. All-Star Weekend activities

While we’re on the topic of All-Star Weekend, let’s talk about adding more activities. The WNBA could get extra creative, mixing in events that are fun for both the fans and players. Giving fans a chance to watch and enjoy the skills competition is a top priority, of course. But how about expanding Saturday’s lineup? Add some one-on-one games — a Breanna Stewart and A’ja Wilson matchup would be prime viewing. Host a rookie versus vets game, or a rookie showcase game. Invite celebrities to come and participate. There’s a lot to explore and plenty of room for All-Star Weekend to grow.

6. Honoring the past

At times, it feels like there is a disconnect between the WNBA’s past and present, especially from the late 1990s and early 2000s. Aces owner Mark Davis set the bar this season by making it a point to honor former San Antonio Silver Stars — the Aces’ previous franchise — during Aces home games. The WNBA as a whole can follow suit and become more conscious of celebrating its lineage. That might include catching up with former players on a regular podcast or video series, acknowledging them on national broadcasts throughout the season, or featuring them in articles that explain what they are up to now. There’s a rich history with the league that is worth revisiting on a more regular basis.

7. Even more games on television

Between live broadcasts and streaming, the WNBA showcased a total of 147 regular games in 2022. Disney’s group of channels (ESPN, ESPN2 and ABC) aired 25 nationally televised games, which accounted for the league’s most-viewed season since 2008. Overall, viewership between CBS and Disney networks was the highest in the WNBA’s history with those partners. Each team in the league will play 40 games in 2023, and the WNBA has yet to release its broadcast and streaming schedule. But one thing is clear: There need to be more games on television and on channels where people can easily find them. As the fan base continues to grow, those viewership numbers will keep rising.

8. New and improved marketing

Some of you might not remember the WNBA commercials from the late ‘90s — but I do. They were so well-written and funny. For those who didn’t know who Tina Thompson, Sheryl Swoopes or Cynthia Cooper were, those TV spots put a face to players’ names. They also built momentum for the league and kept the start of the regular season on peoples’ minds. What happened to them? I don’t know, but they remind me of the league’s marketing possibilities.

Last February, the WNBA announced that it had raised $74 million in investment capital. Commissioner Cathy Engelbert pledged to use a portion of that money toward marketing efforts. The league needs to keep attracting fans in order to grow, and an overall marketing strategy helps give players opportunities, lure in would-be viewers and keep the WNBA relevant during quiet periods.

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Washington Mystics guard Natasha Cloud is one of multiple WNBA stars playing for AU in 2023. (Jade Hewitt/Athletes Unlimited)

9. Offseason content

In my recent conversation with Angel McCoughtry, the WNBA veteran made it a point to talk about the league’s lack of promotion of players during the offseason. The WNBA season is short compared to those of other major sports leagues, and from October to April, there’s a recognizable lull in coverage. With more and more players opting to stay stateside rather than compete overseas during the offseason, there are plenty of stories worth telling. Players are participating in the 2023 Athletes Unlimited basketball season, juggling multiple business ventures, getting into broadcasting, connecting with their alma maters as coaches and mentors, taking on modeling and fashion gigs, etc. The WNBA (and more independent media outlets) could provide fans with updates, pulling back the curtain on players’ lives when they’re not balling.

10. BG’s emotional, mental and physical recovery

Brittney Griner was unjustly detained in Russia in early February 2022, and after 10 months was finally released on Dec. 8. I can’t even begin to imagine the emotional, mental and physical ramifications of her imprisonment, and I hope she recovers in all three aspects of her life. It was encouraging to read her statement that she intends to play in the WNBA this season with the Mercury, and to see that she dunked after picking up a basketball for the first time in almost a year. My biggest holiday wish is that BG heals fully from this experience and ultimately basks in the joy of being on the court again.

Lyndsey D’Arcangelo is a contributing writer at Just Women’s Sports, covering the WNBA and college basketball. She also contributes to The Athletic and is the co-author of “Hail Mary: The Rise and Fall of the National Women’s Football League.” Follow Lyndsey on Twitter @darcangel21.

WNBA Golden State Hires Liberty’s Ohemaa Nyanin as General Manager

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Nyanin is the latest addition to the expansion franchise's growing front office. (WNBA Golden State)

Expansion team WNBA Golden State has officially brought on New York Liberty assistant GM Ohemaa Nyanin as general manager, the team announced in a Monday afternoon statement.

The move marks one of the first major personnel hires for the highly anticipated franchise, set to begin league play in 2025. Nyanin will oversee all basketball operations for the Bay Area addition, including building out the roster, shaping the team, and developing talent. 

Nyanin joins team president Jess Smith and senior vice president of marketing and communications Kimberly Veale in the WNBA Golden State front office.

"Ohemaa is the perfect fit to lead our WNBA basketball operations as we prepare for our inaugural season in 2025," Warriors co-executive chairman and CEO Joe Lacob said in the release. "As we moved through the GM hiring process, it became more apparent each day how impressive and well-versed Ohemaa is in all facets of the business, and as a person."

Nyanin was with the Liberty for more than five years, most recently serving as the team’s assistant general manager. Prior to that, she spent five years as the assistant director of the women’s national team at USA Basketball, helping to oversee team operations through gold medal wins at the 2016 Summer Olympics in Rio and the 2018 FIBA Women's Basketball World Cup.

"I am truly honored to be chosen as the first general manager of WNBA Golden State," Nyanin said. "Throughout the interview process, it was clear that bringing a WNBA team to the Bay Area was meticulously thought out and those involved are motivated changemakers who will be proactive in growing the league. I look forward to joining this franchise and building a competitive basketball team that the fans deserve."

In a July 2023 profile published by The Next, Liberty assistant coach Roneeka Hodges described Nyanin as the New York team's “Ms. Make-it-Happen."

"She’s a jack of all trades," added Hodges, while Liberty GM Jonathan Kolb paid Nyanin a particularly prophetic compliment.

"She needs to be a general manager in this league," Kolb said. "Full stop, it needs to happen, and that’s her goal."

Whirlwind WSL Weekend Puts Chelsea Back in the Title Race

chelsea's Guro Reiten celebrates wsl win
Guro Reiten and company are keeping Chelsea's title dreams alive. (Warren Little/Getty Images)

Chelsea began Sunday with their WSL title hopes a distant dream... before closing out the weekend right back in the thick of the title chase.

The Blues made a last-ditch effort to claim their fifth consecutive Barclays WSL title on Sunday with an 8-0 win over relegation-bound Bristol City. The victory came after a visiting Arsenal upset current table-toppers Manchester City at Joie Stadium, besting the home side 2-1 on back-to-back goals from Stina Blackstenius. With the win, the third-place Gunners re-opened the door for Chelsea to finish level at the top of the table on points.

Chelsea remains second in the standing, with 49 points to Manchester City's 52. But the barrage of goalscoring over the weekend could be enough to overtake City's potential tiebreak advantage in goal differential, leaving even coach Emma Hayes in awe.

Chelsea holds a game in hand, but the Blues will need to win their May 15th match against Tottenham to give them a shot at the title. Should they take all three points, the title race will come down to the final weekend, when Chelsea squares off with Manchester United while City faces Aston Villa on Saturday, May 18th. 

Set to take over the USWNT in June, Hayes acknowledged the likelihood of finishing out her time at Chelsea with zero trophies, after losing in both the Conti Cup final and UWCL semifinal last month. But for now, her initial pessimism has subsided.

"Let me be clear, it's not f*****g over," Hayes said after coaching her last home match with Chelsea on Sunday. "There's no time for sentimentality, all work drinks are canceled. There's a title to be won.

"This group of players taught me something so special this week — that you never ever give up."

WNBA Fan’s Sky-Lynx Livestream Gets 400K Viewers After League Pass Balk

chicago sky's angel reese in first wnba game against minnesota lynx
WNBA preseason action has become must-see (or must-stream) TV. (David Sherman/NBAE via Getty Images)

A WNBA League Pass error left fans scrambling to watch Angel Reese and Kamilla Cardoso make their preseason debuts for the Chicago Sky in Minneapolis on Friday. 

Despite indicating streaming availability via YouTube before tip-off, the evening’s game was later removed from the league’s platform. With no streaming options — along with no live TV broadcast — WNBA fan Alli Schneider began livestreaming the game on X from her seat inside Target Center. As many as 400,000 people logged on to watch the game live, and by Saturday, the resulting two-hour video had amassed over 2 million total views. 

In the lead-up to the preseason showdown, fans on both sides voiced frustrations over the WNBA's error. The league apologized in response, saying their app was "incorrectly showing that every preseason game (including CHI vs MIN) is available on League Pass."

"The growth is happening so fast, it’s so accelerated. Business as usual isn’t going to work anymore, you’re going to get left behind," Reeve said of the blunder. "This is an example... We have to capitalize on those things."

Sky coach Teresa Weatherspoon echoed Reeve's sentiments, calling it "awesome" that so many fans followed along via Schneider's DIY livestream.

"We would love for us to be on and for everyone to take a look, especially for this team, you have a great group of young women who are exciting to watch play," said Weatherspoon. "Tonight we had an opportunity to kind of get a feel for where we are and what we need to do. It’s awesome to know that a lot of people really tuned in."

On the court, Reese had a near double-double in her first professional outing, notching 13 points and nine rebounds in 24 minutes. A viral pass inside to set up fellow rookie Cardoso's bucket served as the icing on the cake. The Sky ultimately lost to the Lynx 92-81, despite Minnesota newcomer Alissa Pili netting just two points and one rebound in 13 minutes of playing time.

Due to overwhelming fan demand, the WNBA confirmed today that it will indeed stream the Sky's next preseason game against the New York Liberty on League Pass. The two teams square off on Tuesday, May 7th at 8 PM ET.

Caitlin Clark Headlines Promising Rookie Class in WNBA Preseason Action

caitlin clark at indiana fever preseason game
The No. 1 draft pick failed to disappoint in her first professional matchup. (Cooper Neill/NBAE via Getty Images)

The Caitlin Clark WNBA era has officially begun, with the star-studded rookie making her preseason debut with the Indiana Fever on Friday. 

Clark scored a team-leading 21 points — including five threes — and recorded a game-high 16 points at the half. But it was Arike Ogunbowale who got the last word for Dallas, knocking down a splashy buzzer-beating three-pointer in front of the sold-out crowd to deliver the Wings the 79-76 win.

"I think there's gonna be a lot to go back and look at and learn from, because a lot of it is kind of different from college," Clark said shortly after the Fever's loss. "Just from, you know, a technique standpoint or you know, scheme standpoint, and what we do is not always always going to be the same. So I think those are the biggest things, but I think overall, I just played really hard and that's always something to be proud of."

For Clark, the biggest transition challenges lie in WNBA's physicality and talent levels. 

"No matter who steps into the game, you can never really relax, because that’s how competitive the league is," she added.

Fever coach Christie Sides also commented on's Clark on-court adjustment in her postgame remarks. Noting that the team will have to take steps to protect their star as she navigates the W's upgraded athleticism, Sides shared that at one point in the game, Clark was "completely gassed" and called for a sub. 

"We have to do better, we can't let her get to that point," Sides said. "She just won't be able to last and the way people are guarding her — I mean, she's seeing a double team, she's seeing hard hedges, they're being real physical with her. That's how it's going to be for her. And so we've got to make sure we're doing what we can to protect her so she's able to go into fourth at the same level she is in the first."

Clark wasn't the only rookie making their pro debut in Dallas that night. Ohio State ace Jacy Sheldon racked up six points and one rebound in her 13 minutes on the court (plus an unfortunate viral moment), but the breakout performance of the night went to Jaelyn Brown, a Cal grad who went undrafted in 2020 and spent the last few years playing overseas. On Friday, she carried the Wings to the finish line with 21 points in 29 minutes on 7-of-15 shooting.

After the game, Brown attested that she's "ready to compete" in an atmosphere that she "belongs in."

"I just try and treat it as any other game," she continued. "The crowd was amazing, it’s a little different from overseas, a little bit, but it’s the same game. I just [came] out there with a calm composure and did what I can do."

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